Dstillery Audiences

DOUBLETREE

Audience Size: 114.6 Thousand Devices

Explore the DoubleTree Audience

Below you'll find more information about the DoubleTree audience, broken down in different categories based on their digital and physical behaviors. These are 114.6 thousand unique devices whose actions qualify for the DoubleTree audience.

Dstillery Crafted Audiences

INTERESTS

The DoubleTree audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the DoubleTree audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.16% 2.46x
Chicago Trip Planners 4.61% 2.02x
Restaurant Supply Shoppers 0.20% 1.94x
Volleyball Enthusiasts 5.92% 1.93x
Architects 4.21% 1.87x
Tutoring Resources Researchers 3.21% 1.81x
Milwaukee Brewers Fans 4.01% 1.81x
High School Sports Researchers 5.32% 1.80x
Trendy Shoe Shoppers 2.21% 1.78x
Lacrosse Enthusiasts 4.81% 1.78x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Interest attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The DoubleTree audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the DoubleTree audience is Uniqlo.

Location Composition Index
Uniqlo 0.39% 6.50x
Calvin Klein 0.11% 6.47x
Club Monaco 0.27% 6.14x
LL Bean 0.34% 6.03x
Patagonia 0.34% 5.95x
American Apparel 0.67% 5.92x
Bonobos 0.35% 5.64x
Hugo Boss 0.95% 5.55x
Columbia 0.42% 5.16x
Brooks Brothers 1.03% 5.00x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Location attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the DoubleTree audience is Caribbean Vacation.

Content Affinity Composition Index
Caribbean Vacation 0.30% 5.61x
Minnesota Community Business Cluster 0.30% 4.73x
Lawns & Pest Control 0.41% 4.49x
Philanthropy - Charities & Fundraising 0.29% 3.83x
Canada Consumer Product Cluster 0.20% 3.70x
Historical Information - Museums & Libraries 0.20% 3.49x
Child Development 0.20% 3.41x
Parenting & Children's Activities 0.34% 3.12x
K-Pop 0.30% 3.10x
Consumer Rewards 0.03% 3.07x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Content Affinity attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The DoubleTree audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male