Explore the El Pollo Loco Audience
Below you'll find more information about the El Pollo Loco audience, broken down in different categories based on their digital and physical behaviors. These are 100.5 thousand unique devices whose actions qualify for the El Pollo Loco audience.
INTERESTS
The El Pollo Loco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the El Pollo Loco audience is Food Bank Researchers.
| Interest | Composition | Index |
| Food Bank Researchers | 3.28% | 4.18x |
| Arizona Trip Planners | 8.36% | 3.65x |
| Grand Canyon Trip Planners | 8.66% | 3.37x |
| Small Luxury SUV Auto Intenders | 1.49% | 3.25x |
| San Diego Trip Planners | 5.67% | 3.16x |
| Restaurant Supply Shoppers | 0.44% | 3.03x |
| Los Angeles Activities Researchers | 3.88% | 2.86x |
| Texas Trip Planners | 7.76% | 2.80x |
| Texas Energy Providers | 6.57% | 2.76x |
| Houston Activity Researchers | 4.48% | 2.69x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Interest attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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APPAREL RETAILERS
The El Pollo Loco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the El Pollo Loco audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.83% | 34.50x |
| Joe's Jeans | 0.15% | 24.62x |
| Saint Laurent Paris | 0.35% | 18.13x |
| Calvin Klein | 0.21% | 14.29x |
| Topshop | 0.07% | 13.18x |
| Free People | 1.47% | 8.97x |
| Uniqlo | 0.40% | 8.71x |
| American Apparel | 1.06% | 8.29x |
| Zara | 0.83% | 8.11x |
| Hugo Boss | 1.24% | 7.70x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Location attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the El Pollo Loco audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 2.99% | 7.94x |
| Las Vegas Hotels | 5.37% | 7.76x |
| Utah Cluster | 2.39% | 6.03x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.04% | 5.35x |
| Phoenix News | 5.07% | 3.80x |
| Texas News | 3.88% | 3.70x |
| Career Cluster A | 1.19% | 3.52x |
| Canadian Homes | 2.39% | 3.38x |
| High-End Audio | 0.60% | 3.31x |
| Spain News - Madrid & Seville | 0.60% | 3.17x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Content Affinity attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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DEMOGRAPHICS
The El Pollo Loco audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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