Dstillery Audiences

EDDIE BAUER

Audience Size: 433.7 Thousand Devices

Explore the Eddie Bauer Audience

Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 433.7 thousand unique devices whose actions qualify for the Eddie Bauer audience.

Dstillery Crafted Audiences

INTERESTS

The Eddie Bauer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eddie Bauer audience is Denver Trip Planners.

Interest Composition Index
Denver Trip Planners 4.22% 1.99x
Seattle Seahawks Fans 4.57% 1.98x
North West State Fair Visitors 4.83% 1.98x
Oregon County and Local Fair Visitors 4.44% 1.93x
Seattle Trip Planners 4.96% 1.88x
Western Canada Skiers and Snowboarders 2.61% 1.87x
Washington Skiers and Snowboarders 4.09% 1.84x
Fitness Activity Tracker Users 2.48% 1.83x
Montana and Idaho Trip Planners 3.83% 1.82x
Summer Festivals and Fairs Visitors 4.35% 1.78x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eddie Bauer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Columbia.

Location Composition Index
Columbia 6.34% 28.05x
Calvin Klein 2.23% 27.15x
Free People 11.71% 25.96x
The North Face 9.60% 25.45x
Levi Strauss 2.51% 24.21x
Coach 23.51% 23.80x
LL Bean 3.02% 23.71x
Abercrombie & Fitch 4.78% 21.32x
Michael Kors 21.90% 20.73x
Express Outlets 4.31% 20.33x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eddie Bauer audience is Serbia & Albania Cluster.

Content Affinity Composition Index
Serbia & Albania Cluster 0.17% 5.63x
Arts & Crafts 0.13% 5.25x
Hobby Drones & Remote-Controlled Cars 0.22% 4.23x
Higher-End Fashion Brands 0.09% 3.81x
Pacific Northwest Sports & News Cluster 1.70% 3.76x
Canada Shopping - General Commerce 0.04% 3.74x
Pac 12 Sports 0.17% 3.42x
Electronic Cabling 0.09% 3.39x
Senior Care 0.09% 3.12x
Vermont Cluster 0.48% 3.08x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male