Dstillery Audiences

EDDIE BAUER

Audience Size: 297.2 Thousand Devices

Explore the Eddie Bauer Audience

Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 297.2 thousand unique devices whose actions qualify for the Eddie Bauer audience.

Dstillery Crafted Audiences

INTERESTS

The Eddie Bauer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eddie Bauer audience is Executive Travelers.

Interest Composition Index
Executive Travelers 0.12% 1.79x
Toronto Blue Jays Fans 3.04% 1.70x
Minnesota Twins Fans 3.10% 1.65x
MLB Fans 3.38% 1.63x
Pittsburgh Pirates Fans 2.98% 1.62x
Fantasy Football Enthusiasts 3.33% 1.62x
Arizona Diamondbacks Fans 3.15% 1.61x
Arizona Cardinals Fans 2.81% 1.60x
Womens Fashion Brands Shoppers 3.78% 1.58x
Kansas City Royals Fans 3.04% 1.57x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eddie Bauer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Levi Strauss.

Location Composition Index
Levi Strauss 8.42% 39.24x
Calvin Klein 4.97% 37.90x
The North Face 12.66% 31.36x
Free People 9.99% 25.62x
Gymboree 15.12% 25.55x
LL Bean 2.53% 25.37x
Coach 26.29% 24.33x
Kate Spade 8.72% 24.04x
Michael Kors 12.34% 23.10x
Express 17.25% 22.99x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eddie Bauer audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.03% 28.89x
Canada News 0.02% 25.79x
Environmental Conservation 0.08% 24.67x
Sports - Skiing, Snowboarding 0.03% 20.26x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 18.93x
Decoration & Fabric 0.03% 13.59x
Home Décor, Furniture, & Decorating 0.03% 13.28x
Fashion & Cosmetics 0.03% 12.42x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 12.16x
Canadian Construction & Renovation Research Cluster 0.03% 12.15x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female