Dstillery Audiences

DENNY'S

Audience Size: 586.1 Thousand Devices

Explore the Denny's Audience

Below you'll find more information about the Denny's audience, broken down in different categories based on their digital and physical behaviors. These are 586.1 thousand unique devices whose actions qualify for the Denny's audience.

Dstillery Crafted Audiences

INTERESTS

The Denny's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Denny's audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.03% 2.85x
Texas County and Local Fair Visitors 4.77% 1.67x
Arizona Trip Planners 3.95% 1.63x
North West State Fair Visitors 4.14% 1.63x
Texas Longhorn Fans 3.97% 1.57x
Houston Trip Planners 4.03% 1.55x
Houston Activity Researchers 3.04% 1.53x
Washington County and Local Fair Visitors 3.95% 1.51x
Readers of Cuban Content 2.53% 1.47x
Texas AM Aggies Fans 3.49% 1.46x
Composition Percentage: The overlap percentage between the Denny's audience and the Interest attribute.
Index: A comparison of the Denny's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Denny's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Denny's audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.17% 9.02x
Joe's Jeans 0.03% 7.38x
Calvin Klein 0.06% 6.10x
Hugo Boss 0.56% 4.99x
Express Outlets 0.45% 4.66x
Free People 0.59% 4.55x
Kate Spade 0.80% 4.50x
REI 0.68% 4.23x
Tommy Bahama 0.50% 4.23x
Mens Wearhouse 4.13% 4.21x
Composition Percentage: The overlap percentage between the Denny's audience and the Location attribute.
Index: A comparison of the Denny's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Denny's audience is Online Media Converters.

Content Affinity Composition Index
Online Media Converters 0.14% 4.34x
Right Wing Blogs - Political Activism 0.06% 3.96x
Canada Travel & Tourism 0.06% 3.84x
Writing Resources 0.09% 3.80x
Quebec Vacations 0.16% 3.48x
College Sports 0.17% 3.41x
Canada Tourism Research Cluster 0.11% 3.36x
Electrical Engineering 0.14% 3.34x
Canada Shopping - Lifestyle and Mommy Blogs 0.06% 3.21x
Roleplay & Fantasy Games 0.06% 3.09x
Composition Percentage: The overlap percentage between the Denny's audience and the Content Affinity attribute.
Index: A comparison of the Denny's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Denny's audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female