Dstillery Audiences

DOUBLETREE

Audience Size: 285.8 Thousand Devices

Explore the DoubleTree Audience

Below you'll find more information about the DoubleTree audience, broken down in different categories based on their digital and physical behaviors. These are 285.8 thousand unique devices whose actions qualify for the DoubleTree audience.

Dstillery Crafted Audiences

INTERESTS

The DoubleTree audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the DoubleTree audience is Essential Oils Enthusiasts.

Interest Composition Index
Essential Oils Enthusiasts 0.22% 5.05x
AT&T Wireless Customers 0.16% 2.46x
Wireless Headphone Researchers 0.25% 2.41x
Global Destinations Reopening Researchers 1.64% 2.11x
Yale University Fans 2.13% 1.98x
Rock Climbing Enthusiasts 2.38% 1.97x
Hard Seltzer Aficionados 0.82% 1.93x
Green Bay Packers Fans 4.19% 1.91x
Milwaukee Bucks Fans 2.87% 1.86x
Luxury Hotel Guests 3.12% 1.86x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Interest attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The DoubleTree audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the DoubleTree audience is Everlane.

Location Composition Index
Everlane 0.04% 5.69x
Intermix 0.46% 4.85x
Patagonia 0.94% 4.73x
Topshop 0.17% 4.68x
Bonobos 1.16% 4.23x
Saint Laurent Paris 0.44% 4.16x
American Apparel 2.14% 4.05x
Calvin Klein 0.28% 3.93x
Armani 1.71% 3.85x
Joe's Jeans 0.17% 3.83x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Location attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the DoubleTree audience is Korea Cluster.

Content Affinity Composition Index
Korea Cluster 0.41% 6.98x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.33% 3.74x
Caribbean Vacation 0.25% 3.65x
Online Ticket Buyers 0.17% 3.63x
Studio & Franchise Video Game Players 0.49% 3.61x
Australia & New Zealand Media 0.16% 3.48x
Brazil & Portugal News 0.16% 3.46x
Parenting & Children's Activities 0.34% 3.12x
Alaska Cluster 0.16% 3.08x
Consumer Rewards 0.03% 3.07x
Composition Percentage: The overlap percentage between the DoubleTree audience and the Content Affinity attribute.
Index: A comparison of the DoubleTree audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The DoubleTree audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male