Dstillery Audiences

EDDIE BAUER

Audience Size: 264 Thousand Devices

Explore the Eddie Bauer Audience

Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 264 thousand unique devices whose actions qualify for the Eddie Bauer audience.

Dstillery Crafted Audiences

INTERESTS

The Eddie Bauer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eddie Bauer audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 1.92% 1.95x
Executive Travelers 0.12% 1.79x
United Arab Emirates Trip Planners 2.37% 1.75x
Toronto Raptors Fans 1.83% 1.69x
Seattle Trip Planners 2.97% 1.68x
Coffee Chain Shoppers 1.77% 1.63x
Chicago Trip Planners 2.34% 1.62x
Daily Fantasy Sports Enthusiasts 2.16% 1.57x
New York City Events Researchers 2.28% 1.57x
Luxury Womens Brands Shoppers 2.04% 1.55x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eddie Bauer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Levi Strauss.

Location Composition Index
Levi Strauss 9.05% 59.51x
Calvin Klein 6.04% 48.42x
The North Face 13.42% 41.39x
LL Bean 2.77% 39.18x
Free People 9.77% 33.93x
American Eagle Outfitters 24.43% 30.77x
Kate Spade 7.68% 30.54x
Gymboree 12.69% 30.16x
Express 12.22% 29.89x
Madewell 8.18% 29.65x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eddie Bauer audience is North Dakota Cluster.

Content Affinity Composition Index
North Dakota Cluster 1.23% 3.96x
Minnesota Community Business Cluster 1.02% 3.74x
Philanthropy - Nonprofits 0.18% 3.58x
Retail Industry News 0.18% 2.71x
Tahoe & Reno Tourism 0.54% 2.70x
Cuba & Mexico Media 0.12% 2.60x
Work Productivity 0.36% 2.57x
Alt Religion 0.18% 2.54x
Minnesota Local News Cluster 2.55% 2.49x
Calendar & Holidays 0.21% 2.48x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male