Explore the Curio Collection Audience
Below you'll find more information about the Curio Collection audience, broken down in different categories based on their digital and physical behaviors. These are 39.1 thousand unique devices whose actions qualify for the Curio Collection audience.
INTERESTS
The Curio Collection audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Curio Collection audience is Hard Seltzer Aficionados.
| Interest | Composition | Index |
| Hard Seltzer Aficionados | 0.81% | 5.13x |
| Southeastern Voters | 11.76% | 5.03x |
| Auburn Tigers Fans | 7.25% | 4.07x |
| Alabama Trip Planners | 12.24% | 3.98x |
| SEC Fans | 4.99% | 3.23x |
| Smoky Mountains Trip Planners | 4.35% | 3.07x |
| Jam Band Festival Fans | 4.67% | 2.94x |
| Malaysian Food Enthusiasts | 2.09% | 2.88x |
| Atlanta Braves Fans | 4.51% | 2.73x |
| Atlanta United Fans | 3.06% | 2.73x |
Composition Percentage:
The overlap percentage between the Curio Collection audience and the Interest attribute.
Index: A comparison of the Curio Collection audience to the internet population.
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APPAREL RETAILERS
The Curio Collection audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Curio Collection audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.22% | 9.70x |
| Columbia | 0.63% | 9.12x |
| Free People | 0.94% | 7.76x |
| Armani | 0.56% | 6.14x |
| The North Face | 0.50% | 6.00x |
| Zara | 0.56% | 5.78x |
| Banana Republic | 2.16% | 5.71x |
| Tommy Bahama | 0.69% | 5.61x |
| Saint Laurent Paris | 0.19% | 5.47x |
| Brooks Brothers | 0.75% | 5.40x |
Composition Percentage:
The overlap percentage between the Curio Collection audience and the Location attribute.
Index: A comparison of the Curio Collection audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Curio Collection audience is Alabama News.
| Content Affinity | Composition | Index |
| Alabama News | 12.08% | 5.51x |
| Dial-Up Internet | 0.48% | 5.07x |
| Routers, Switches & Networking | 0.48% | 3.87x |
| Homesteading | 0.32% | 3.85x |
| Fishing | 0.32% | 3.83x |
| Scrapbooking & Home Art Projects | 0.32% | 3.52x |
| European Museums, Restaurants & Events | 0.29% | 3.49x |
| Crossword & Puzzle Players | 0.32% | 3.44x |
| Math Reference | 0.48% | 3.30x |
| Writing Resources | 0.19% | 3.17x |
Composition Percentage:
The overlap percentage between the Curio Collection audience and the Content Affinity attribute.
Index: A comparison of the Curio Collection audience to the internet population.
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DEMOGRAPHICS
The Curio Collection audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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