Explore the Days Inn Audience
Below you'll find more information about the Days Inn audience, broken down in different categories based on their digital and physical behaviors. These are 743.8 thousand unique devices whose actions qualify for the Days Inn audience.
INTERESTS
The Days Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Days Inn audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.13% | 2.74x |
| Tracfone Customers | 0.02% | 2.58x |
| AT&T Wireless Customers | 0.08% | 2.20x |
| Hulu Users | 0.07% | 1.90x |
| South State Fair Visitors | 5.14% | 1.64x |
| Home-Made Face Mask Researchers | 0.03% | 1.51x |
| Texas Trip Planners | 4.18% | 1.46x |
| Cattle Industry News Readers | 2.97% | 1.45x |
| Cattlemen and Pork Producers | 3.17% | 1.44x |
| Iowa County and Local Fair Visitors | 3.76% | 1.42x |
Composition Percentage:
The overlap percentage between the Days Inn audience and the Interest attribute.
Index: A comparison of the Days Inn audience to the internet population.
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APPAREL RETAILERS
The Days Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Days Inn audience is Maurices.
| Location | Composition | Index |
| Maurices | 1.33% | 4.86x |
| Belk | 0.83% | 4.44x |
| Everlane | 0.03% | 3.89x |
| Carhartt | 22.56% | 3.75x |
| Express Outlets | 0.41% | 3.60x |
| Buckle | 2.49% | 3.41x |
| Lane Bryant | 2.08% | 3.38x |
| Ralph Lauren | 0.64% | 3.34x |
| Eddie Bauer | 0.97% | 3.30x |
| Aeropostale | 2.47% | 3.22x |
Composition Percentage:
The overlap percentage between the Days Inn audience and the Location attribute.
Index: A comparison of the Days Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Days Inn audience is Illinois Education.
| Content Affinity | Composition | Index |
| Illinois Education | 0.10% | 4.87x |
| Comedy Content | 0.10% | 4.79x |
| Serbia & Albania Cluster | 0.10% | 4.71x |
| University Press | 0.31% | 4.25x |
| Institutional Investing | 0.07% | 3.90x |
| Teaching Abroad | 0.02% | 3.85x |
| Poland Cluster | 0.17% | 3.71x |
| Cuba & Mexico Media | 0.10% | 3.60x |
| Memphis News | 0.48% | 3.36x |
| Feminism | 0.10% | 3.26x |
Composition Percentage:
The overlap percentage between the Days Inn audience and the Content Affinity attribute.
Index: A comparison of the Days Inn audience to the internet population.
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DEMOGRAPHICS
The Days Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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