Dstillery Audiences

EL POLLO LOCO

Audience Size: 572.8 Thousand Devices

Explore the El Pollo Loco Audience

Below you'll find more information about the El Pollo Loco audience, broken down in different categories based on their digital and physical behaviors. These are 572.8 thousand unique devices whose actions qualify for the El Pollo Loco audience.

Dstillery Crafted Audiences

INTERESTS

The El Pollo Loco audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the El Pollo Loco audience is Phoenix Trip Planners.

Interest Composition Index
Phoenix Trip Planners 4.13% 3.61x
Arizona Wildcats Fans 4.06% 3.22x
Arizona Trip Planners 6.67% 3.18x
California Skiers and Snowboarders 5.43% 2.94x
Houston Activity Researchers 3.26% 2.82x
Billiards Enthusiasts 5.14% 2.66x
Texas County and Local Fair Visitors 6.67% 2.63x
Ride Share Drivers 3.91% 2.63x
Las Vegas Trip Planners 6.74% 2.56x
California Trip Planners 3.12% 2.52x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Interest attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The El Pollo Loco audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the El Pollo Loco audience is Lorna Jane.

Location Composition Index
Lorna Jane 2.55% 14.01x
Joe's Jeans 0.51% 11.42x
Topshop 0.33% 8.69x
Supreme 0.03% 6.44x
Uniqlo 1.55% 6.16x
Saint Laurent Paris 0.63% 5.95x
Calvin Klein 0.39% 5.45x
Abercrombie & Fitch 1.09% 5.26x
Charlotte Russe 1.21% 4.78x
Intermix 0.44% 4.62x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Location attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the El Pollo Loco audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 6.30% 12.10x
Tahoe & Reno Tourism 0.87% 10.54x
Phoenix News 5.29% 6.70x
Texas News Cluster 1.52% 5.51x
Design Software 0.22% 5.37x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.04% 5.35x
K-Pop 0.22% 4.75x
RPG Games 0.22% 4.51x
Assorted Topics (Viral Media, Paid Traffic) 0.22% 4.13x
Philippines News 0.51% 3.84x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Content Affinity attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The El Pollo Loco audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female