Dstillery Audiences

CULVER'S

Audience Size: 129.7 Thousand Devices

Explore the Culver's Audience

Below you'll find more information about the Culver's audience, broken down in different categories based on their digital and physical behaviors. These are 129.7 thousand unique devices whose actions qualify for the Culver's audience.

Dstillery Crafted Audiences

INTERESTS

The Culver's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Culver's audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.08% 3.93x
Wisconsin County and Local Fair Visitors 10.89% 3.49x
Green Bay Packers Fans 9.81% 3.34x
Milwaukee Brewers Fans 7.54% 2.89x
Minnesota Twins Fans 6.58% 2.65x
Chicago Blackhawks Fans 6.10% 2.59x
Minnesota County and Local Fair Visitors 7.78% 2.49x
Milwaukee Bucks Fans 5.02% 2.31x
Iowa Hawkeyes Fans 5.86% 2.20x
Snow Removal Researchers 5.02% 2.17x
Composition Percentage: The overlap percentage between the Culver's audience and the Interest attribute.
Index: A comparison of the Culver's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Culver's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Culver's audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.13% 7.08x
Maurices 7.60% 6.90x
Eddie Bauer 1.59% 5.86x
Columbia 0.36% 5.45x
Buckle 4.07% 5.25x
Lululemon 1.12% 5.08x
Lane Bryant 2.82% 4.91x
LL Bean 0.26% 4.90x
LOFT 2.61% 4.81x
Abercrombie & Fitch 0.17% 4.78x
Composition Percentage: The overlap percentage between the Culver's audience and the Location attribute.
Index: A comparison of the Culver's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Culver's audience is Diet & Weight Loss.

Content Affinity Composition Index
Diet & Weight Loss 0.32% 7.78x
Wisconsin Universities 6.10% 6.57x
Motorcycle Racing Researchers 0.32% 6.29x
Wisconsin Travel & Tourism Cluster 6.22% 5.27x
Wisconsin Local Research Cluster 4.90% 5.22x
Private Aviation 0.60% 5.12x
French Education 0.02% 3.89x
Holiday Gifts 0.06% 3.85x
Canada Consumer Product Cluster 0.24% 3.79x
Pakistan Cluster 0.24% 3.73x
Composition Percentage: The overlap percentage between the Culver's audience and the Content Affinity attribute.
Index: A comparison of the Culver's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Culver's audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female