Dstillery Audiences

EXTENDED STAY AMERICA

Audience Size: 677 Thousand Devices

Explore the Extended Stay America Audience

Below you'll find more information about the Extended Stay America audience, broken down in different categories based on their digital and physical behaviors. These are 677 thousand unique devices whose actions qualify for the Extended Stay America audience.

Dstillery Crafted Audiences

INTERESTS

The Extended Stay America audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Extended Stay America audience is Austin Trip Planners.

Interest Composition Index
Austin Trip Planners 3.48% 1.52x
Readers of Hispanic Content 2.81% 1.52x
Israel Trip Planners 2.70% 1.52x
Phoenix Suns Fans 3.02% 1.50x
Ride Share Drivers 3.05% 1.49x
Readers of Panamanian Content 2.78% 1.45x
Crypto Market Investors 2.91% 1.44x
Hip Hop Fans 3.56% 1.43x
Astrology Enthusiasts 2.97% 1.43x
Arizona Cardinals Fans 2.81% 1.43x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Interest attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Extended Stay America audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Extended Stay America audience is Topshop.

Location Composition Index
Topshop 0.54% 6.28x
Joe's Jeans 0.29% 6.12x
REI 1.77% 5.81x
Lorna Jane 0.55% 5.63x
Jos A. Bank Clothiers 5.03% 5.15x
Abercrombie & Fitch 2.47% 5.15x
Tommy Bahama 2.80% 5.07x
Intermix 0.82% 5.00x
Madewell 2.26% 4.92x
Levi Strauss 1.33% 4.92x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Location attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Extended Stay America audience is Brazil & Portugal News.

Content Affinity Composition Index
Brazil & Portugal News 0.24% 4.36x
Greece Cluster 0.05% 3.92x
Assorted Topics (Television, Origami, Men's Health) 0.16% 3.92x
Canadian Lifestyle 0.05% 3.88x
Franchising 0.05% 3.67x
Comedy Content 0.08% 3.62x
Apartment & Community Real Estate Researchers 0.05% 3.55x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.03% 3.44x
Cigars 0.05% 3.17x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.13% 3.03x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Content Affinity attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Extended Stay America audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male