Dstillery Audiences

EXPRESS OIL CHANGE

Audience Size: 36.1 Thousand Devices

Explore the Express Oil Change Audience

Below you'll find more information about the Express Oil Change audience, broken down in different categories based on their digital and physical behaviors. These are 36.1 thousand unique devices whose actions qualify for the Express Oil Change audience.

Dstillery Crafted Audiences

INTERESTS

The Express Oil Change audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Express Oil Change audience is Smokie Mountain Trip Planner.

Interest Composition Index
Smokie Mountain Trip Planner 21.05% 5.34x
Pet Friendly Vacation Researchers 15.79% 4.95x
Florida Gulf Coast Travel Researchers 10.00% 3.56x
Jam Band Festival Fans 6.88% 3.07x
Georgia County and Local Fair Visitors 7.50% 2.92x
Alabama Trip Planners 10.53% 2.90x
Readers of Malayalam Content 10.53% 2.89x
Atlanta Trip Planners 5.62% 2.57x
Georgia Trip Planners 6.88% 2.53x
Atlanta Braves Fans 5.94% 2.53x
Composition Percentage: The overlap percentage between the Express Oil Change audience and the Interest attribute.
Index: A comparison of the Express Oil Change audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Express Oil Change audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Express Oil Change audience is Banana Republic.

Location Composition Index
Banana Republic 5.67% 10.25x
White House Black Market 6.38% 10.10x
Jos A. Bank Clothiers 4.63% 8.44x
LOFT 4.26% 8.27x
Gap 4.26% 7.61x
Aeropostale 4.26% 6.71x
Lane Bryant 3.55% 6.70x
Maurices 7.09% 6.70x
Journeys 6.38% 6.45x
Victoria's Secret 6.38% 6.39x
Composition Percentage: The overlap percentage between the Express Oil Change audience and the Location attribute.
Index: A comparison of the Express Oil Change audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Express Oil Change audience is Assorted Topics (Events, Tickets, Fitness).

Content Affinity Composition Index
Assorted Topics (Events, Tickets, Fitness) 1.56% 4.93x
Greece Cluster 0.06% 3.89x
Fantasy Name Generators 1.25% 3.65x
Movie & Comic Book News 10.53% 3.60x
Beer, Wine & Alcohol 0.31% 3.42x
Numerology & Astrology 0.29% 3.40x
Vegans & Animal Welfare 0.31% 3.35x
Philippines News 0.42% 3.08x
Sewing, Embroidery & Fabrics 0.62% 2.99x
High-End Audio 0.62% 2.94x
Composition Percentage: The overlap percentage between the Express Oil Change audience and the Content Affinity attribute.
Index: A comparison of the Express Oil Change audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Express Oil Change audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male