Explore the Dressbarn Audience
Below you'll find more information about the Dressbarn audience, broken down in different categories based on their digital and physical behaviors. These are 586.1 thousand unique devices whose actions qualify for the Dressbarn audience.
INTERESTS
The Dressbarn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dressbarn audience is Getting Off the Grid Travelers.
| Interest | Composition | Index |
| Getting Off the Grid Travelers | 0.03% | 2.02x |
| Family Adventures Travelers | 0.03% | 1.72x |
| Mid-Range Grocery Shoppers | 2.05% | 1.47x |
| Washington DC Trip Planners | 1.95% | 1.47x |
| Myrtle Beach Trip Planners | 1.48% | 1.40x |
| Leather Goods Shoppers | 1.52% | 1.37x |
| Fragrance Shoppers | 1.99% | 1.36x |
| Christmas Celebration Researchers | 3.84% | 1.35x |
| Drug Store Shoppers | 1.39% | 1.34x |
| Budget Grocery Shoppers | 1.29% | 1.32x |
Composition Percentage:
The overlap percentage between the Dressbarn audience and the Interest attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Curious about what else the Dressbarn audience is interested in?
Sign Up
APPAREL RETAILERS
The Dressbarn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dressbarn audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 1.15% | 20.83x |
| Lane Bryant | 12.35% | 19.93x |
| Columbia | 2.21% | 16.96x |
| Calvin Klein | 1.48% | 13.00x |
| Old Navy | 10.56% | 12.98x |
| Gymboree | 4.46% | 10.89x |
| Zumiez | 4.47% | 10.51x |
| Journeys | 4.47% | 10.28x |
| Aeropostale | 4.47% | 10.26x |
| Ralph Lauren | 1.06% | 10.24x |
Composition Percentage:
The overlap percentage between the Dressbarn audience and the Location attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Want to find more of the Dressbarn audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dressbarn audience is Idaho Cluster.
| Content Affinity | Composition | Index |
| Idaho Cluster | 0.66% | 3.36x |
| Serbia & Albania Cluster | 0.07% | 3.19x |
| Delaware Cluster | 0.58% | 3.03x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.07% | 3.00x |
| Tattoos & Costumes | 0.04% | 2.70x |
| Brazil & Portugal News | 0.12% | 2.56x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.06% | 2.51x |
| Virginia Athletics | 0.08% | 2.35x |
| Franco-African Cluster | 0.03% | 2.17x |
| Cigars | 0.05% | 2.08x |
Composition Percentage:
The overlap percentage between the Dressbarn audience and the Content Affinity attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Want to see more of the Content Affinities the Dressbarn audience visits?
Sign Up
DEMOGRAPHICS
The Dressbarn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
Interested in seeing other characteristics of the Dressbarn audience?
Sign Up