Dstillery Audiences

DRESSBARN

Audience Size: 701.2 Thousand Devices

Explore the Dressbarn Audience

Below you'll find more information about the Dressbarn audience, broken down in different categories based on their digital and physical behaviors. These are 701.2 thousand unique devices whose actions qualify for the Dressbarn audience.

Dstillery Crafted Audiences

INTERESTS

The Dressbarn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dressbarn audience is Iowa County and Local Fair Visitors.

Interest Composition Index
Iowa County and Local Fair Visitors 3.66% 1.73x
North East State Fair Visitors 3.58% 1.65x
Home and Garden TV Fans 2.66% 1.55x
Burger Enthusiast 0.05% 1.55x
Blender Shoppers 3.01% 1.55x
Soap Shoppers 3.07% 1.53x
Milk and Dairy Shoppers 2.85% 1.53x
Cape Cod News Readers 2.37% 1.51x
Christmas Celebration Researchers 3.10% 1.49x
Cricket Enthusiasts 2.37% 1.49x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Interest attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dressbarn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dressbarn audience is Levi Strauss.

Location Composition Index
Levi Strauss 2.00% 19.31x
Express Outlets 3.60% 16.98x
Eddie Bauer 6.85% 12.89x
Ralph Lauren 3.72% 12.08x
Kate Spade 6.33% 11.40x
Lane Bryant 10.62% 11.01x
Old Navy 21.40% 10.95x
Coach 9.98% 10.10x
Columbia 2.25% 9.93x
Michael Kors 10.35% 9.79x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Location attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dressbarn audience is Discount Books.

Content Affinity Composition Index
Discount Books 0.08% 4.20x
Senior Care 0.11% 3.89x
Alternative Movie Streaming 0.08% 3.81x
Concert Posters 0.05% 2.90x
New Hampshire News 0.92% 2.80x
Airsoft & Paintball Equipment 0.08% 2.73x
Serbia & Albania Cluster 0.08% 2.64x
Mysticism 0.03% 2.52x
Local & Travel England - East Midlands 0.05% 2.48x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.05% 2.42x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Content Affinity attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dressbarn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female