Dstillery Audiences

DESTINATION MATERNITY

Audience Size: 21.3 Thousand Devices

Explore the Destination Maternity Audience

Below you'll find more information about the Destination Maternity audience, broken down in different categories based on their digital and physical behaviors. These are 21.3 thousand unique devices whose actions qualify for the Destination Maternity audience.

Dstillery Crafted Audiences

INTERESTS

The Destination Maternity audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Destination Maternity audience is Marines.

Interest Composition Index
Marines 10.53% 5.27x
Finance Continuing Education Researchers 7.37% 5.27x
Thai Food Enthusiasts 9.47% 5.21x
United Arab Emirates Trip Planners 6.32% 4.93x
Crypto Market Investors 8.42% 4.84x
Indian Food Enthusiasts 7.37% 4.82x
Yale University Fans 6.32% 4.77x
Spain Trip Planners 8.42% 4.76x
Travel Book Readers 7.37% 4.60x
Charitable Organization Supporters 7.37% 4.49x
Composition Percentage: The overlap percentage between the Destination Maternity audience and the Interest attribute.
Index: A comparison of the Destination Maternity audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Destination Maternity audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Destination Maternity audience is Club Monaco.

Location Composition Index
Club Monaco 6.37% 72.17x
Uniqlo 4.21% 35.39x
Brooks Brothers 7.68% 25.29x
LL Bean 1.48% 24.04x
Anthropologie 7.85% 20.23x
Jos A. Bank Clothiers 8.24% 14.65x
Abercrombie & Fitch 0.68% 13.26x
Armani 2.48% 12.50x
Belk 1.99% 11.60x
Intermix 0.61% 11.37x
Composition Percentage: The overlap percentage between the Destination Maternity audience and the Location attribute.
Index: A comparison of the Destination Maternity audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Destination Maternity audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 6.32% 5.84x
Pacific Northwest Sports & News Cluster 3.16% 5.67x
Wine, Liquor & Mixology 4.21% 5.07x
Phone & Computer Game Downloaders 0.43% 4.53x
Florida Naples News Cluster 4.21% 3.97x
Right Wing Blogs - Political Activism 0.21% 3.86x
College Planning 2.11% 3.84x
South Dakota Cluster 2.11% 3.83x
Idaho Cluster 2.11% 3.82x
San Diego Cluster 2.27% 3.71x
Composition Percentage: The overlap percentage between the Destination Maternity audience and the Content Affinity attribute.
Index: A comparison of the Destination Maternity audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Destination Maternity audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male