Explore the Dierbergs-market Audience
Below you'll find more information about the Dierbergs-market audience, broken down in different categories based on their digital and physical behaviors. These are 17.1 thousand unique devices whose actions qualify for the Dierbergs-market audience.
INTERESTS
The Dierbergs-market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dierbergs-market audience is St. Louis Trip Planners.
| Interest | Composition | Index |
| St. Louis Trip Planners | 35.54% | 13.14x |
| St. Louis Cardinals Fans | 29.52% | 13.08x |
| Southern Central Voters | 18.67% | 7.65x |
| Kansas City Trip Planners | 10.24% | 3.71x |
| Grateful Dead Fans | 6.63% | 3.61x |
| Ski House Second Home Owners | 5.42% | 3.49x |
| Farmers | 6.63% | 3.33x |
| Sudoku Players | 6.02% | 3.32x |
| Nashville Trip Planners | 7.23% | 3.32x |
| Mahjong Players | 4.82% | 3.31x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Interest attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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APPAREL RETAILERS
The Dierbergs-market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dierbergs-market audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 7.31% | 14.24x |
| Maurices | 2.73% | 9.99x |
| Jos A. Bank Clothiers | 4.53% | 7.46x |
| Chicos | 4.96% | 7.03x |
| Coach | 2.78% | 6.05x |
| LOFT | 4.80% | 5.81x |
| Kate Spade | 1.64% | 5.69x |
| Lululemon | 2.29% | 5.17x |
| Gymboree | 3.06% | 5.12x |
| Michael Kors | 2.78% | 5.07x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Location attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dierbergs-market audience is Missouri News Content Cluster.
| Content Affinity | Composition | Index |
| Missouri News Content Cluster | 33.73% | 26.08x |
| Missouri Travel & Outdoors Cluster | 8.43% | 8.76x |
| Arkansas News | 4.22% | 4.58x |
| Nebraska Cluster | 4.82% | 4.55x |
| Kansas City News | 10.24% | 4.34x |
| Hunting | 1.81% | 4.33x |
| Hockey | 2.41% | 4.08x |
| Holistic Medicine | 0.15% | 4.08x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 1.20% | 3.82x |
| Space & National Security | 1.20% | 3.63x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Content Affinity attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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DEMOGRAPHICS
The Dierbergs-market audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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