Explore the Econo Lodge Audience
Below you'll find more information about the Econo Lodge audience, broken down in different categories based on their digital and physical behaviors. These are 32.6 thousand unique devices whose actions qualify for the Econo Lodge audience.
INTERESTS
The Econo Lodge audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Econo Lodge audience is Arkansas Razorbacks Fans.
| Interest | Composition | Index |
| Arkansas Razorbacks Fans | 2.42% | 1.62x |
| Tractor Shoppers | 2.02% | 1.54x |
| Georgia Trip Planners | 2.60% | 1.51x |
| Tennessee Volunteers Fans | 2.12% | 1.51x |
| SEC Fans | 2.23% | 1.51x |
| Alabama Trip Planners | 5.92% | 1.46x |
| Southeastern Voters | 2.27% | 1.45x |
| Legal Advice Researchers | 1.44% | 1.42x |
| Auburn Tigers Fans | 2.22% | 1.41x |
| Southern Central Voters | 1.94% | 1.39x |
Composition Percentage:
The overlap percentage between the Econo Lodge audience and the Interest attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
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APPAREL RETAILERS
The Econo Lodge audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Econo Lodge audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 1.62% | 3.49x |
Composition Percentage:
The overlap percentage between the Econo Lodge audience and the Location attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Econo Lodge audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 0.30% | 3.06x |
| Missouri Travel & Outdoors Cluster | 1.29% | 2.90x |
| Upstate New York Travel Cluster | 0.66% | 2.26x |
| Southeast College Athletics | 0.29% | 2.08x |
| Arkansas News | 0.80% | 2.03x |
| Austin Cluster | 0.87% | 1.99x |
| Illinois News | 1.00% | 1.98x |
| Yard Structures | 0.31% | 1.91x |
| Alabama News | 2.44% | 1.86x |
| Canada Consumer Product Cluster | 0.14% | 1.74x |
Composition Percentage:
The overlap percentage between the Econo Lodge audience and the Content Affinity attribute.
Index: A comparison of the Econo Lodge audience to the internet population.
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