Dstillery Audiences

DRESSBARN

Audience Size: 98.8 Thousand Devices

Explore the Dressbarn Audience

Below you'll find more information about the Dressbarn audience, broken down in different categories based on their digital and physical behaviors. These are 98.8 thousand unique devices whose actions qualify for the Dressbarn audience.

Dstillery Crafted Audiences

INTERESTS

The Dressbarn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dressbarn audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.24% 2.71x
Orlando Activities Researchers 0.24% 2.33x
Sunglasses Shoppers 1.05% 2.23x
Food Allergies Researchers 1.19% 2.17x
Texas Activity Researchers 0.63% 2.11x
Whiskey Enthusiasts 1.35% 2.05x
Super Bowl Bracket Projection Enthusiasts 2.93% 1.93x
Getaways Researchers 1.74% 1.90x
Luxury Second Home Owners 1.03% 1.89x
Northeastern Voters 3.25% 1.88x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Interest attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dressbarn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dressbarn audience is Express Outlets.

Location Composition Index
Express Outlets 1.80% 22.71x
Ralph Lauren 1.96% 20.52x
Eddie Bauer 3.57% 18.56x
Kate Spade 2.16% 17.65x
Levi Strauss 1.25% 16.68x
Coach 3.45% 16.36x
Lane Bryant 6.35% 16.33x
Old Navy 12.44% 15.94x
Brooks Brothers 1.75% 12.71x
Columbia 0.86% 12.62x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Location attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dressbarn audience is Charity Walks.

Content Affinity Composition Index
Charity Walks 0.41% 5.49x
US Military Cluster 0.16% 3.93x
Party Suppliers 0.10% 3.90x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.24% 3.61x
Data, Analytics & Coding 0.19% 3.60x
Cruise Vacations 0.24% 3.36x
Pac 12 Sports 0.16% 3.24x
Collectibles - Coins & Sports Cards 0.16% 3.17x
Travel, Food, Fashion & Fitness 0.17% 3.14x
Hudson Valley New York Media 0.87% 3.12x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Content Affinity attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dressbarn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female