Dstillery Audiences

CURIO COLLECTION

Audience Size: 40 Thousand Devices

Explore the Curio Collection Audience

Below you'll find more information about the Curio Collection audience, broken down in different categories based on their digital and physical behaviors. These are 40 thousand unique devices whose actions qualify for the Curio Collection audience.

Dstillery Crafted Audiences

INTERESTS

The Curio Collection audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Curio Collection audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 2.71% 3.80x
Women’s Lifestyle Blogs Researchers 0.78% 3.76x
Home Buyers 2.33% 3.69x
Southeastern Voters 12.40% 3.47x
Wireless Headphone Researchers 1.13% 3.31x
Country Home Decorators 1.20% 3.01x
Auburn Tigers Fans 8.00% 2.99x
Italian Food Enthusiasts 1.17% 2.97x
Alabama Trip Planners 14.80% 2.89x
Mountain Biking Enthusiasts 1.20% 2.86x
Composition Percentage: The overlap percentage between the Curio Collection audience and the Interest attribute.
Index: A comparison of the Curio Collection audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Curio Collection audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Curio Collection audience is Intermix.

Location Composition Index
Intermix 0.28% 14.31x
Armani 1.09% 12.84x
Zara 1.13% 11.35x
Free People 1.04% 11.15x
Hugo Boss 1.02% 8.57x
Uniqlo 0.42% 8.56x
Tommy Bahama 0.97% 8.00x
Bonobos 0.39% 7.64x
American Apparel 1.23% 7.60x
Madewell 0.90% 7.52x
Composition Percentage: The overlap percentage between the Curio Collection audience and the Location attribute.
Index: A comparison of the Curio Collection audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Curio Collection audience is Alabama News.

Content Affinity Composition Index
Alabama News 15.60% 9.11x
Fantasy Name Generators 1.20% 4.31x
Wine, Liquor & Mixology 0.65% 4.29x
Spain News - Madrid & Seville 0.80% 3.99x
South Dakota Cluster 0.80% 3.99x
Northern California Cluster 0.78% 3.79x
Collectibles - Toys & Collectibles 1.83% 3.68x
Hockey 0.80% 3.58x
European Museums, Restaurants & Events 0.29% 3.49x
Crossword & Puzzle Players 0.32% 3.44x
Composition Percentage: The overlap percentage between the Curio Collection audience and the Content Affinity attribute.
Index: A comparison of the Curio Collection audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Curio Collection audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female