Dstillery Audiences

DENNY'S

Audience Size: 411.5 Thousand Devices

Explore the Denny's Audience

Below you'll find more information about the Denny's audience, broken down in different categories based on their digital and physical behaviors. These are 411.5 thousand unique devices whose actions qualify for the Denny's audience.

Dstillery Crafted Audiences

INTERESTS

The Denny's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Denny's audience is Family Adventures Travelers.

Interest Composition Index
Family Adventures Travelers 0.29% 2.17x
Volkswagen Vehicle Shopper 1.23% 2.01x
Wellness Enthusiasts 0.22% 1.95x
Phoenix Trip Planners 2.77% 1.90x
Home Cleaning Researchers 0.86% 1.87x
Women's Health Researchers 0.86% 1.84x
Gift Card Researchers 0.65% 1.81x
Dachshund Content Readers 0.61% 1.80x
Arizona Wildcats Fans 2.38% 1.77x
Gas Discount Researchers 0.32% 1.74x
Composition Percentage: The overlap percentage between the Denny's audience and the Interest attribute.
Index: A comparison of the Denny's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Denny's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Denny's audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.06% 9.44x
Calvin Klein 0.19% 6.82x
Express Outlets 0.41% 5.94x
Tommy Bahama 0.71% 5.87x
Lorna Jane 0.18% 5.86x
Forever 21 0.97% 5.73x
Charlotte Russe 0.62% 5.65x
Mens Wearhouse 2.16% 5.62x
Abercrombie & Fitch 0.48% 5.54x
Michael Kors 1.23% 5.47x
Composition Percentage: The overlap percentage between the Denny's audience and the Location attribute.
Index: A comparison of the Denny's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Denny's audience is Data, Analytics & Coding.

Content Affinity Composition Index
Data, Analytics & Coding 0.14% 5.37x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.11% 5.36x
Trucking 0.11% 3.93x
Spanish Lifestyle & Health 0.07% 3.87x
Serbia & Albania Cluster 0.07% 3.66x
Malaya 0.03% 3.65x
Watches Retail 0.07% 3.63x
Law School 0.04% 3.58x
Maps & Navigation 0.09% 3.51x
Children's Learning Tools 0.25% 3.35x
Composition Percentage: The overlap percentage between the Denny's audience and the Content Affinity attribute.
Index: A comparison of the Denny's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Denny's audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female