Explore the DoubleTree Audience
Below you'll find more information about the DoubleTree audience, broken down in different categories based on their digital and physical behaviors. These are 60.3 thousand unique devices whose actions qualify for the DoubleTree audience.
INTERESTS
The DoubleTree audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the DoubleTree audience is Food Delivery Service Users.
| Interest | Composition | Index |
| Food Delivery Service Users | 3.03% | 7.33x |
| Readers of Bengali Content | 4.85% | 6.49x |
| Telemedicine Content Readers | 3.03% | 6.38x |
| Travel Guide and Review Readers | 6.06% | 6.17x |
| Readers of South Asian Content | 4.24% | 5.98x |
| School Closings Updates Readers | 3.03% | 5.91x |
| Post COVID-19 Restaurant Reopening Researchers | 2.42% | 5.59x |
| Readers of Pakistani Content | 4.24% | 5.57x |
| Discount Womens Shoes Shoppers | 4.85% | 5.41x |
| Chloroquine Information Researchers | 3.03% | 5.33x |
Composition Percentage:
The overlap percentage between the DoubleTree audience and the Interest attribute.
Index: A comparison of the DoubleTree audience to the internet population.
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APPAREL RETAILERS
The DoubleTree audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the DoubleTree audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.22% | 12.51x |
| Club Monaco | 0.48% | 10.35x |
| Uniqlo | 0.55% | 10.17x |
| Hugo Boss | 1.90% | 9.83x |
| American Apparel | 1.17% | 9.01x |
| Zara | 1.00% | 8.84x |
| Armani | 0.88% | 8.72x |
| Patagonia | 0.55% | 8.61x |
| Joe's Jeans | 0.06% | 8.58x |
| The North Face | 1.12% | 8.30x |
Composition Percentage:
The overlap percentage between the DoubleTree audience and the Location attribute.
Index: A comparison of the DoubleTree audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the DoubleTree audience is San Francisco Tourism.
| Content Affinity | Composition | Index |
| San Francisco Tourism | 0.09% | 5.35x |
| Movie Reviews | 2.42% | 5.34x |
| US Military Cluster | 1.82% | 5.31x |
| Wisconsin Travel & Tourism Cluster | 3.03% | 4.99x |
| Colorado Cluster | 1.82% | 4.88x |
| Dubai Travel | 1.82% | 4.72x |
| Missouri Travel & Outdoors Cluster | 1.82% | 4.66x |
| Missouri News Content Cluster | 2.42% | 4.60x |
| Beer, Wine & Alcohol | 0.55% | 4.54x |
| Lawns & Pest Control | 0.41% | 4.49x |
Composition Percentage:
The overlap percentage between the DoubleTree audience and the Content Affinity attribute.
Index: A comparison of the DoubleTree audience to the internet population.
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DEMOGRAPHICS
The DoubleTree audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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