Dstillery Audiences

EL POLLO LOCO

Audience Size: 100.5 Thousand Devices

Explore the El Pollo Loco Audience

Below you'll find more information about the El Pollo Loco audience, broken down in different categories based on their digital and physical behaviors. These are 100.5 thousand unique devices whose actions qualify for the El Pollo Loco audience.

Dstillery Crafted Audiences

INTERESTS

The El Pollo Loco audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the El Pollo Loco audience is Food Bank Researchers.

Interest Composition Index
Food Bank Researchers 3.28% 4.18x
Arizona Trip Planners 8.36% 3.65x
Grand Canyon Trip Planners 8.66% 3.37x
Small Luxury SUV Auto Intenders 1.49% 3.25x
San Diego Trip Planners 5.67% 3.16x
Restaurant Supply Shoppers 0.44% 3.03x
Los Angeles Activities Researchers 3.88% 2.86x
Texas Trip Planners 7.76% 2.80x
Texas Energy Providers 6.57% 2.76x
Houston Activity Researchers 4.48% 2.69x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Interest attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The El Pollo Loco audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the El Pollo Loco audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.83% 34.50x
Joe's Jeans 0.15% 24.62x
Saint Laurent Paris 0.35% 18.13x
Calvin Klein 0.21% 14.29x
Topshop 0.07% 13.18x
Free People 1.47% 8.97x
Uniqlo 0.40% 8.71x
American Apparel 1.06% 8.29x
Zara 0.83% 8.11x
Hugo Boss 1.24% 7.70x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Location attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the El Pollo Loco audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 2.99% 7.94x
Las Vegas Hotels 5.37% 7.76x
Utah Cluster 2.39% 6.03x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.04% 5.35x
Phoenix News 5.07% 3.80x
Texas News 3.88% 3.70x
Career Cluster A 1.19% 3.52x
Canadian Homes 2.39% 3.38x
High-End Audio 0.60% 3.31x
Spain News - Madrid & Seville 0.60% 3.17x
Composition Percentage: The overlap percentage between the El Pollo Loco audience and the Content Affinity attribute.
Index: A comparison of the El Pollo Loco audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The El Pollo Loco audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male