Explore the Express Outlets Audience
Below you'll find more information about the Express Outlets audience, broken down in different categories based on their digital and physical behaviors. These are 11.5 thousand unique devices whose actions qualify for the Express Outlets audience.
INTERESTS
The Express Outlets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Express Outlets audience is Readers of Bengali Content.
| Interest | Composition | Index |
| Readers of Bengali Content | 5.97% | 5.27x |
| Readers of Indian Content | 7.46% | 5.19x |
| Microsoft Friendly Developers | 8.96% | 4.67x |
| True Crime Podcast Listeners | 4.48% | 4.53x |
| Physicians | 5.97% | 4.53x |
| Remdesivir Information Researchers | 4.48% | 4.49x |
| Patriotic Party Decoration Shoppers | 7.46% | 4.37x |
| Readers of Argentinian Content | 7.46% | 4.37x |
| Holiday Gift Shoppers | 4.48% | 4.09x |
| Headache and Migraine Sufferers | 4.48% | 4.00x |
Composition Percentage:
The overlap percentage between the Express Outlets audience and the Interest attribute.
Index: A comparison of the Express Outlets audience to the internet population.
Curious about what else the Express Outlets audience is interested in?
Sign Up
APPAREL RETAILERS
The Express Outlets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Express Outlets audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 22.43% | 102.23x |
| Ralph Lauren | 12.50% | 86.87x |
| Michael Kors | 26.80% | 67.77x |
| Brooks Brothers | 11.39% | 60.08x |
| J. Crew | 21.23% | 54.22x |
| Gap | 27.74% | 47.63x |
| Gymboree | 23.89% | 47.47x |
| Banana Republic | 24.32% | 41.27x |
| Express | 29.37% | 38.12x |
| Coach | 11.90% | 35.33x |
Composition Percentage:
The overlap percentage between the Express Outlets audience and the Location attribute.
Index: A comparison of the Express Outlets audience to the internet population.
Want to find more of the Express Outlets audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Express Outlets audience is Texas News.
| Content Affinity | Composition | Index |
| Texas News | 5.97% | 5.16x |
| Humor & Entertainment - Comic Culture | 4.48% | 4.18x |
| Technology News | 4.48% | 3.87x |
| Fishing | 0.85% | 3.86x |
| Missouri News Content Cluster | 2.99% | 3.83x |
| Kansas City News | 5.97% | 3.79x |
| Chain Restaurants | 3.64% | 3.78x |
| Pharmacy | 1.19% | 3.65x |
| Photography | 1.23% | 3.62x |
| Airsoft & Paintball Equipment | 0.13% | 3.56x |
Composition Percentage:
The overlap percentage between the Express Outlets audience and the Content Affinity attribute.
Index: A comparison of the Express Outlets audience to the internet population.
Want to see more of the Content Affinities the Express Outlets audience visits?
Sign Up
DEMOGRAPHICS
The Express Outlets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
Interested in seeing other characteristics of the Express Outlets audience?
Sign Up