Explore the Cub Foods Audience
Below you'll find more information about the Cub Foods audience, broken down in different categories based on their digital and physical behaviors. These are 103.3 thousand unique devices whose actions qualify for the Cub Foods audience.
INTERESTS
The Cub Foods audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cub Foods audience is Minnesota County and Local Fair Visitors.
| Interest | Composition | Index |
| Minnesota County and Local Fair Visitors | 41.37% | 17.00x |
| Minnesota Twins Fans | 30.22% | 14.72x |
| Minnesota Vikings Fans | 16.40% | 8.26x |
| Animal Humane Society Helpers | 18.21% | 8.04x |
| Minnesota Timberwolves Fans | 16.97% | 7.71x |
| Texas Energy Providers | 17.35% | 7.59x |
| Rapid City Trip Planners | 9.44% | 5.18x |
| Coffee Chain Shoppers | 8.20% | 4.52x |
| NHL Fans | 7.72% | 4.45x |
| Softball Enthusiasts | 9.53% | 4.05x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Interest attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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APPAREL RETAILERS
The Cub Foods audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cub Foods audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.74% | 134.96x |
| Calvin Klein | 1.89% | 27.56x |
| Columbia | 3.68% | 20.33x |
| Maurices | 0.40% | 13.31x |
| Eddie Bauer | 5.91% | 12.84x |
| The North Face | 3.42% | 10.63x |
| Free People | 4.03% | 9.86x |
| Madewell | 3.51% | 9.64x |
| Chicos | 8.45% | 8.62x |
| Zara | 3.17% | 8.08x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Location attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cub Foods audience is Minnesota Community Business Cluster.
| Content Affinity | Composition | Index |
| Minnesota Community Business Cluster | 12.68% | 45.94x |
| Minnesota Local News Cluster | 44.52% | 24.92x |
| North Dakota Cluster | 6.67% | 10.22x |
| Farming & Agriculture | 0.29% | 5.81x |
| Grocery & Food Service | 0.38% | 5.43x |
| Film Production | 0.29% | 5.05x |
| Wisconsin Travel & Tourism Cluster | 4.10% | 4.23x |
| Art News & Products | 0.19% | 3.97x |
| Music Production | 0.57% | 3.78x |
| Quebec Vacations | 0.18% | 3.74x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Content Affinity attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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DEMOGRAPHICS
The Cub Foods audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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