Dstillery Audiences

EYEGLASS WORLD

Audience Size: 163.3 Thousand Devices

Explore the Eyeglass World Audience

Below you'll find more information about the Eyeglass World audience, broken down in different categories based on their digital and physical behaviors. These are 163.3 thousand unique devices whose actions qualify for the Eyeglass World audience.

Dstillery Crafted Audiences

INTERESTS

The Eyeglass World audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eyeglass World audience is Michigan County and Local Fair Visitors.

Interest Composition Index
Michigan County and Local Fair Visitors 7.10% 2.97x
Midwestern Voters 5.99% 2.95x
Florida County and Local Fair Visitors 8.52% 2.75x
Detroit Trip Planners 4.89% 2.71x
Hard Rock Hotel & Casino Trip Planners 5.99% 2.43x
Arizona Trip Planners 5.36% 2.42x
South Atlantic Voters 6.15% 2.41x
Phoenix Trip Planners 4.26% 2.30x
Detroit Lions Fans 4.89% 2.23x
South Atlantic State Fair Visitors 5.36% 2.16x
Composition Percentage: The overlap percentage between the Eyeglass World audience and the Interest attribute.
Index: A comparison of the Eyeglass World audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eyeglass World audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eyeglass World audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 2.71% 8.72x
Express Outlets 1.46% 7.91x
Lane Bryant 6.58% 7.63x
Hollister 6.47% 7.32x
Buckle 7.87% 7.19x
Gymboree 6.82% 7.17x
Eddie Bauer 3.14% 6.82x
Lorna Jane 0.48% 6.80x
Aeropostale 7.96% 6.61x
Chicos 6.46% 6.59x
Composition Percentage: The overlap percentage between the Eyeglass World audience and the Location attribute.
Index: A comparison of the Eyeglass World audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eyeglass World audience is Canada Business Cluster.

Content Affinity Composition Index
Canada Business Cluster 0.47% 5.94x
Detroit News 6.94% 4.96x
Pet Forums 0.79% 4.62x
Auto Tires & Parts Repair Researchers 0.34% 3.89x
Work Productivity 0.23% 3.75x
Moving & Storage 0.63% 3.48x
East Texas Cluster 1.10% 3.37x
India Cluster 0.32% 3.24x
International Travel 0.12% 3.20x
Phoenix News 5.05% 3.12x
Composition Percentage: The overlap percentage between the Eyeglass World audience and the Content Affinity attribute.
Index: A comparison of the Eyeglass World audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eyeglass World audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female