Dstillery Audiences

DISCOUNT TIRE

Audience Size: 279.2 Thousand Devices

Explore the Discount Tire Audience

Below you'll find more information about the Discount Tire audience, broken down in different categories based on their digital and physical behaviors. These are 279.2 thousand unique devices whose actions qualify for the Discount Tire audience.

Dstillery Crafted Audiences

INTERESTS

The Discount Tire audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Discount Tire audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.18% 3.30x
Houston Trip Planners 2.11% 2.11x
Houston Activity Researchers 1.53% 2.10x
Aspen Trip Planners 1.38% 2.03x
Texas Activity Researchers 0.52% 1.95x
Texas County and Local Fair Visitors 3.82% 1.81x
Austin Trip Planners 1.93% 1.78x
South West State Fair Visitors 4.42% 1.76x
Denver Trip Planners 1.82% 1.71x
Spanish Language Learners 1.09% 1.70x
Composition Percentage: The overlap percentage between the Discount Tire audience and the Interest attribute.
Index: A comparison of the Discount Tire audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Discount Tire audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Discount Tire audience is Lane Bryant.

Location Composition Index
Lane Bryant 1.68% 6.32x
Buckle 2.74% 6.05x
Mens Wearhouse 2.48% 5.90x
Johnston and Murphy 0.01% 5.73x
Hollister 1.35% 5.11x
REI 0.46% 5.03x
Chicos 1.74% 4.98x
Express Outlets 0.34% 4.80x
Journeys 3.31% 4.76x
Dressbarn 1.26% 4.74x
Composition Percentage: The overlap percentage between the Discount Tire audience and the Location attribute.
Index: A comparison of the Discount Tire audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Discount Tire audience is Personal Finance Researchers.

Content Affinity Composition Index
Personal Finance Researchers 0.07% 4.49x
Motorsports 0.05% 3.98x
Tahoe & Reno Tourism 0.34% 3.97x
Minnesota Community Business Cluster 0.04% 3.95x
Assorted Topics (Television, Origami, Men's Health) 0.05% 3.92x
Personal Investment & Advisor Researchers 0.08% 3.71x
East Texas Cluster 0.31% 3.18x
Poland Cluster 0.08% 2.97x
Video Content Sites 0.05% 2.92x
Backpacking 0.13% 2.81x
Composition Percentage: The overlap percentage between the Discount Tire audience and the Content Affinity attribute.
Index: A comparison of the Discount Tire audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Discount Tire audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male