Explore the Dave & Busters Audience
Below you'll find more information about the Dave & Busters audience, broken down in different categories based on their digital and physical behaviors. These are 256.3 thousand unique devices whose actions qualify for the Dave & Busters audience.
INTERESTS
The Dave & Busters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dave & Busters audience is California Skiers and Snowboarders.
| Interest | Composition | Index |
| California Skiers and Snowboarders | 2.54% | 1.89x |
| Readers of Colombian Content | 2.28% | 1.86x |
| Readers of Belizean Content | 2.46% | 1.83x |
| Readers of Mexican Content | 2.57% | 1.83x |
| Men's Suit Shoppers | 2.54% | 1.82x |
| Readers of South American Content | 2.50% | 1.75x |
| Readers of Caribbean Content | 2.43% | 1.73x |
| Los Angeles Angels Fans | 1.88% | 1.70x |
| Readers of Nicaraguan Content | 1.92% | 1.68x |
| San Diego Trip Planners | 2.75% | 1.65x |
Composition Percentage:
The overlap percentage between the Dave & Busters audience and the Interest attribute.
Index: A comparison of the Dave & Busters audience to the internet population.
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APPAREL RETAILERS
The Dave & Busters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dave & Busters audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.49% | 23.12x |
| Abercrombie & Fitch | 10.18% | 21.39x |
| Lorna Jane | 1.62% | 19.41x |
| Michael Kors | 6.04% | 18.50x |
| Journeys | 10.17% | 17.22x |
| Aeropostale | 7.70% | 17.19x |
| H&M | 12.48% | 16.96x |
| Express | 7.02% | 16.79x |
| Hollister | 6.59% | 15.78x |
| Charlotte Russe | 4.83% | 14.87x |
Composition Percentage:
The overlap percentage between the Dave & Busters audience and the Location attribute.
Index: A comparison of the Dave & Busters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dave & Busters audience is Southern California Tourism.
| Content Affinity | Composition | Index |
| Southern California Tourism | 0.87% | 3.08x |
| Central & South American News | 0.25% | 2.68x |
| Southern California Cluster | 0.18% | 2.59x |
| Latin American News | 0.40% | 2.55x |
| Pool Cleaning | 0.18% | 2.47x |
| International Development & Health | 0.25% | 2.42x |
| Peru Media | 0.18% | 2.24x |
| Aid Groups | 0.22% | 2.23x |
| Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) | 0.14% | 2.22x |
| Spain News | 0.94% | 2.17x |
Composition Percentage:
The overlap percentage between the Dave & Busters audience and the Content Affinity attribute.
Index: A comparison of the Dave & Busters audience to the internet population.
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DEMOGRAPHICS
The Dave & Busters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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