Explore the Ethan Allen Audience
Below you'll find more information about the Ethan Allen audience, broken down in different categories based on their digital and physical behaviors. These are 82.5 thousand unique devices whose actions qualify for the Ethan Allen audience.
INTERESTS
The Ethan Allen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ethan Allen audience is UConn Huskies Fans.
| Interest | Composition | Index |
| UConn Huskies Fans | 1.72% | 2.03x |
| New York Trip Planners | 2.79% | 2.03x |
| Online Grocery Shoppers | 5.25% | 1.97x |
| Real Estate Decision Makers | 4.48% | 1.87x |
| Broadway Fans | 1.84% | 1.84x |
| Readers of Italian Content | 1.96% | 1.83x |
| Market Intelligence Researchers | 1.32% | 1.69x |
| Major Airline Customers | 2.33% | 1.65x |
| SMB Commercial Insurance Researchers | 1.66% | 1.64x |
| Preppy Clothing Shoppers | 2.12% | 1.64x |
Composition Percentage:
The overlap percentage between the Ethan Allen audience and the Interest attribute.
Index: A comparison of the Ethan Allen audience to the internet population.
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APPAREL RETAILERS
The Ethan Allen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ethan Allen audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 9.24% | 64.47x |
| Armani | 5.09% | 34.98x |
| Club Monaco | 2.66% | 29.03x |
| Michael Kors | 4.14% | 27.38x |
| Zara | 4.48% | 23.67x |
| LOFT | 6.53% | 23.10x |
| American Apparel | 4.74% | 22.27x |
| Coach | 8.84% | 19.37x |
| Levi Strauss | 1.47% | 19.02x |
| Express | 3.68% | 18.10x |
Composition Percentage:
The overlap percentage between the Ethan Allen audience and the Location attribute.
Index: A comparison of the Ethan Allen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ethan Allen audience is New York City Education & News Cluster.
| Content Affinity | Composition | Index |
| New York City Education & News Cluster | 1.44% | 3.32x |
| New York City Real Estate Research Cluster | 0.98% | 3.08x |
| Hudson Valley New York Media | 0.77% | 2.98x |
| Ireland Cluster | 0.43% | 2.76x |
| Fashion Cluster | 1.32% | 2.70x |
| NYC Tourist Attractions | 1.56% | 2.59x |
| Rhode Island Cluster | 0.37% | 2.36x |
| New England & Ivy League Sports | 0.46% | 2.35x |
| New York City Family & Activity Cluster | 1.07% | 2.19x |
| Connecticut News | 2.03% | 2.16x |
Composition Percentage:
The overlap percentage between the Ethan Allen audience and the Content Affinity attribute.
Index: A comparison of the Ethan Allen audience to the internet population.
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DEMOGRAPHICS
The Ethan Allen audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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