Dstillery Audiences

CULVER'S

Audience Size: 587.3 Thousand Devices

Explore the Culver's Audience

Below you'll find more information about the Culver's audience, broken down in different categories based on their digital and physical behaviors. These are 587.3 thousand unique devices whose actions qualify for the Culver's audience.

Dstillery Crafted Audiences

INTERESTS

The Culver's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Culver's audience is Wisconsin County and Local Fair Visitors.

Interest Composition Index
Wisconsin County and Local Fair Visitors 10.84% 4.83x
Green Bay Packers Fans 8.69% 4.15x
Milwaukee Brewers Fans 6.02% 3.22x
Chicago Cubs Fans 5.23% 2.79x
Chicago Trip Planners 5.80% 2.73x
Iowa Hawkeyes Fans 4.75% 2.58x
Midwestern Voters 4.80% 2.51x
Iowa County and Local Fair Visitors 5.60% 2.50x
Minnesota Twins Fans 4.63% 2.46x
Countdown to the Beach Travelers 0.02% 2.46x
Composition Percentage: The overlap percentage between the Culver's audience and the Interest attribute.
Index: A comparison of the Culver's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Culver's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Culver's audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 2.95% 5.85x
Buckle 6.36% 5.60x
Express Outlets 1.15% 5.54x
Carhartt 2.05% 5.41x
Lane Bryant 4.41% 4.63x
Dressbarn 4.20% 4.46x
LL Bean 0.52% 4.32x
Chicos 4.72% 4.31x
Columbia 1.20% 4.27x
Levi Strauss 1.23% 4.10x
Composition Percentage: The overlap percentage between the Culver's audience and the Location attribute.
Index: A comparison of the Culver's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Culver's audience is Wisconsin Universities.

Content Affinity Composition Index
Wisconsin Universities 4.21% 7.50x
Wisconsin Local Research Cluster 5.79% 6.76x
Wisconsin Travel & Tourism Cluster 4.39% 6.23x
Fashion & Cosmetics 0.02% 5.36x
Illinois 0.97% 4.05x
Illinois Education 0.21% 4.03x
Illinois College Sports 0.08% 3.94x
Illinois News 3.00% 3.93x
Minnesota Community Business Cluster 1.29% 3.89x
Rural Living 0.02% 3.76x
Composition Percentage: The overlap percentage between the Culver's audience and the Content Affinity attribute.
Index: A comparison of the Culver's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Culver's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female