Explore the Enterprise Audience
Below you'll find more information about the Enterprise audience, broken down in different categories based on their digital and physical behaviors. These are 109.2 thousand unique devices whose actions qualify for the Enterprise audience.
INTERESTS
The Enterprise audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Enterprise audience is Tennessee Titans Fans.
| Interest | Composition | Index |
| Tennessee Titans Fans | 1.21% | 1.27x |
| Nashville Trip Planners | 1.48% | 1.23x |
| Hip Hop Fans | 1.84% | 1.22x |
| Los Angeles Mass Transit Commuters | 1.71% | 1.21x |
| Santa Monica Trip Planners | 1.69% | 1.20x |
| Las Vegas Nightlife Researchers | 1.74% | 1.20x |
| Los Angeles Trip Planners | 1.70% | 1.19x |
| Jazz Festival Enthusiasts | 1.33% | 1.19x |
| Detroit Lions Fans | 1.04% | 1.19x |
| New Orleans Trip Planners | 1.01% | 1.19x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Interest attribute.
Index: A comparison of the Enterprise audience to the internet population.
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APPAREL RETAILERS
The Enterprise audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Enterprise audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.78% | 7.37x |
| Free People | 0.23% | 7.04x |
| Michael Kors | 0.77% | 6.46x |
| Carhartt | 0.66% | 6.19x |
| Lululemon | 0.43% | 5.87x |
| Brooks Brothers | 2.33% | 5.03x |
| Banana Republic | 2.13% | 4.17x |
| J. Crew | 1.76% | 4.13x |
| Patagonia | 0.25% | 4.05x |
| Gymboree | 1.19% | 3.96x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Location attribute.
Index: A comparison of the Enterprise audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Enterprise audience is Meeting Planning & Hotels.
| Content Affinity | Composition | Index |
| Meeting Planning & Hotels | 0.06% | 1.83x |
| London Tourism & Events | 0.02% | 1.71x |
| Tennessee News | 1.19% | 1.69x |
| Romanian News | 0.02% | 1.69x |
| LGBTQ Advocacy | 0.71% | 1.66x |
| Real Estate Cluster | 0.08% | 1.65x |
| Malaya | 0.01% | 1.61x |
| Assorted Topics #11298 (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.01% | 1.61x |
| Drawing & Animation | 0.01% | 1.57x |
| Parenting & Nutrition | 0.02% | 1.56x |
Composition Percentage:
The overlap percentage between the Enterprise audience and the Content Affinity attribute.
Index: A comparison of the Enterprise audience to the internet population.
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DEMOGRAPHICS
The Enterprise audience resonates most for the following age and income brackets.
Age
55-64
Income
$75,000-$99,999
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