Explore the Dodge Audience
Below you'll find more information about the Dodge audience, broken down in different categories based on their digital and physical behaviors. These are 400.6 thousand unique devices whose actions qualify for the Dodge audience.
INTERESTS
The Dodge audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dodge audience is Tractor Shoppers.
| Interest | Composition | Index |
| Tractor Shoppers | 3.68% | 1.69x |
| Hunters | 4.16% | 1.66x |
| Dodge Vehicle Shoppers | 3.40% | 1.50x |
| Farm Finance Researchers | 2.22% | 1.48x |
| Outdoors Enthusiasts | 3.49% | 1.45x |
| Country Music Festivals Enthusiasts | 4.35% | 1.44x |
| Diesel Vehicle Shoppers | 3.30% | 1.43x |
| Iowa County and Local Fair Visitors | 3.87% | 1.43x |
| Truck Shoppers | 3.30% | 1.43x |
| Auto Body Shoppers | 3.81% | 1.42x |
Composition Percentage:
The overlap percentage between the Dodge audience and the Interest attribute.
Index: A comparison of the Dodge audience to the internet population.
Curious about what else the Dodge audience is interested in?
Sign Up
APPAREL RETAILERS
The Dodge audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dodge audience is Maurices.
| Location | Composition | Index |
| Maurices | 6.71% | 4.69x |
| Carhartt | 37.27% | 3.86x |
| LL Bean | 0.26% | 3.53x |
| Buckle | 3.11% | 3.50x |
| Eddie Bauer | 1.19% | 3.23x |
| Express Outlets | 0.46% | 3.15x |
| Belk | 0.88% | 3.06x |
| Dressbarn | 2.14% | 2.99x |
| Lane Bryant | 2.37% | 2.98x |
| Victoria's Secret | 3.98% | 2.95x |
Composition Percentage:
The overlap percentage between the Dodge audience and the Location attribute.
Index: A comparison of the Dodge audience to the internet population.
Want to find more of the Dodge audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dodge audience is Right Wing Blogs - Political Activism.
| Content Affinity | Composition | Index |
| Right Wing Blogs - Political Activism | 0.06% | 4.41x |
| Marketing Professionals | 0.06% | 3.57x |
| Pool Cleaning | 0.06% | 3.45x |
| Natural & Healthy Living Researchers | 0.07% | 3.35x |
| Romanian News | 0.04% | 3.34x |
| Canada Culture and Tourism | 0.06% | 3.21x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.06% | 3.17x |
| Mobile Phone Networks | 0.07% | 3.14x |
| National Parks | 0.06% | 3.06x |
| Low Budget Shoppers | 0.13% | 2.85x |
Composition Percentage:
The overlap percentage between the Dodge audience and the Content Affinity attribute.
Index: A comparison of the Dodge audience to the internet population.
Want to see more of the Content Affinities the Dodge audience visits?
Sign Up
DEMOGRAPHICS
The Dodge audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
Interested in seeing other characteristics of the Dodge audience?
Sign Up