Dstillery Audiences

ECONO LODGE

Audience Size: 113.1 Thousand Devices

Explore the Econo Lodge Audience

Below you'll find more information about the Econo Lodge audience, broken down in different categories based on their digital and physical behaviors. These are 113.1 thousand unique devices whose actions qualify for the Econo Lodge audience.

Dstillery Crafted Audiences

INTERESTS

The Econo Lodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Econo Lodge audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.26% 3.58x
Online Grammar Tool Users 0.52% 3.32x
Ivy League College Researchers 0.39% 3.04x
New Year Resolution Intender 0.39% 2.52x
Executive Travelers 0.26% 2.37x
Verizon Wireless Customers 0.22% 2.33x
Cold and Flu Prevention Researchers 1.30% 2.16x
Wellness Enthusiasts 0.26% 2.09x
Professional Medical Journal Readers 0.65% 2.06x
2022 FIFA World Cup Enthusiasts 1.42% 2.01x
Composition Percentage: The overlap percentage between the Econo Lodge audience and the Interest attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Econo Lodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Econo Lodge audience is Belk.

Location Composition Index
Belk 0.68% 6.90x
Columbia 0.36% 5.80x
Kate Spade 0.24% 4.84x
Express Outlets 0.30% 4.36x
LL Bean 0.14% 3.89x
Buckle 1.43% 3.76x
Aeropostale 1.31% 3.72x
Maurices 2.25% 3.62x
Dressbarn 0.93% 3.42x
Forever 21 0.51% 3.42x
Composition Percentage: The overlap percentage between the Econo Lodge audience and the Location attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Econo Lodge audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 0.21% 4.62x
Crossword & Puzzle Players 0.39% 4.07x
Philippines News 0.39% 3.86x
Diamonds & Precious Metals 0.13% 3.73x
People Search 0.21% 3.42x
Women Shoppers 0.09% 3.33x
Custom Gifts 0.13% 3.16x
Furniture Shopping 0.09% 2.72x
Cosmetics Business 0.04% 2.64x
US Cycling 0.39% 2.63x
Composition Percentage: The overlap percentage between the Econo Lodge audience and the Content Affinity attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Econo Lodge audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male