Explore the Eddie Bauer Audience
Below you'll find more information about the Eddie Bauer audience, broken down in different categories based on their digital and physical behaviors. These are 188.4 thousand unique devices whose actions qualify for the Eddie Bauer audience.
INTERESTS
The Eddie Bauer audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Eddie Bauer audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.12% | 1.79x |
| Rodeo Enthusiasts | 2.21% | 1.68x |
| Chicago Trip Planners | 2.31% | 1.64x |
| Kansas City Royals Fans | 1.90% | 1.64x |
| Women's Fashion Magazine Readers | 1.46% | 1.62x |
| Minnesota Vikings Fans | 1.34% | 1.61x |
| Minnesota Twins Fans | 1.53% | 1.60x |
| LGBT Activists | 1.73% | 1.59x |
| Restaurant Researchers | 1.68% | 1.56x |
| Men's Underwear Shoppers | 1.75% | 1.55x |
Composition Percentage:
The overlap percentage between the Eddie Bauer audience and the Interest attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
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APPAREL RETAILERS
The Eddie Bauer audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Eddie Bauer audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 9.32% | 69.80x |
| Calvin Klein | 5.91% | 51.85x |
| LL Bean | 2.75% | 45.46x |
| Free People | 9.50% | 43.60x |
| The North Face | 12.64% | 40.13x |
| Express | 11.80% | 34.36x |
| Zumiez | 15.00% | 34.02x |
| Kate Spade | 7.53% | 34.00x |
| American Eagle Outfitters | 24.83% | 33.73x |
| Chicos | 17.84% | 31.83x |
Composition Percentage:
The overlap percentage between the Eddie Bauer audience and the Location attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Eddie Bauer audience is Tahoe & Reno Tourism.
| Content Affinity | Composition | Index |
| Tahoe & Reno Tourism | 1.19% | 5.91x |
| Hipster Clothing | 0.22% | 4.98x |
| Minnesota Community Business Cluster | 1.14% | 4.34x |
| North Dakota Cluster | 1.12% | 3.93x |
| Visa & Immigration | 0.17% | 3.04x |
| Perfume, Makeup & Cosmetics | 0.24% | 2.99x |
| Winter Sports & Gear | 0.46% | 2.97x |
| LGBTQ Advocacy | 1.22% | 2.71x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.12% | 2.69x |
| Minnesota Local News Cluster | 2.48% | 2.64x |
Composition Percentage:
The overlap percentage between the Eddie Bauer audience and the Content Affinity attribute.
Index: A comparison of the Eddie Bauer audience to the internet population.
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DEMOGRAPHICS
The Eddie Bauer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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