Dstillery Audiences

DRESSBARN

Audience Size: 236.4 Thousand Devices

Explore the Dressbarn Audience

Below you'll find more information about the Dressbarn audience, broken down in different categories based on their digital and physical behaviors. These are 236.4 thousand unique devices whose actions qualify for the Dressbarn audience.

Dstillery Crafted Audiences

INTERESTS

The Dressbarn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dressbarn audience is Telemedicine Content Readers.

Interest Composition Index
Telemedicine Content Readers 0.15% 3.78x
School Closings Updates Readers 0.15% 2.97x
Small Business Administration Cares Act Researchers 0.46% 2.09x
Boston Bruins Fans 3.35% 1.99x
New York Mets Fans 3.35% 1.90x
North East State Fair Visitors 3.81% 1.89x
New York Yankees Fans 3.20% 1.87x
Major Airline Customers 3.58% 1.81x
Cape Cod News Readers 2.82% 1.79x
New York Jets Fans 3.35% 1.73x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Interest attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dressbarn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dressbarn audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.14% 45.77x
Express Outlets 2.10% 18.46x
Ralph Lauren 3.27% 17.09x
Eddie Bauer 4.34% 14.82x
Charlotte Russe 0.96% 13.72x
Lane Bryant 8.08% 13.13x
Old Navy 15.27% 12.91x
Kate Spade 3.43% 11.93x
Gymboree 6.63% 11.11x
Coach 5.06% 11.00x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Location attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dressbarn audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 3.27% 6.61x
Yard Structures 0.30% 3.92x
Southeast College Athletics 0.23% 3.83x
Mobile Phone Networks 0.30% 3.49x
New England & Ivy League Sports 0.23% 3.38x
Moving & Storage 0.46% 3.30x
Internet Service Provider Sites 0.15% 3.19x
Natural & Healthy Living Researchers 0.15% 3.17x
Farming & Agriculture 0.15% 3.09x
Bathrooms & Plumbing 0.15% 2.97x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Content Affinity attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dressbarn audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male