Dstillery Audiences

EDDIE BAUER

Audience Size: 393.8 Thousand Devices

Explore the Eddie Bauer Audience

Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 393.8 thousand unique devices whose actions qualify for the Eddie Bauer audience.

Dstillery Crafted Audiences

INTERESTS

The Eddie Bauer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eddie Bauer audience is Executive Travelers.

Interest Composition Index
Executive Travelers 0.12% 1.79x
Essential Oils Enthusiasts 0.19% 1.65x
Oregon Ducks Fans 1.42% 1.61x
Minnesota Twins Fans 1.71% 1.59x
College Football Fans 1.94% 1.56x
Rapid City Trip Planners 1.54% 1.51x
Pittsburgh Steelers Fans 1.54% 1.48x
Family Medical Practice Journal Researchers 1.94% 1.46x
Competitive Wrestling Enthusiasts 2.02% 1.46x
Financial Advisors 1.62% 1.45x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eddie Bauer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Calvin Klein.

Location Composition Index
Calvin Klein 3.92% 39.63x
Levi Strauss 8.89% 34.47x
The North Face 10.63% 32.23x
Coach 25.76% 27.37x
Gymboree 16.90% 26.16x
LL Bean 2.39% 25.99x
Michael Kors 14.96% 25.08x
Kate Spade 8.88% 24.64x
Free People 8.71% 24.63x
Columbia 5.69% 24.40x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eddie Bauer audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.02% 55.05x
Watches & Jewelry 0.03% 28.89x
Canada News 0.02% 25.79x
Environmental Conservation 0.08% 24.67x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 18.93x
Decoration & Fabric 0.03% 13.59x
Home Décor, Furniture, & Decorating 0.03% 13.28x
Sports - Skiing, Snowboarding 0.02% 12.81x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 12.16x
Canadian Construction & Renovation Research Cluster 0.03% 12.15x
Composition Percentage: The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male