Dstillery Audiences

CUB FOODS

Audience Size: 117.8 Thousand Devices

Explore the Cub Foods Audience

Below you'll find more information about the Cub Foods audience, broken down in different categories based on their digital and physical behaviors. These are 117.8 thousand unique devices whose actions qualify for the Cub Foods audience.

Dstillery Crafted Audiences

INTERESTS

The Cub Foods audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cub Foods audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 15.27% 15.36x
Minnesota Vikings Fans 9.25% 10.07x
Texas Energy Providers 12.99% 9.50x
Animal Humane Society Helpers 11.03% 8.64x
Minnesota Timberwolves Fans 7.67% 6.99x
Coffee Chain Shoppers 6.02% 5.51x
Midwestern Voters 4.82% 4.80x
NHL Fans 5.70% 4.42x
Rapid City Trip Planners 4.44% 4.39x
Softball Enthusiasts 5.13% 4.28x
Composition Percentage: The overlap percentage between the Cub Foods audience and the Interest attribute.
Index: A comparison of the Cub Foods audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cub Foods audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cub Foods audience is Columbia.

Location Composition Index
Columbia 5.77% 32.41x
Eddie Bauer 6.33% 27.50x
Calvin Klein 3.13% 25.07x
Levi Strauss 3.10% 20.38x
Free People 4.80% 16.67x
Express 6.66% 16.28x
The North Face 5.12% 15.80x
American Eagle Outfitters 11.42% 14.38x
Hollister 5.49% 13.57x
Kate Spade 3.40% 13.53x
Composition Percentage: The overlap percentage between the Cub Foods audience and the Location attribute.
Index: A comparison of the Cub Foods audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cub Foods audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 14.07% 50.53x
Minnesota Local News Cluster 31.18% 29.85x
North Dakota Cluster 2.41% 7.60x
Wisconsin Travel & Tourism Cluster 2.22% 4.89x
Fishing 1.14% 4.27x
Grilling 0.57% 3.51x
Iowa Cluster 3.11% 3.50x
Beer, Wine & Alcohol 0.70% 3.45x
Hockey 1.33% 3.28x
Diamonds & Precious Metals 0.63% 3.28x
Composition Percentage: The overlap percentage between the Cub Foods audience and the Content Affinity attribute.
Index: A comparison of the Cub Foods audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cub Foods audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male