Dstillery Audiences

DOUBLETREE

Audience Size: 80.5 Thousand Devices

Explore the DoubleTree Audience

Below you'll find more information about the DoubleTree audience, broken down in different categories based on their digital and physical behaviors. These are 80.5 thousand unique devices whose actions qualify for the DoubleTree audience.

Dstillery Crafted Audiences

INTERESTS

The DoubleTree audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the DoubleTree audience is Major Airline Customers.

Interest Composition Index
Major Airline Customers 4.28% 2.47x
AT&T Wireless Customers 0.16% 2.46x
IT News Readers 4.62% 2.45x
Cricket Enthusiasts 3.60% 2.44x
Elite Cycling Gear Shoppers 4.11% 2.41x
Minnesota Timberwolves Fans 5.14% 2.38x
Canada Trip Planners 3.25% 2.33x
Venture Capitalists 3.25% 2.29x
United Arab Emirates Trip Planners 3.08% 2.19x
School Closings Updates Readers 1.88% 2.17x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Interest attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The DoubleTree audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the DoubleTree audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.25% 17.65x
Saint Laurent Paris 0.18% 13.81x
Armani 0.77% 13.13x
Hugo Boss 1.44% 12.83x
Zara 0.86% 11.30x
Patagonia 0.60% 10.90x
American Apparel 1.11% 10.15x
Club Monaco 0.27% 9.91x
Bonobos 0.48% 9.08x
Uniqlo 0.29% 8.87x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Location attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the DoubleTree audience is San Francisco Tourism.

Content Affinity Composition Index
San Francisco Tourism 0.09% 5.35x
Writing & Publishing 0.34% 5.15x
India Cluster 0.51% 4.70x
Online Arcade Games 0.68% 4.56x
Shoes & Accessories 0.51% 4.23x
Data, Analytics & Coding 0.68% 4.12x
Design Software 0.51% 3.97x
Medical Supplies 0.31% 3.93x
Arthritis & Bones 0.34% 3.85x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.51% 3.43x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Content Affinity attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The DoubleTree audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male