Explore the Dierbergs-market Audience
Below you'll find more information about the Dierbergs-market audience, broken down in different categories based on their digital and physical behaviors. These are 31.6 thousand unique devices whose actions qualify for the Dierbergs-market audience.
INTERESTS
The Dierbergs-market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dierbergs-market audience is St. Louis Cardinals Fans.
| Interest | Composition | Index |
| St. Louis Cardinals Fans | 26.90% | 12.33x |
| Southern Central Voters | 20.28% | 9.22x |
| Getting Off the Grid Travelers | 0.05% | 4.97x |
| Farmers | 9.93% | 4.44x |
| Family Adventures Travelers | 0.05% | 4.29x |
| Pet Food Shoppers | 9.11% | 4.08x |
| MLB Fans | 9.05% | 3.95x |
| Chicken Recipe Researchers | 7.86% | 3.66x |
| Los Angeles Rams Fans | 7.24% | 3.54x |
| Chicago Blackhawks Fans | 7.50% | 3.28x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Interest attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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APPAREL RETAILERS
The Dierbergs-market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dierbergs-market audience is The North Face.
| Location | Composition | Index |
| The North Face | 3.65% | 10.56x |
| Dressbarn | 8.28% | 9.65x |
| Ann Taylor | 3.69% | 9.08x |
| Chicos | 7.21% | 7.65x |
| Journeys | 7.31% | 7.44x |
| Brooks Brothers | 4.20% | 7.31x |
| Kate Spade | 2.98% | 6.75x |
| Michael Kors | 5.08% | 6.63x |
| Free People | 2.43% | 6.43x |
| Jos A. Bank Clothiers | 5.79% | 6.41x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Location attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dierbergs-market audience is Missouri News Content Cluster.
| Content Affinity | Composition | Index |
| Missouri News Content Cluster | 37.25% | 38.33x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.09% | 26.57x |
| Illinois College Sports | 0.57% | 15.24x |
| Missouri Travel & Outdoors Cluster | 8.79% | 14.88x |
| Parenting & Nutrition | 0.09% | 13.69x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.05% | 9.57x |
| Flags & Trump | 0.05% | 9.52x |
| Survey Websites | 0.05% | 9.46x |
| Franco-African Cluster | 0.12% | 8.86x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.05% | 8.13x |
Composition Percentage:
The overlap percentage between the Dierbergs-market audience and the Content Affinity attribute.
Index: A comparison of the Dierbergs-market audience to the internet population.
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DEMOGRAPHICS
The Dierbergs-market audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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