Explore the Enterprise Audience
Below you'll find more information about the Enterprise audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Enterprise audience.
INTERESTS
The Enterprise audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Enterprise audience is Readers of Malayalam Content.
| Interest | Composition | Index |
| Readers of Malayalam Content | 1.42% | 1.14x |
| Boxing Fans | 2.19% | 1.13x |
| Yachting Enthusiasts | 2.33% | 1.13x |
| Premier League Fans | 2.12% | 1.12x |
| Horse Race Enthusiasts | 2.10% | 1.12x |
| Fantasy Football Enthusiasts | 2.29% | 1.12x |
| ESPN Enthusiasts | 2.24% | 1.12x |
| Las Vegas Nightlife Researchers | 2.92% | 1.12x |
| Sports Gamblers | 2.39% | 1.11x |
| Hip Hop Fans | 2.22% | 1.11x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Interest attribute.
Index: A comparison of the Enterprise audience to the internet population.
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APPAREL RETAILERS
The Enterprise audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Enterprise audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.28% | 5.82x |
| Lorna Jane | 0.51% | 5.40x |
| Columbia | 1.17% | 4.85x |
| Uniqlo | 1.20% | 4.82x |
| Ralph Lauren | 1.08% | 4.78x |
| Brooks Brothers | 3.23% | 4.78x |
| Tommy Bahama | 2.12% | 4.76x |
| Levi Strauss | 1.01% | 4.71x |
| Bonobos | 0.88% | 4.70x |
| Saint Laurent Paris | 0.74% | 4.67x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Location attribute.
Index: A comparison of the Enterprise audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Enterprise audience is Survey Websites.
| Content Affinity | Composition | Index |
| Survey Websites | 0.03% | 4.51x |
| Fashion & Cosmetics | 0.01% | 3.32x |
| Rural Living | 0.02% | 2.67x |
| Environmentally Friendly Cars | 0.02% | 2.42x |
| As Seen On TV Products | 0.02% | 2.25x |
| Franchising | 0.05% | 2.08x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.03% | 2.03x |
| England Tourism | 0.01% | 1.95x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.03% | 1.87x |
| Local & Travel England - Northern England | 0.02% | 1.86x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Content Affinity attribute.
Index: A comparison of the Enterprise audience to the internet population.
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DEMOGRAPHICS
The Enterprise audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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