Dstillery Audiences

DAYS INN

Audience Size: 240.7 Thousand Devices

Explore the Days Inn Audience

Below you'll find more information about the Days Inn audience, broken down in different categories based on their digital and physical behaviors. These are 240.7 thousand unique devices whose actions qualify for the Days Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Days Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Days Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.13% 2.74x
Tracfone Customers 0.02% 2.58x
Wireless Headphone Researchers 0.11% 2.55x
AT&T Wireless Customers 0.08% 2.20x
COVID Symptoms Researchers 0.52% 2.12x
Fall/Winter 2021 Fashion Trend Researchers 0.17% 1.99x
Work Hard, Play Hard Travelers 0.80% 1.97x
Sunglasses Shoppers 0.89% 1.97x
True Crime Podcast Listeners 0.57% 1.95x
Dachshund Content Readers 0.63% 1.89x
Composition Percentage: The overlap percentage between the Days Inn audience and the Interest attribute.
Index: A comparison of the Days Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Days Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Days Inn audience is Belk.

Location Composition Index
Belk 0.57% 5.77x
Buckle 1.43% 3.77x
Mens Wearhouse 1.41% 3.63x
Express 1.44% 3.59x
Lane Bryant 0.78% 3.55x
Ralph Lauren 0.25% 3.54x
Aeropostale 1.23% 3.51x
Abercrombie & Fitch 0.29% 3.50x
Maurices 2.15% 3.47x
Supreme 0.03% 3.46x
Composition Percentage: The overlap percentage between the Days Inn audience and the Location attribute.
Index: A comparison of the Days Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Days Inn audience is Teaching Abroad.

Content Affinity Composition Index
Teaching Abroad 0.02% 3.85x
Bowling 0.11% 3.65x
US Military Cluster 0.06% 3.20x
Weight Lifting Enthusiasts 0.11% 3.14x
Appliances & Reviews 0.23% 2.89x
Memphis News 0.40% 2.88x
South Dakota Cluster 0.63% 2.66x
New York City Real Estate Research Cluster 0.17% 2.65x
College Sports 0.06% 2.63x
Historical Information - Museums & Libraries 0.04% 2.62x
Composition Percentage: The overlap percentage between the Days Inn audience and the Content Affinity attribute.
Index: A comparison of the Days Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Days Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female