Explore the Dave & Busters Audience
Below you'll find more information about the Dave & Busters audience, broken down in different categories based on their digital and physical behaviors. These are 175 thousand unique devices whose actions qualify for the Dave & Busters audience.
INTERESTS
The Dave & Busters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dave & Busters audience is Hip Hop Fans.
| Interest | Composition | Index |
| Hip Hop Fans | 2.17% | 1.71x |
| WWE and Pro Wrestling Fans | 1.53% | 1.69x |
| Readers of African American Content | 1.69% | 1.67x |
| Los Angeles Trip Planners | 2.59% | 1.63x |
| Louisiana Trip Planners | 1.88% | 1.60x |
| Las Vegas Hotel Researchers | 1.93% | 1.60x |
| New Orleans Trip Planners | 1.80% | 1.60x |
| Houston Activity Researchers | 1.69% | 1.59x |
| Los Angeles Mass Transit Commuters | 2.49% | 1.58x |
| New Orleans Activities Researchers | 1.51% | 1.58x |
Composition Percentage:
The overlap percentage between the Dave & Busters audience and the Interest attribute.
Index: A comparison of the Dave & Busters audience to the internet population.
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APPAREL RETAILERS
The Dave & Busters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dave & Busters audience is Abercrombie & Fitch.
| Location | Composition | Index |
| Abercrombie & Fitch | 10.86% | 26.04x |
| Journeys | 10.16% | 23.35x |
| H&M | 10.87% | 22.10x |
| Michael Kors | 5.58% | 21.85x |
| Aeropostale | 8.76% | 20.13x |
| Eddie Bauer | 3.32% | 19.00x |
| Express | 6.14% | 18.06x |
| LOFT | 9.19% | 17.34x |
| Charlotte Russe | 4.56% | 17.15x |
| Victoria's Secret | 16.74% | 16.75x |
Composition Percentage:
The overlap percentage between the Dave & Busters audience and the Location attribute.
Index: A comparison of the Dave & Busters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dave & Busters audience is Rhode Island Cluster.
| Content Affinity | Composition | Index |
| Rhode Island Cluster | 0.82% | 4.99x |
| Southern California Cluster | 0.24% | 3.09x |
| Niche Dating Websites | 0.42% | 2.65x |
| Canadian Lifestyle | 0.08% | 2.47x |
| Visa & Immigration | 0.13% | 2.39x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.11% | 2.37x |
| Discount Books | 0.11% | 2.36x |
| Home Decoration - Crafts & Kids | 0.21% | 2.33x |
| Perfume, Makeup & Cosmetics | 0.19% | 2.31x |
| Hobby Drones & Remote-Controlled Cars | 0.13% | 2.25x |
Composition Percentage:
The overlap percentage between the Dave & Busters audience and the Content Affinity attribute.
Index: A comparison of the Dave & Busters audience to the internet population.
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DEMOGRAPHICS
The Dave & Busters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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