Dstillery Audiences

ECONO LODGE

Audience Size: 204.4 Thousand Devices

Explore the Econo Lodge Audience

Below you'll find more information about the Econo Lodge audience, broken down in different categories based on their digital and physical behaviors. These are 204.4 thousand unique devices whose actions qualify for the Econo Lodge audience.

Dstillery Crafted Audiences

INTERESTS

The Econo Lodge audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Econo Lodge audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.22% 2.33x
Sunglasses Shoppers 0.87% 1.90x
Restaurant Supply Shoppers 0.17% 1.66x
Yellowstone Park Trip Planners 4.82% 1.58x
Food Delivery Service Users 0.95% 1.57x
Netflix Users 4.88% 1.47x
Georgia County and Local Fair Visitors 4.65% 1.45x
Southeastern Voters 4.04% 1.44x
South West State Fair Visitors 4.26% 1.43x
Smokie Mountain Trip Planner 4.99% 1.42x
Composition Percentage: The overlap percentage between the Econo Lodge audience and the Interest attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Econo Lodge audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Econo Lodge audience is Topshop.

Location Composition Index
Topshop 0.02% 3.79x
Tommy Bahama 0.43% 3.30x
Patagonia 0.16% 2.92x
Belk 0.66% 2.81x
Eddie Bauer 0.77% 2.69x
Carhartt 19.20% 2.54x
Maurices 2.87% 2.47x
Buckle 1.76% 2.33x
Aeropostale 1.32% 2.01x
Journeys 2.19% 2.00x
Composition Percentage: The overlap percentage between the Econo Lodge audience and the Location attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Econo Lodge audience is Diamonds & Precious Metals.

Content Affinity Composition Index
Diamonds & Precious Metals 0.13% 3.73x
Grilling 0.17% 3.72x
Mobile Industry Information 0.20% 3.67x
Pakistan Cluster 0.22% 3.60x
Accounting 0.17% 3.40x
Canada Business Cluster 0.16% 3.34x
Custom Gifts 0.13% 3.16x
Low Budget Shoppers 0.11% 2.99x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.17% 2.66x
Cosmetics Business 0.04% 2.64x
Composition Percentage: The overlap percentage between the Econo Lodge audience and the Content Affinity attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Econo Lodge audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male