Explore the Econo Lodge Audience
Below you'll find more information about the Econo Lodge audience, broken down in different categories based on their digital and physical behaviors. These are 355.2 thousand unique devices whose actions qualify for the Econo Lodge audience.
INTERESTS
The Econo Lodge audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Econo Lodge audience is Amazon Prime Movie Subscribers.
| Interest | Composition | Index |
| Amazon Prime Movie Subscribers | 0.13% | 3.29x |
| Remdesivir Information Researchers | 0.13% | 2.63x |
| Chloroquine Information Researchers | 0.13% | 2.44x |
| Restaurant Supply Shoppers | 0.40% | 2.42x |
| Verizon Wireless Customers | 0.22% | 2.33x |
| Small Business Administration Cares Act Researchers | 0.47% | 2.12x |
| Southeastern Voters | 5.11% | 1.98x |
| Automotive Auctions Enthusiasts | 4.85% | 1.70x |
| Atlanta United Fans | 3.50% | 1.69x |
| Smokie Mountain Trip Planner | 5.65% | 1.67x |
Composition Percentage:
The overlap percentage between the Econo Lodge audience and the Interest attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
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APPAREL RETAILERS
The Econo Lodge audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Econo Lodge audience is Maurices.
| Location | Composition | Index |
| Maurices | 1.72% | 6.29x |
| Belk | 1.11% | 5.94x |
| Carhartt | 27.85% | 4.63x |
| Columbia | 0.42% | 4.13x |
| Levi Strauss | 0.01% | 4.10x |
| Tommy Bahama | 0.70% | 4.04x |
| Buckle | 2.83% | 3.87x |
| Eddie Bauer | 1.13% | 3.84x |
| Ralph Lauren | 0.72% | 3.78x |
| Lane Bryant | 2.30% | 3.74x |
Composition Percentage:
The overlap percentage between the Econo Lodge audience and the Location attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Econo Lodge audience is Organic Beauty & Skincare Products.
| Content Affinity | Composition | Index |
| Organic Beauty & Skincare Products | 0.27% | 5.36x |
| Canadian Auto | 0.13% | 3.73x |
| Psychology & Social Work | 0.13% | 3.69x |
| Marketing Professionals | 0.20% | 3.63x |
| Aid Groups | 0.13% | 3.58x |
| Canada Tourism Research Cluster | 0.13% | 3.39x |
| Telescopes | 0.13% | 3.28x |
| Addiction & Recovery Reference | 0.20% | 3.00x |
| School Curriculum | 0.61% | 2.91x |
| Motorcycle Racing Researchers | 0.13% | 2.90x |
Composition Percentage:
The overlap percentage between the Econo Lodge audience and the Content Affinity attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
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DEMOGRAPHICS
The Econo Lodge audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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