Dstillery Audiences

EXTENDED STAY AMERICA

Audience Size: 213.7 Thousand Devices

Explore the Extended Stay America Audience

Below you'll find more information about the Extended Stay America audience, broken down in different categories based on their digital and physical behaviors. These are 213.7 thousand unique devices whose actions qualify for the Extended Stay America audience.

Dstillery Crafted Audiences

INTERESTS

The Extended Stay America audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Extended Stay America audience is Pantry Recipes Researchers.

Interest Composition Index
Pantry Recipes Researchers 0.58% 4.27x
Shelf-Stable Food Content Readers 1.40% 4.18x
Hulu Users 0.54% 3.74x
AT&T Wireless Customers 0.17% 2.61x
UConn Huskies Fans 4.45% 2.58x
T-Mobile Customers 0.17% 2.31x
Commercial Architects and Designers 3.15% 2.25x
True Crime Podcast Listeners 0.15% 2.25x
Vermont Trip Planners 3.71% 2.22x
Classical Music Enthusiasts 3.90% 2.17x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Interest attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Extended Stay America audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Extended Stay America audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 7.49x
REI 1.15% 6.15x
Abercrombie & Fitch 0.37% 5.76x
Joe's Jeans 0.09% 5.72x
Bonobos 0.72% 5.46x
Intermix 0.35% 5.35x
Lorna Jane 0.22% 5.32x
Madewell 1.30% 4.90x
Tommy Bahama 0.81% 4.42x
Jos A. Bank Clothiers 2.73% 4.31x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Location attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Extended Stay America audience is Home Remodeling.

Content Affinity Composition Index
Home Remodeling 0.87% 5.34x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.74% 4.69x
Canadian Lifestyle 0.06% 4.30x
African-American Hair 0.56% 3.89x
Nursing 0.36% 3.53x
Teen Hair 0.56% 3.53x
MBA Education 0.37% 3.30x
Video Content Sites 1.11% 3.20x
Beach & Intimate Wear 0.07% 3.20x
Startup Investment 0.36% 3.09x
Composition Percentage: The overlap percentage between the Extended Stay America audience and the Content Affinity attribute.
Index: A comparison of the Extended Stay America audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Extended Stay America audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female