Dstillery Audiences

DAYS INN

Audience Size: 383.1 Thousand Devices

Explore the Days Inn Audience

Below you'll find more information about the Days Inn audience, broken down in different categories based on their digital and physical behaviors. These are 383.1 thousand unique devices whose actions qualify for the Days Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Days Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Days Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.13% 2.74x
Tracfone Customers 0.02% 2.58x
AT&T Wireless Customers 0.08% 2.20x
Iowa County and Local Fair Visitors 4.68% 1.67x
RC Helicopters and Drones Hobbyists 3.65% 1.53x
Readers of Argentinian Content 2.79% 1.52x
Yellowstone Park Trip Planners 4.10% 1.48x
Used Compact Pickup Intenders 2.39% 1.48x
Nashville Trip Planners 3.33% 1.46x
Rapid City Trip Planners 2.97% 1.45x
Composition Percentage: The overlap percentage between the Days Inn audience and the Interest attribute.
Index: A comparison of the Days Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Days Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Days Inn audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 4.92x
Supreme 0.02% 3.86x
Maurices 5.26% 3.85x
Belk 0.97% 3.83x
Buckle 2.75% 3.54x
Ralph Lauren 0.69% 3.44x
Carhartt 31.73% 3.25x
Express Outlets 0.42% 3.21x
Kate Spade 0.79% 3.17x
Eddie Bauer 1.04% 3.16x
Composition Percentage: The overlap percentage between the Days Inn audience and the Location attribute.
Index: A comparison of the Days Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Days Inn audience is National Parks.

Content Affinity Composition Index
National Parks 0.14% 5.06x
Shopping Catalogs 0.09% 3.90x
Cuba & Mexico Media 0.07% 3.89x
Teaching Abroad 0.02% 3.85x
Amateur Radios 0.14% 3.79x
Lacrosse College Athletics 0.07% 3.70x
Auto Body Upkeep & Repair Researchers 0.14% 3.29x
Mobile Phone Networks 0.09% 3.25x
Action Sports 0.10% 3.17x
Comedy Content 0.09% 3.05x
Composition Percentage: The overlap percentage between the Days Inn audience and the Content Affinity attribute.
Index: A comparison of the Days Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Days Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male