Dstillery Audiences

EXTENDED STAY AMERICA

Audience Size: 29.2 Thousand Devices

Explore the Extended Stay America Audience

Below you'll find more information about the Extended Stay America audience, broken down in different categories based on their digital and physical behaviors. These are 29.2 thousand unique devices whose actions qualify for the Extended Stay America audience.

Dstillery Crafted Audiences

INTERESTS

The Extended Stay America audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Extended Stay America audience is UConn Huskies Fans.

Interest Composition Index
UConn Huskies Fans 5.73% 4.14x
COVID Testing Researchers 3.58% 3.88x
Eco-Conscious Consumers 4.30% 3.70x
Canada Trip Planners 4.30% 3.54x
Cholesterol Researchers 3.58% 3.16x
Movie Ticket Buyers 5.38% 2.99x
Readers of Hispanic Content 4.30% 2.94x
Men's Clothing Shoppers 3.94% 2.93x
North East State Fair Visitors 6.45% 2.90x
Readers of Bengali Content 3.58% 2.85x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Interest attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Extended Stay America audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Extended Stay America audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.22% 9.51x
Armani 0.65% 6.54x
Intermix 0.15% 6.54x
REI 0.99% 6.23x
Free People 0.96% 5.91x
American Apparel 0.65% 5.62x
LL Bean 0.39% 5.59x
Abercrombie & Fitch 0.25% 5.55x
Bonobos 0.35% 5.45x
Forever 21 2.43% 5.42x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Location attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Extended Stay America audience is New Mexico News.

Content Affinity Composition Index
New Mexico News 2.51% 4.77x
Pacific Northwest Sports & News Cluster 1.43% 4.67x
Canadian Lifestyle 0.06% 4.30x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 0.49% 3.95x
Connecticut News 6.09% 3.94x
Travel Adventure 0.72% 3.88x
Collectibles - Toys & Collectibles 2.15% 3.50x
Quotes & Inspiration 0.72% 3.45x
Graphic Design 1.08% 3.27x
LGBTQ Advocacy 1.08% 3.26x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Content Affinity attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Extended Stay America audience resonates most for the following age bracket and gender.
Age
35-44
Gender