Explore the Dressbarn Audience
Below you'll find more information about the Dressbarn audience, broken down in different categories based on their digital and physical behaviors. These are 98.8 thousand unique devices whose actions qualify for the Dressbarn audience.
INTERESTS
The Dressbarn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dressbarn audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.24% | 2.71x |
| Orlando Activities Researchers | 0.24% | 2.33x |
| Sunglasses Shoppers | 1.05% | 2.23x |
| Food Allergies Researchers | 1.19% | 2.17x |
| Texas Activity Researchers | 0.63% | 2.11x |
| Whiskey Enthusiasts | 1.35% | 2.05x |
| Super Bowl Bracket Projection Enthusiasts | 2.93% | 1.93x |
| Getaways Researchers | 1.74% | 1.90x |
| Luxury Second Home Owners | 1.03% | 1.89x |
| Northeastern Voters | 3.25% | 1.88x |
Composition Percentage:
The overlap percentage between the Dressbarn audience and the Interest attribute.
Index: A comparison of the Dressbarn audience to the internet population.
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APPAREL RETAILERS
The Dressbarn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dressbarn audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 1.80% | 22.71x |
| Ralph Lauren | 1.96% | 20.52x |
| Eddie Bauer | 3.57% | 18.56x |
| Kate Spade | 2.16% | 17.65x |
| Levi Strauss | 1.25% | 16.68x |
| Coach | 3.45% | 16.36x |
| Lane Bryant | 6.35% | 16.33x |
| Old Navy | 12.44% | 15.94x |
| Brooks Brothers | 1.75% | 12.71x |
| Columbia | 0.86% | 12.62x |
Composition Percentage:
The overlap percentage between the Dressbarn audience and the Location attribute.
Index: A comparison of the Dressbarn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dressbarn audience is Charity Walks.
| Content Affinity | Composition | Index |
| Charity Walks | 0.41% | 5.49x |
| US Military Cluster | 0.16% | 3.93x |
| Party Suppliers | 0.10% | 3.90x |
| Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.24% | 3.61x |
| Data, Analytics & Coding | 0.19% | 3.60x |
| Cruise Vacations | 0.24% | 3.36x |
| Pac 12 Sports | 0.16% | 3.24x |
| Collectibles - Coins & Sports Cards | 0.16% | 3.17x |
| Travel, Food, Fashion & Fitness | 0.17% | 3.14x |
| Hudson Valley New York Media | 0.87% | 3.12x |
Composition Percentage:
The overlap percentage between the Dressbarn audience and the Content Affinity attribute.
Index: A comparison of the Dressbarn audience to the internet population.
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DEMOGRAPHICS
The Dressbarn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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