Dstillery Audiences

DRESSBARN

Audience Size: 721.8 Thousand Devices

Explore the Dressbarn Audience

Below you'll find more information about the Dressbarn audience, broken down in different categories based on their digital and physical behaviors. These are 721.8 thousand unique devices whose actions qualify for the Dressbarn audience.

Dstillery Crafted Audiences

INTERESTS

The Dressbarn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dressbarn audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.06x
Family Adventures Travelers 0.03% 1.72x
Montana and Idaho Trip Planners 3.11% 1.61x
Executive Travelers 0.02% 1.55x
Detroit Tigers Fans 2.69% 1.52x
Toronto Blue Jays Fans 2.47% 1.38x
WWE and Pro Wrestling Fans 2.57% 1.36x
Kansas City Chiefs Fans 2.57% 1.35x
Pittsburgh Pirates Fans 2.47% 1.35x
Iowa Hawkeyes Fans 2.53% 1.35x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Interest attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dressbarn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dressbarn audience is Express Outlets.

Location Composition Index
Express Outlets 2.28% 14.70x
Lane Bryant 12.61% 13.05x
Columbia 2.66% 11.06x
Aeropostale 6.42% 10.27x
Old Navy 13.55% 9.75x
Michael Kors 4.82% 9.02x
Gymboree 5.26% 8.88x
Ralph Lauren 1.95% 8.65x
The Childrens Place 9.61% 8.61x
Johnston and Murphy 4.07% 8.40x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Location attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dressbarn audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 14.21x
Canada News 0.01% 14.13x
Watches & Jewelry 0.01% 12.59x
Quinceanera Planning 0.06% 12.38x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.03% 8.86x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 8.22x
Decoration & Fabric 0.01% 5.52x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 5.06x
Environmental Conservation 0.01% 5.00x
Survey Websites 0.03% 4.35x
Composition Percentage: The overlap percentage between the Dressbarn audience and the Content Affinity attribute.
Index: A comparison of the Dressbarn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dressbarn audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female