Dstillery Audiences

DAVID'S BRIDAL

Audience Size: 53.4 Thousand Devices

Explore the David's Bridal Audience

Below you'll find more information about the David's Bridal audience, broken down in different categories based on their digital and physical behaviors. These are 53.4 thousand unique devices whose actions qualify for the David's Bridal audience.

Dstillery Crafted Audiences

INTERESTS

The David's Bridal audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the David's Bridal audience is Engagement Ring Shoppers.

Interest Composition Index
Engagement Ring Shoppers 1.50% 3.16x
Office Supply Shoppers 1.31% 3.02x
Job Seekers 0.94% 2.88x
Department Store Shoppers 1.69% 2.73x
Coupon Researchers 1.50% 2.71x
Travel Researchers 1.31% 2.51x
Discount Big Box Shoppers 1.50% 2.50x
Spooky Season Halloween Consumers 3.18% 2.47x
Jewelry & Watch Shoppers 1.87% 2.46x
New Orleans Activities Researchers 1.69% 2.40x
Composition Percentage: The overlap percentage between the David's Bridal audience and the Interest attribute.
Index: A comparison of the David's Bridal audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The David's Bridal audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the David's Bridal audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 8.64% 20.09x
Lane Bryant 4.20% 15.33x
Charlotte Russe 1.75% 14.72x
REI 1.27% 13.82x
Aeropostale 5.90% 12.82x
Dressbarn 3.32% 12.25x
Old Navy 6.94% 11.05x
The Childrens Place 3.43% 10.05x
Express 5.35% 10.00x
Calvin Klein 0.28% 9.70x
Composition Percentage: The overlap percentage between the David's Bridal audience and the Location attribute.
Index: A comparison of the David's Bridal audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the David's Bridal audience is Pet Adoption.

Content Affinity Composition Index
Pet Adoption 0.56% 4.98x
Wedding Planning 0.75% 4.04x
Running & Marathons 0.94% 3.86x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 0.36% 3.85x
Pacific Northwest Sports & News Cluster 0.37% 3.50x
Healthcare - Dermatology & Aging 0.37% 3.40x
Philadelphia Cluster 1.87% 3.33x
Alberta Canada Cluster 0.32% 3.22x
Niche Dating Websites 0.37% 3.19x
Missouri News Content Cluster 1.31% 3.19x
Composition Percentage: The overlap percentage between the David's Bridal audience and the Content Affinity attribute.
Index: A comparison of the David's Bridal audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The David's Bridal audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female