Dstillery Audiences

DODGE

Audience Size: 346.9 Thousand Devices

Explore the Dodge Audience

Below you'll find more information about the Dodge audience, broken down in different categories based on their digital and physical behaviors. These are 346.9 thousand unique devices whose actions qualify for the Dodge audience.

Dstillery Crafted Audiences

INTERESTS

The Dodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dodge audience is Pet Health and Nutrition Researchers.

Interest Composition Index
Pet Health and Nutrition Researchers 0.92% 1.97x
COVID Symptoms Researchers 0.45% 1.97x
Golden Retriever Content Readers 0.67% 1.95x
Dachshund Content Readers 0.57% 1.70x
Price Conscious Grocery Shoppers 1.46% 1.66x
Misc-Deal Seekers or Coupon Shoppers 1.05% 1.61x
Professional Medical Journal Readers 0.51% 1.60x
Beekeeping Enthusiasts 0.54% 1.59x
Veterinarians 1.11% 1.59x
Sinus Researchers 1.14% 1.55x
Composition Percentage: The overlap percentage between the Dodge audience and the Interest attribute.
Index: A comparison of the Dodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dodge audience is Maurices.

Location Composition Index
Maurices 2.83% 4.55x
Buckle 1.54% 4.06x
Mens Wearhouse 1.42% 3.65x
Belk 0.36% 3.59x
Eddie Bauer 0.31% 3.52x
Dressbarn 0.95% 3.50x
Express Outlets 0.23% 3.38x
Charlotte Russe 0.34% 3.35x
Lane Bryant 0.72% 3.27x
Journeys 1.77% 3.24x
Composition Percentage: The overlap percentage between the Dodge audience and the Location attribute.
Index: A comparison of the Dodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dodge audience is Pet Forums.

Content Affinity Composition Index
Pet Forums 0.13% 5.59x
Minnesota Community Business Cluster 0.04% 3.41x
Homesteading 0.16% 3.17x
Illinois College Sports 0.06% 3.11x
Poland Cluster 0.08% 3.10x
Vermont Cluster 0.16% 3.10x
Grilling 0.04% 3.10x
Travel, Food, Fashion & Fitness 0.06% 2.84x
Pet Adoption 0.29% 2.79x
Assorted Topics (Television, Origami, Men's Health) 0.04% 2.58x
Composition Percentage: The overlap percentage between the Dodge audience and the Content Affinity attribute.
Index: A comparison of the Dodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dodge audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female