Explore the Eddie Bauer Audience
Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 39.3 thousand unique devices whose actions qualify for the Eddie Bauer audience.
INTERESTS
The Eddie Bauer audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Eddie Bauer audience is Washington Skiers and Snowboarders.
| Interest | Composition | Index |
| Washington Skiers and Snowboarders | 7.39% | 3.58x |
| Iowa County and Local Fair Visitors | 9.09% | 2.98x |
| Oregon County and Local Fair Visitors | 7.95% | 2.96x |
| Resume Writing Researchers | 3.98% | 2.95x |
| Language Learners | 6.25% | 2.82x |
| Oregon Trip Planners | 6.25% | 2.78x |
| Online Exercise Class Users | 4.55% | 2.71x |
| North Midwest State Fair Visitors | 7.39% | 2.63x |
| Web Design Researchers | 3.98% | 2.60x |
| In-Market Car Shoppers | 6.25% | 2.55x |
Composition Percentage:
The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
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APPAREL RETAILERS
The Eddie Bauer audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Eddie Bauer audience is The North Face.
| Location | Composition | Index |
| The North Face | 5.70% | 43.75x |
| Free People | 6.84% | 42.10x |
| Calvin Klein | 0.80% | 41.83x |
| Charlotte Russe | 2.79% | 40.17x |
| Columbia | 2.86% | 33.53x |
| Coach | 13.43% | 31.45x |
| LL Bean | 2.11% | 29.81x |
| Gymboree | 18.83% | 29.25x |
| Ann Taylor | 3.83% | 28.57x |
| Lorna Jane | 0.65% | 28.15x |
Composition Percentage:
The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Eddie Bauer audience is South Dakota Cluster.
| Content Affinity | Composition | Index |
| South Dakota Cluster | 2.84% | 7.55x |
| Pacific Northwest Sports & News Cluster | 2.27% | 6.57x |
| Auto Enthusiast Information Researchers | 1.70% | 5.29x |
| Sports News & Apparel | 2.27% | 4.64x |
| Iowa Cluster | 5.11% | 3.97x |
| Conscious Living | 1.14% | 3.97x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.09% | 3.88x |
| New Hampshire News | 1.14% | 3.79x |
| Canada Shopping - General Commerce | 0.04% | 3.74x |
| Running & Marathons | 1.70% | 3.50x |
Composition Percentage:
The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
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DEMOGRAPHICS
The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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