Explore the El Pollo Loco Audience
Below you'll find more information about the El Pollo Loco audience, broken down in different categories based on their digital and physical behaviors. These are 422.6 thousand unique devices whose actions qualify for the El Pollo Loco audience.
INTERESTS
The El Pollo Loco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the El Pollo Loco audience is Arizona Trip Planners.
| Interest | Composition | Index |
| Arizona Trip Planners | 7.08% | 3.30x |
| Houston Trip Planners | 7.08% | 3.07x |
| Texas Energy Providers | 6.19% | 2.88x |
| California Skiers and Snowboarders | 5.31% | 2.81x |
| Phoenix Trip Planners | 4.96% | 2.76x |
| Readers of Mexican Content | 5.66% | 2.65x |
| Texas County and Local Fair Visitors | 6.02% | 2.61x |
| Houston Activity Researchers | 4.96% | 2.60x |
| Billiards Enthusiasts | 6.02% | 2.60x |
| Houston Astros Fans | 5.31% | 2.57x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Interest attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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APPAREL RETAILERS
The El Pollo Loco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the El Pollo Loco audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 2.43% | 34.59x |
| Joe's Jeans | 0.83% | 27.56x |
| Abercrombie & Fitch | 1.13% | 12.07x |
| Topshop | 0.64% | 12.03x |
| Uniqlo | 2.57% | 10.29x |
| Supreme | 0.15% | 8.80x |
| Free People | 3.58% | 8.75x |
| Forever 21 | 7.50% | 8.56x |
| Charlotte Russe | 2.56% | 8.23x |
| Saint Laurent Paris | 1.05% | 8.23x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Location attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the El Pollo Loco audience is Tahoe & Reno Tourism.
| Content Affinity | Composition | Index |
| Tahoe & Reno Tourism | 2.48% | 14.40x |
| Las Vegas Hotels | 6.55% | 7.26x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.04% | 5.35x |
| Phoenix News | 7.43% | 5.12x |
| Korea Cluster | 0.18% | 3.99x |
| Texas Media | 7.26% | 3.82x |
| Pre-Built Home Researchers | 0.35% | 3.73x |
| Professional Audio Visual | 0.06% | 3.58x |
| Clean Energy | 0.18% | 3.57x |
| Pet Forums | 0.53% | 3.47x |
Composition Percentage:
The overlap percentage between the El Pollo Loco audience and the Content Affinity attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
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DEMOGRAPHICS
The El Pollo Loco audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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