Explore the Enterprise Audience
Below you'll find more information about the Enterprise audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Enterprise audience.
INTERESTS
The Enterprise audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Enterprise audience is Nashville Trip Planners.
| Interest | Composition | Index |
| Nashville Trip Planners | 1.68% | 1.37x |
| Getting Off the Grid Travelers | 0.02% | 1.24x |
| Travel Reward Points Enthusiasts | 1.43% | 1.22x |
| Major Airline Customers | 1.92% | 1.22x |
| Men's Underwear Shoppers | 1.33% | 1.22x |
| Los Angeles Mass Transit Commuters | 1.88% | 1.21x |
| San Diego Activities Researchers | 1.39% | 1.21x |
| Private Jet Traveler | 1.52% | 1.20x |
| San Francisco Activities Researchers | 1.36% | 1.20x |
| San Diego Events Researchers | 1.36% | 1.20x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Interest attribute.
Index: A comparison of the Enterprise audience to the internet population.
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APPAREL RETAILERS
The Enterprise audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Enterprise audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 0.68% | 6.43x |
| Club Monaco | 0.75% | 6.32x |
| Lorna Jane | 0.51% | 6.23x |
| Brooks Brothers | 3.08% | 5.99x |
| Columbia | 0.77% | 5.92x |
| Ralph Lauren | 0.61% | 5.87x |
| Uniqlo | 0.90% | 5.84x |
| Michael Kors | 1.48% | 5.79x |
| Tommy Bahama | 1.75% | 5.77x |
| Zara | 1.81% | 5.77x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Location attribute.
Index: A comparison of the Enterprise audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Enterprise audience is Survey Websites.
| Content Affinity | Composition | Index |
| Survey Websites | 0.01% | 2.30x |
| Chat Rooms | 0.02% | 2.17x |
| Environmental Conservation | 0.00% | 2.10x |
| Home Décor, Furniture, & Decorating | 0.00% | 1.79x |
| Local & Travel England - East Midlands | 0.02% | 1.76x |
| Tennessee News | 1.27% | 1.76x |
| Franco-African Cluster | 0.02% | 1.62x |
| LGBTQ Advocacy | 0.70% | 1.62x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.00% | 1.62x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.00% | 1.61x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Content Affinity attribute.
Index: A comparison of the Enterprise audience to the internet population.
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DEMOGRAPHICS
The Enterprise audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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