Explore the Cub Foods Audience
Below you'll find more information about the Cub Foods audience, broken down in different categories based on their digital and physical behaviors. These are 27 thousand unique devices whose actions qualify for the Cub Foods audience.
INTERESTS
The Cub Foods audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cub Foods audience is Minnesota County and Local Fair Visitors.
| Interest | Composition | Index |
| Minnesota County and Local Fair Visitors | 35.39% | 12.88x |
| Minnesota Vikings Fans | 23.87% | 11.53x |
| Texas Energy Providers | 15.64% | 7.91x |
| Minnesota Twins Fans | 16.46% | 6.77x |
| Minnesota Timberwolves Fans | 14.40% | 6.56x |
| Retail Job Seekers | 6.58% | 4.37x |
| Toronto Blue Jays Fans | 1.66% | 4.28x |
| Beekeeping Enthusiasts | 1.23% | 3.85x |
| Grandparents | 0.82% | 3.83x |
| COVID Testing Researchers | 1.24% | 3.49x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Interest attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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APPAREL RETAILERS
The Cub Foods audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cub Foods audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 6.45% | 51.34x |
| Club Monaco | 0.56% | 18.91x |
| Calvin Klein | 0.41% | 14.73x |
| Eddie Bauer | 1.20% | 13.36x |
| Bonobos | 0.56% | 10.94x |
| Kate Spade | 0.56% | 10.85x |
| Madewell | 1.16% | 9.76x |
| The North Face | 0.56% | 9.07x |
| Banana Republic | 1.20% | 8.14x |
| Tommy Bahama | 0.94% | 7.81x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Location attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cub Foods audience is Minnesota Local News Cluster.
| Content Affinity | Composition | Index |
| Minnesota Local News Cluster | 30.04% | 27.24x |
| North Dakota Cluster | 2.06% | 6.88x |
| Iowa Cluster | 3.29% | 4.15x |
| Gossip & Entertainment | 0.83% | 3.82x |
| Motorcycles & Snowmobiles | 1.24% | 3.67x |
| Psychics & Horoscopes | 0.82% | 3.40x |
| Institutional Investing | 0.19% | 3.39x |
| Local Events & Travel Guide | 0.82% | 3.29x |
| Car Enthusiasts | 0.83% | 3.20x |
| Poetry Fans | 1.23% | 3.15x |
Composition Percentage:
The overlap percentage between the Cub Foods audience and the Content Affinity attribute.
Index: A comparison of the Cub Foods audience to the internet population.
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DEMOGRAPHICS
The Cub Foods audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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