Explore the El Pollo Loco Audience
Below you'll find more information about the El Pollo Loco audience, broken down in different categories based on their digital and physical behaviors. These are 127.1 thousand unique devices whose actions qualify for the El Pollo Loco audience.
INTERESTS
The El Pollo Loco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the El Pollo Loco audience is Arizona Trip Planners.
| Interest | Composition | Index |
| Arizona Trip Planners | 6.35% | 4.87x |
| Food Bank Researchers | 2.66% | 4.60x |
| Phoenix Trip Planners | 5.15% | 4.38x |
| Hawaii Trip Planners | 2.14% | 3.09x |
| Arizona Wildcats Fans | 3.43% | 2.92x |
| Cycling Enthusiasts | 2.57% | 2.49x |
| Sunglasses Shoppers | 6.92% | 2.39x |
| Ride Share Drivers | 3.26% | 2.39x |
| California Skiers and Snowboarders | 4.20% | 2.26x |
| Wireless Headphone Researchers | 0.33% | 2.22x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Interest attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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APPAREL RETAILERS
The El Pollo Loco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the El Pollo Loco audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.68% | 21.82x |
| Joe's Jeans | 0.12% | 17.63x |
| Topshop | 0.09% | 12.07x |
| Calvin Klein | 0.13% | 8.35x |
| Uniqlo | 0.37% | 7.01x |
| Charlotte Russe | 0.55% | 6.23x |
| Free People | 0.74% | 6.04x |
| Forever 21 | 1.78% | 5.98x |
| Coach | 1.15% | 5.29x |
| Abercrombie & Fitch | 0.34% | 4.94x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Location attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the El Pollo Loco audience is Hawaii News.
| Content Affinity | Composition | Index |
| Hawaii News | 1.54% | 11.61x |
| Tahoe & Reno Tourism | 0.94% | 11.27x |
| Utah Cluster | 2.57% | 8.43x |
| Phoenix News | 6.52% | 7.40x |
| Las Vegas Hotels | 3.43% | 5.71x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.04% | 5.35x |
| Data Analysis & Scripting | 0.43% | 3.86x |
| Middle East News | 0.26% | 3.82x |
| Idaho Cluster | 0.94% | 3.43x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 0.51% | 3.30x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Content Affinity attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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DEMOGRAPHICS
The El Pollo Loco audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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