Dstillery Audiences

EL POLLO LOCO

Audience Size: 249.9 Thousand Devices

Explore the El Pollo Loco Audience

Below you'll find more information about the El Pollo Loco audience, broken down in different categories based on their digital and physical behaviors. These are 249.9 thousand unique devices whose actions qualify for the El Pollo Loco audience.

Dstillery Crafted Audiences

INTERESTS

The El Pollo Loco audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the El Pollo Loco audience is California Skiers and Snowboarders.

Interest Composition Index
California Skiers and Snowboarders 5.39% 3.25x
Arizona Trip Planners 6.29% 2.91x
Santa Cruz Trip Planners 4.72% 2.76x
Tahoe Skiers and Snowboarders 3.37% 2.70x
Grand Canyon Trip Planners 5.17% 2.67x
Blood Donors 4.49% 2.53x
Los Angeles Activities Researchers 2.02% 2.49x
Fathers Day Celebrators 1.57% 2.44x
Sunglasses Shoppers 6.92% 2.39x
Men's Health Researchers 1.35% 2.35x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Interest attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The El Pollo Loco audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the El Pollo Loco audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.91% 24.94x
Joe's Jeans 0.35% 19.08x
Topshop 0.26% 17.17x
Supreme 0.03% 9.63x
Calvin Klein 0.32% 9.59x
Uniqlo 1.06% 9.53x
Saint Laurent Paris 0.51% 9.42x
Abercrombie & Fitch 0.72% 8.15x
Charlotte Russe 0.93% 8.03x
American Apparel 1.74% 6.89x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Location attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the El Pollo Loco audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 3.82% 6.03x
Travel Adventure 0.90% 5.37x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.04% 5.35x
Phoenix News 4.72% 5.17x
Philippines News 0.67% 4.96x
Texas News Cluster 0.90% 3.48x
Latin American Spanish Language News 0.62% 3.37x
San Francisco Bay Area Cluster 1.35% 3.29x
Texas News 3.15% 3.26x
Spain News - Madrid & Seville 0.62% 3.24x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Content Affinity attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The El Pollo Loco audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male