Explore the Enterprise Audience
Below you'll find more information about the Enterprise audience, broken down in different categories based on their digital and physical behaviors. These are 762.7 thousand unique devices whose actions qualify for the Enterprise audience.
INTERESTS
The Enterprise audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Enterprise audience is Fall/Winter 2021 High-End Fashion Brands Content Readers.
| Interest | Composition | Index |
| Fall/Winter 2021 High-End Fashion Brands Content Readers | 0.11% | 3.22x |
| T-Mobile Customers | 0.09% | 1.81x |
| Southeastern Voters | 3.55% | 1.54x |
| Home Custom Bedroom Decorators | 0.17% | 1.50x |
| Custom Home Lighting Shoppers | 0.17% | 1.50x |
| Nashville Activity Researchers | 0.33% | 1.49x |
| Tracfone Customers | 0.01% | 1.49x |
| Orlando Activities Researchers | 0.15% | 1.40x |
| Restaurant Researchers | 0.59% | 1.40x |
| Fall/Winter 2021 Fashion Trend Researchers | 0.05% | 1.39x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Interest attribute.
Index: A comparison of the Enterprise audience to the internet population.
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APPAREL RETAILERS
The Enterprise audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Enterprise audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 0.58% | 4.18x |
| Joe's Jeans | 0.03% | 4.15x |
| Club Monaco | 0.14% | 3.99x |
| Armani | 0.34% | 3.70x |
| Topshop | 0.03% | 3.58x |
| Columbia | 0.24% | 3.46x |
| Mens Wearhouse | 1.98% | 3.43x |
| Kate Spade | 0.42% | 3.42x |
| Jos A. Bank Clothiers | 1.16% | 3.42x |
| Belk | 0.51% | 3.39x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Location attribute.
Index: A comparison of the Enterprise audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Enterprise audience is Greece Cluster.
| Content Affinity | Composition | Index |
| Greece Cluster | 0.03% | 5.24x |
| Book Publishers | 0.06% | 4.61x |
| Car Keys, Locks & Remotes | 0.02% | 4.22x |
| MBA Education | 0.02% | 3.91x |
| Numerology & Astrology | 0.02% | 3.78x |
| Southern California Tourism | 0.01% | 3.63x |
| Painting & Renovation | 0.02% | 3.44x |
| Disease Cluster | 0.05% | 3.25x |
| Film Production | 0.02% | 3.12x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.03% | 2.96x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Content Affinity attribute.
Index: A comparison of the Enterprise audience to the internet population.
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DEMOGRAPHICS
The Enterprise audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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