Dstillery Audiences

FAIRFIELD INN

Audience Size: 1.2 Million Devices

Explore the Fairfield Inn Audience

Below you'll find more information about the Fairfield Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Fairfield Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Fairfield Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fairfield Inn audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.13% 6.95x
Shelf-Stable Food Content Readers 0.05% 2.04x
Burger Enthusiast 0.11% 1.96x
Texas State Fairs 4.70% 1.96x
Texas Longhorn Fans 3.61% 1.73x
Dallas Trip Planners 4.28% 1.71x
Dallas Mavericks Fans 3.13% 1.58x
Texas Trip Planners 3.50% 1.46x
Dallas Cowboys Fans 3.26% 1.44x
Pantry Recipes Researchers 0.03% 1.39x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Interest attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fairfield Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fairfield Inn audience is Everlane.

Location Composition Index
Everlane 0.13% 8.11x
Topshop 0.38% 7.44x
Supreme 0.12% 7.13x
Intermix 0.64% 6.05x
Joe's Jeans 0.17% 5.62x
Calvin Klein 0.38% 5.61x
Uniqlo 1.33% 5.39x
Bonobos 1.13% 5.23x
Club Monaco 0.94% 5.19x
American Apparel 2.33% 5.12x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Location attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fairfield Inn audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.03% 3.76x
General Interest 0.03% 3.71x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.05% 3.50x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.05% 3.47x
Texas News Cluster 2.00% 3.26x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 3.25x
Right Wing Blogs - Political Activism 0.05% 3.14x
California Universities 0.13% 3.04x
Home Office Products 0.02% 2.85x
Canada Culture and Tourism 0.13% 2.82x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Content Affinity attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fairfield Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male