Dstillery Audiences

EXPRESS OUTLETS

Audience Size: 22.8 Thousand Devices

Explore the Express Outlets Audience

Below you'll find more information about the Express Outlets audience, broken down in different categories based on their digital and physical behaviors. These are 22.8 thousand unique devices whose actions qualify for the Express Outlets audience.

Dstillery Crafted Audiences

INTERESTS

The Express Outlets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Express Outlets audience is Theme Park Reopening News Readers.

Interest Composition Index
Theme Park Reopening News Readers 2.99% 2.88x
Food Delivery Service Users 3.48% 2.84x
League of Legends Video Game Fans 6.47% 2.72x
Womens Fashion Brands Shoppers 4.98% 2.63x
Houston Activity Researchers 4.98% 2.58x
Engagement Ring Shoppers 5.97% 2.53x
Orlando Trip Planners 5.97% 2.52x
Car Lease Researchers 4.98% 2.51x
Readers of Tamil Content 3.98% 2.44x
Blood Donors 4.98% 2.39x
Composition Percentage: The overlap percentage between the Express Outlets audience and the Interest attribute.
Index: A comparison of the Express Outlets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Express Outlets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Express Outlets audience is Kate Spade.

Location Composition Index
Kate Spade 20.08% 113.59x
Michael Kors 19.69% 69.41x
Ralph Lauren 9.89% 66.91x
J. Crew 17.87% 54.40x
Gymboree 22.25% 52.73x
Brooks Brothers 8.93% 52.29x
Gap 26.19% 48.31x
Express 26.93% 47.40x
Club Monaco 1.26% 45.49x
Abercrombie & Fitch 1.69% 43.99x
Composition Percentage: The overlap percentage between the Express Outlets audience and the Location attribute.
Index: A comparison of the Express Outlets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Express Outlets audience is New Hampshire News.

Content Affinity Composition Index
New Hampshire News 1.99% 4.59x
Scrapbooking & Home Art Projects 1.00% 3.92x
Feminism 0.17% 3.85x
Personal Investment & Advisor Researchers 1.12% 3.85x
Pharmacy 1.19% 3.65x
Video Content Sites 1.00% 3.59x
Airsoft & Paintball Equipment 0.13% 3.56x
New Parents 1.00% 3.42x
Garden Power Equipment 1.00% 3.37x
Data Centers 0.28% 3.31x
Composition Percentage: The overlap percentage between the Express Outlets audience and the Content Affinity attribute.
Index: A comparison of the Express Outlets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Express Outlets audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female