Explore the Cub Foods Audience
Below you'll find more information about the Cub Foods audience, broken down in different categories based on their digital and physical behaviors. These are 70.5 thousand unique devices whose actions qualify for the Cub Foods audience.
INTERESTS
The Cub Foods audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cub Foods audience is Minnesota County and Local Fair Visitors.
| Interest | Composition | Index |
| Minnesota County and Local Fair Visitors | 48.70% | 17.54x |
| Minnesota Twins Fans | 36.23% | 16.33x |
| Animal Humane Society Helpers | 22.73% | 9.55x |
| Minnesota Timberwolves Fans | 17.53% | 8.32x |
| Texas Energy Providers | 18.96% | 7.71x |
| Minnesota Vikings Fans | 16.23% | 7.70x |
| Retail Job Seekers | 7.92% | 4.38x |
| Coffee Chain Shoppers | 8.18% | 4.34x |
| Chicken Recipe Researchers | 8.18% | 4.25x |
| Rapid City Trip Planners | 8.44% | 4.22x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Interest attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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APPAREL RETAILERS
The Cub Foods audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cub Foods audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 1.13% | 29.73x |
| Columbia | 2.31% | 22.74x |
| Maurices | 3.23% | 11.81x |
| The North Face | 2.21% | 11.27x |
| Eddie Bauer | 3.29% | 11.24x |
| Madewell | 2.50% | 10.24x |
| Free People | 2.50% | 9.44x |
| Zara | 1.95% | 8.30x |
| Chicos | 5.45% | 7.71x |
| American Eagle Outfitters | 5.80% | 7.42x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Location attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cub Foods audience is Minnesota Community Business Cluster.
| Content Affinity | Composition | Index |
| Minnesota Community Business Cluster | 9.61% | 32.24x |
| Minnesota Local News Cluster | 52.08% | 14.99x |
| North Dakota Cluster | 6.49% | 7.58x |
| Mail Order Food | 0.52% | 7.27x |
| Diamonds & Precious Metals | 0.52% | 5.50x |
| Fishing | 1.69% | 5.25x |
| Writing & Publishing | 0.37% | 5.21x |
| Electrical Engineering | 0.35% | 4.94x |
| RPG Games | 0.52% | 4.07x |
| Vegans & Animal Welfare | 0.39% | 4.03x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Content Affinity attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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DEMOGRAPHICS
The Cub Foods audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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