Dstillery Audiences

DAVID'S BRIDAL

Audience Size: 288.2 Thousand Devices

Explore the David's Bridal Audience

Below you'll find more information about the David's Bridal audience, broken down in different categories based on their digital and physical behaviors. These are 288.2 thousand unique devices whose actions qualify for the David's Bridal audience.

Dstillery Crafted Audiences

INTERESTS

The David's Bridal audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the David's Bridal audience is Online Content Creators.

Interest Composition Index
Online Content Creators 0.24% 2.56x
World Spa Day Researchers 0.16% 2.04x
Costco Deal Blog Readers 1.54% 2.03x
Essential Oils Enthusiasts 0.36% 1.92x
Wedding Content Readers 1.70% 1.87x
Brides & Wedding Planners 3.00% 1.78x
Discount Flight Searchers 2.11% 1.77x
Arsenal Fans 3.97% 1.74x
Christmas Movie Enthusiasts 2.35% 1.72x
Africa Trip Planners 2.67% 1.70x
Composition Percentage: The overlap percentage between the David's Bridal audience and the Interest attribute.
Index: A comparison of the David's Bridal audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The David's Bridal audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the David's Bridal audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 18.79% 4.49x
REI 2.44% 4.32x
Joe's Jeans 0.16% 3.69x
Topshop 0.13% 3.59x
Express 11.37% 3.39x
Old Navy 17.47% 3.39x
Levi Strauss 0.04% 3.38x
Jos A. Bank Clothiers 7.63% 3.37x
Lane Bryant 9.75% 3.37x
Dressbarn 7.81% 3.31x
Composition Percentage: The overlap percentage between the David's Bridal audience and the Location attribute.
Index: A comparison of the David's Bridal audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the David's Bridal audience is Law School.

Content Affinity Composition Index
Law School 0.15% 3.59x
Online Ticket Buyers 0.16% 3.26x
Female Lifestyle Content Readers 0.24% 3.21x
Broadway Information 0.49% 2.93x
Motorcycle Racing Researchers 0.14% 2.92x
RPG Games 0.16% 2.84x
Korea Cluster 0.16% 2.74x
Nature & Wildlife 0.14% 2.60x
French Canadian Cluster 0.12% 2.56x
Middle East News 0.16% 2.52x
Composition Percentage: The overlap percentage between the David's Bridal audience and the Content Affinity attribute.
Index: A comparison of the David's Bridal audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The David's Bridal audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female