Dstillery Audiences

EDDIE BAUER

Audience Size: 492.2 Thousand Devices

Explore the Eddie Bauer Audience

Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 492.2 thousand unique devices whose actions qualify for the Eddie Bauer audience.

Dstillery Crafted Audiences

INTERESTS

The Eddie Bauer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eddie Bauer audience is North West State Fair Visitors.

Interest Composition Index
North West State Fair Visitors 4.73% 1.94x
Rapid City Trip Planners 3.56% 1.83x
Washington Skiers and Snowboarders 4.09% 1.77x
Ski and Snowboard Apparel Shoppers 3.10% 1.72x
Denver Trip Planners 3.72% 1.71x
Oregon County and Local Fair Visitors 4.00% 1.70x
Animal Humane Society Helpers 3.69% 1.66x
Spa Goers 3.69% 1.59x
Aspen Trip Planners 2.98% 1.59x
Seattle Seahawks Fans 3.72% 1.59x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eddie Bauer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Calvin Klein.

Location Composition Index
Calvin Klein 2.27% 26.70x
Columbia 6.72% 24.44x
Coach 26.61% 23.99x
The North Face 9.28% 23.86x
Levi Strauss 6.34% 23.42x
Free People 9.42% 21.93x
LL Bean 2.66% 20.83x
Express Outlets 4.53% 20.79x
Gymboree 22.26% 20.07x
Michael Kors 21.29% 19.95x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eddie Bauer audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.12% 4.73x
Serbia & Albania Cluster 0.09% 3.73x
Memes & Comedy 0.09% 3.72x
Arabic News 0.18% 3.46x
Illinois Education 0.15% 3.27x
India Cluster 0.31% 3.15x
Pakistan Cluster 0.31% 3.14x
Costumes 0.10% 3.07x
South Dakota Cluster 1.17% 3.06x
Canada Travel & Tourism 0.06% 2.95x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male