Dstillery Audiences

EDDIE BAUER

Audience Size: 458.8 Thousand Devices

Explore the Eddie Bauer Audience

Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 458.8 thousand unique devices whose actions qualify for the Eddie Bauer audience.

Dstillery Crafted Audiences

INTERESTS

The Eddie Bauer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eddie Bauer audience is Executive Travelers.

Interest Composition Index
Executive Travelers 0.12% 1.79x
Essential Oils Enthusiasts 0.19% 1.65x
North West State Fair Visitors 4.04% 1.56x
Iowa County and Local Fair Visitors 3.74% 1.52x
Oregon County and Local Fair Visitors 3.52% 1.46x
North Midwest State Fair Visitors 3.33% 1.40x
Washington Skiers and Snowboarders 3.48% 1.35x
Seattle Trip Planners 3.85% 1.32x
Washington County and Local Fair Visitors 3.26% 1.31x
Minnesota Twins Fans 2.77% 1.29x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eddie Bauer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Calvin Klein.

Location Composition Index
Calvin Klein 2.71% 31.50x
The North Face 9.59% 26.77x
Levi Strauss 8.43% 26.46x
Coach 26.95% 26.14x
Columbia 6.42% 23.54x
Gymboree 20.12% 22.29x
Free People 8.30% 21.85x
Michael Kors 18.78% 21.74x
LL Bean 2.46% 21.55x
Kate Spade 10.00% 20.45x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eddie Bauer audience is Chat Rooms.

Content Affinity Composition Index
Chat Rooms 0.07% 3.81x
Upstate New York State Athletics 0.05% 3.63x
Homeschooling 0.07% 3.36x
Professional Audio Visual 0.09% 3.22x
Arabic News 0.17% 3.11x
Home Office Products 0.05% 3.07x
Consumer Rewards 0.05% 2.64x
Aid Groups 0.19% 2.55x
Assorted Topics (Television, Origami, Men's Health) 0.05% 2.31x
Minnesota Community Business Cluster 0.80% 2.31x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male