Explore the Dierbergs-market Audience
Below you'll find more information about the Dierbergs-market audience, broken down in different categories based on their digital and physical behaviors. These are 30.2 thousand unique devices whose actions qualify for the Dierbergs-market audience.
INTERESTS
The Dierbergs-market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dierbergs-market audience is St. Louis Cardinals Fans.
| Interest | Composition | Index |
| St. Louis Cardinals Fans | 27.87% | 13.13x |
| Southern Central Voters | 17.42% | 8.40x |
| Farmers | 8.36% | 4.62x |
| MLB Fans | 8.01% | 4.33x |
| Baseball Enthusiasts | 7.32% | 4.30x |
| NHL Fans | 6.62% | 3.81x |
| Los Angeles Rams Fans | 7.67% | 3.77x |
| Pet Food Shoppers | 7.67% | 3.76x |
| Detroit Red Wings Fans | 6.97% | 3.59x |
| Beauty & Skincare Buyers | 7.67% | 3.56x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Interest attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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APPAREL RETAILERS
The Dierbergs-market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dierbergs-market audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 9.48% | 11.11x |
| Ann Taylor | 3.55% | 8.72x |
| The North Face | 2.82% | 7.47x |
| Kate Spade | 3.35% | 6.03x |
| Gymboree | 6.40% | 5.81x |
| Chicos | 6.36% | 5.75x |
| Jos A. Bank Clothiers | 5.27% | 5.48x |
| Coach | 5.37% | 5.44x |
| Brooks Brothers | 3.31% | 5.40x |
| Buckle | 6.26% | 5.22x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Location attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dierbergs-market audience is Missouri News Content Cluster.
| Content Affinity | Composition | Index |
| Missouri News Content Cluster | 37.63% | 41.08x |
| Missouri Travel & Outdoors Cluster | 5.92% | 10.50x |
| Home Furnishings | 1.74% | 5.13x |
| Hockey | 3.14% | 5.08x |
| Space & National Security | 1.39% | 4.26x |
| Holistic Medicine | 0.15% | 4.08x |
| Cakes & Sweets | 0.70% | 3.74x |
| African-American Hair | 0.70% | 3.64x |
| Beer, Wine & Alcohol | 0.70% | 3.63x |
| Gun Enthusiast - Hunting & Self Defense | 3.83% | 3.46x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Content Affinity attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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DEMOGRAPHICS
The Dierbergs-market audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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