Explore the Dicks Sporting Goods Audience
Below you'll find more information about the Dicks Sporting Goods audience, broken down in different categories based on their digital and physical behaviors. These are 544 thousand unique devices whose actions qualify for the Dicks Sporting Goods audience.
INTERESTS
The Dicks Sporting Goods audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dicks Sporting Goods audience is Vermont Trip Planners.
| Interest | Composition | Index |
| Vermont Trip Planners | 4.27% | 1.87x |
| North East State Fair Visitors | 4.19% | 1.67x |
| Summer Festivals and Fairs Visitors | 3.74% | 1.63x |
| Colorado County and Local Fair Visitors | 3.60% | 1.53x |
| Animal Humane Society Helpers | 3.56% | 1.52x |
| Martial Arts Enthusiasts | 3.70% | 1.46x |
| Cat Lovers | 2.93% | 1.40x |
| MS Information Researchers | 2.19% | 1.39x |
| Christmas Enthusiasts | 3.28% | 1.39x |
| Portuguese Food Enthusiasts | 2.50% | 1.38x |
Composition Percentage:
The overlap percentage between the Dicks Sporting Goods audience and the Interest attribute.
Index: A comparison of the Dicks Sporting Goods audience to the internet population.
Curious about what else the Dicks Sporting Goods audience is interested in?
Sign Up
APPAREL RETAILERS
The Dicks Sporting Goods audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dicks Sporting Goods audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 1.53% | 11.62x |
| Abercrombie & Fitch | 3.72% | 11.60x |
| Charlotte Russe | 6.95% | 10.72x |
| Buckle | 12.13% | 9.85x |
| Zumiez | 14.85% | 9.20x |
| Hollister | 9.76% | 9.16x |
| American Eagle Outfitters | 13.46% | 9.08x |
| Aeropostale | 12.85% | 9.08x |
| Express | 13.92% | 8.99x |
| Gymboree | 9.97% | 8.49x |
Composition Percentage:
The overlap percentage between the Dicks Sporting Goods audience and the Location attribute.
Index: A comparison of the Dicks Sporting Goods audience to the internet population.
Want to find more of the Dicks Sporting Goods audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dicks Sporting Goods audience is Vermont Cluster.
| Content Affinity | Composition | Index |
| Vermont Cluster | 1.87% | 11.87x |
| Psychology & Social Work | 0.28% | 4.83x |
| Bird Watching | 0.18% | 4.09x |
| Law School Research Cluster | 0.05% | 3.78x |
| Philanthropy - Nonprofits | 0.11% | 3.69x |
| Retail Industry News | 0.18% | 3.62x |
| Comedy Content | 0.07% | 3.58x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.07% | 3.52x |
| Holistic Medicine | 0.07% | 3.32x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 0.07% | 3.26x |
Composition Percentage:
The overlap percentage between the Dicks Sporting Goods audience and the Content Affinity attribute.
Index: A comparison of the Dicks Sporting Goods audience to the internet population.
Want to see more of the Content Affinities the Dicks Sporting Goods audience visits?
Sign Up
DEMOGRAPHICS
The Dicks Sporting Goods audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
Interested in seeing other characteristics of the Dicks Sporting Goods audience?
Sign Up