Dstillery Audiences

EXPRESS OIL CHANGE

Audience Size: 83.9 Thousand Devices

Explore the Express Oil Change Audience

Below you'll find more information about the Express Oil Change audience, broken down in different categories based on their digital and physical behaviors. These are 83.9 thousand unique devices whose actions qualify for the Express Oil Change audience.

Dstillery Crafted Audiences

INTERESTS

The Express Oil Change audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Express Oil Change audience is Georgia Activities Researchers.

Interest Composition Index
Georgia Activities Researchers 4.10% 4.29x
Southeastern Voters 13.20% 3.49x
Atlanta United Fans 4.86% 3.05x
Professional Medical Journal Readers 0.91% 2.98x
Dachshund Content Readers 0.91% 2.88x
Soap Shoppers 1.37% 2.73x
Auburn Tigers Fans 7.74% 2.71x
Alabama Trip Planners 13.81% 2.62x
Homeowners 1.21% 2.54x
Patio Furniture Shoppers 0.91% 2.50x
Composition Percentage: The overlap percentage between the Express Oil Change audience and the Interest attribute.
Index: A comparison of the Express Oil Change audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Express Oil Change audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Express Oil Change audience is Belk.

Location Composition Index
Belk 1.57% 15.83x
Lane Bryant 1.75% 8.01x
Jos A. Bank Clothiers 1.23% 7.92x
The Childrens Place 1.14% 5.20x
Mens Wearhouse 2.00% 5.13x
Chicos 1.53% 4.89x
Talbots 0.94% 4.88x
LOFT 1.11% 4.53x
Forever 21 0.68% 4.50x
White House Black Market 1.31% 4.44x
Composition Percentage: The overlap percentage between the Express Oil Change audience and the Location attribute.
Index: A comparison of the Express Oil Change audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Express Oil Change audience is Alabama News.

Content Affinity Composition Index
Alabama News 12.75% 6.31x
Greece Cluster 0.06% 3.89x
Mississippi News 1.82% 3.88x
Georgia Cluster 5.31% 3.71x
Vegetarian Diet 0.30% 3.71x
Tiny & Modular Home Researchers 0.30% 3.69x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.21% 3.56x
Tennessee Cluster 2.43% 3.31x
Math Reference 0.61% 3.09x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 0.30% 3.07x
Composition Percentage: The overlap percentage between the Express Oil Change audience and the Content Affinity attribute.
Index: A comparison of the Express Oil Change audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Express Oil Change audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female