Dstillery Audiences

ENTERPRISE

Audience Size: 5.6 Million Devices

Explore the Enterprise Audience

Below you'll find more information about the Enterprise audience, broken down in different categories based on their digital and physical behaviors. These are 5.6 million unique devices whose actions qualify for the Enterprise audience.

Dstillery Crafted Audiences

INTERESTS

The Enterprise audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Enterprise audience is Dallas Trip Planners.

Interest Composition Index
Dallas Trip Planners 2.32% 1.18x
Men's Underwear Shoppers 1.82% 1.15x
Texas Trip Planners 2.42% 1.12x
Mercedes-Benz Vehicle Shoppers 2.12% 1.11x
Dallas Cowboys Fans 2.20% 1.10x
Online Auto Shoppers 1.94% 1.10x
Automotive Auctions Enthusiasts 1.85% 1.10x
Military Servicemembers & Veterans 2.12% 1.10x
Houston Trip Planners 2.48% 1.10x
Model Building Hobbyists 1.71% 1.10x
Composition Percentage: The overlap percentage between the Enterprise audience and the Interest attribute.
Index: A comparison of the Enterprise audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Enterprise audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Enterprise audience is Topshop.

Location Composition Index
Topshop 0.36% 6.00x
Lorna Jane 0.40% 5.29x
Ralph Lauren 1.17% 5.20x
Hugo Boss 2.56% 5.04x
Bonobos 1.07% 5.01x
Columbia 1.21% 4.98x
Armani 2.63% 4.90x
Uniqlo 1.19% 4.89x
Saint Laurent Paris 0.68% 4.86x
Brooks Brothers 2.76% 4.84x
Composition Percentage: The overlap percentage between the Enterprise audience and the Location attribute.
Index: A comparison of the Enterprise audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Enterprise audience is Franco-African Cluster.

Content Affinity Composition Index
Franco-African Cluster 0.03% 2.00x
Local & Travel England - Northern England 0.01% 1.96x
Bulgaria Cluster 0.01% 1.67x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.03% 1.59x
Chat Rooms 0.03% 1.58x
Survival Guides 0.03% 1.51x
London Tourism & Events 0.03% 1.42x
Franchising 0.03% 1.42x
Apartment & Community Real Estate Researchers 0.05% 1.41x
Arkansas News 0.72% 1.40x
Composition Percentage: The overlap percentage between the Enterprise audience and the Content Affinity attribute.
Index: A comparison of the Enterprise audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Enterprise audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male