Explore the Curio Collection Audience
Below you'll find more information about the Curio Collection audience, broken down in different categories based on their digital and physical behaviors. These are 35.9 thousand unique devices whose actions qualify for the Curio Collection audience.
INTERESTS
The Curio Collection audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Curio Collection audience is Caribbean Destination Reopening Researchers.
| Interest | Composition | Index |
| Caribbean Destination Reopening Researchers | 3.97% | 4.08x |
| Travel Book Readers | 3.97% | 3.99x |
| San Diego Activities Researchers | 3.97% | 3.91x |
| San Diego Events Researchers | 3.97% | 3.57x |
| San Francisco Activities Researchers | 3.97% | 3.57x |
| Travel Researchers | 5.16% | 3.54x |
| Thai Food Enthusiasts | 5.16% | 3.47x |
| Korean Food Enthusiasts | 3.97% | 3.36x |
| Thrift Store Shoppers | 3.97% | 3.21x |
| Home Interior Design Enthusiasts | 3.17% | 3.15x |
Composition Percentage:
The overlap percentage between the Curio Collection audience and the Interest attribute.
Index: A comparison of the Curio Collection audience to the internet population.
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APPAREL RETAILERS
The Curio Collection audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Curio Collection audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 0.69% | 11.25x |
| Intermix | 0.66% | 10.69x |
| Columbia | 2.09% | 9.39x |
| Armani | 2.45% | 8.85x |
| Topshop | 0.18% | 8.84x |
| Zara | 2.24% | 8.04x |
| Club Monaco | 0.87% | 7.21x |
| Calvin Klein | 0.33% | 6.99x |
| Urban Outfitters | 4.58% | 6.85x |
| Free People | 2.84% | 5.87x |
Composition Percentage:
The overlap percentage between the Curio Collection audience and the Location attribute.
Index: A comparison of the Curio Collection audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Curio Collection audience is South Dakota Cluster.
| Content Affinity | Composition | Index |
| South Dakota Cluster | 2.38% | 7.48x |
| Texas News Cluster | 1.98% | 5.13x |
| Wedding Planning | 1.98% | 4.43x |
| Wine, Liquor & Mixology | 1.98% | 4.28x |
| Latin American Spanish Language News | 0.79% | 3.97x |
| College Planning | 1.19% | 3.96x |
| Backpacking | 0.79% | 3.89x |
| Upstate New York Travel Cluster | 0.79% | 3.78x |
| Knitting & Crochet | 1.27% | 3.52x |
| European Museums, Restaurants & Events | 0.29% | 3.49x |
Composition Percentage:
The overlap percentage between the Curio Collection audience and the Content Affinity attribute.
Index: A comparison of the Curio Collection audience to the internet population.
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DEMOGRAPHICS
The Curio Collection audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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