Dstillery Audiences

ENTERPRISE

Audience Size: 1.8 Million Devices

Explore the Enterprise Audience

Below you'll find more information about the Enterprise audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Enterprise audience.

Dstillery Crafted Audiences

INTERESTS

The Enterprise audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Enterprise audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.05% 1.84x
T-Mobile Customers 0.09% 1.81x
Tracfone Customers 0.01% 1.49x
Big Box Store Jewelry Sale Shoppers 0.06% 1.47x
Miami Trip Planners 1.79% 1.29x
Houston Activity Researchers 1.29% 1.23x
Modern Art Museum Researchers 0.70% 1.23x
North Carolina Travel Researchers 3.06% 1.22x
Online Test Prep Users 4.92% 1.22x
Texas Activity Researchers 0.64% 1.22x
Composition Percentage: The overlap percentage between the Enterprise audience and the Interest attribute.
Index: A comparison of the Enterprise audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Enterprise audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Enterprise audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 2.68x
Columbia 0.72% 2.53x
Joe's Jeans 0.10% 2.53x
Saint Laurent Paris 0.25% 2.52x
Patagonia 0.47% 2.44x
Topshop 0.08% 2.37x
Brooks Brothers 1.90% 2.34x
Armani 0.98% 2.32x
Lorna Jane 0.39% 2.30x
Ann Taylor 1.14% 2.29x
Composition Percentage: The overlap percentage between the Enterprise audience and the Location attribute.
Index: A comparison of the Enterprise audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Enterprise audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 0.02% 4.74x
Cheerleading 0.04% 4.47x
Car Keys, Locks & Remotes 0.02% 4.22x
Police Gear 0.04% 3.91x
Southern California Tourism 0.01% 3.63x
Book Publishers 0.05% 3.55x
MBA Education 0.02% 3.47x
Greece Cluster 0.02% 3.47x
Painting & Renovation 0.04% 3.35x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.03% 3.35x
Composition Percentage: The overlap percentage between the Enterprise audience and the Content Affinity attribute.
Index: A comparison of the Enterprise audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Enterprise audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female