Explore the Fairfield Inn Audience
Below you'll find more information about the Fairfield Inn audience, broken down in different categories based on their digital and physical behaviors. These are 223.7 thousand unique devices whose actions qualify for the Fairfield Inn audience.
INTERESTS
The Fairfield Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Fairfield Inn audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.13% | 6.95x |
| Executive Travelers | 2.16% | 1.93x |
| Work Comes First Travelers | 2.32% | 1.79x |
| College Athletic Scholarships Researchers | 4.59% | 1.74x |
| Volleyball Enthusiasts | 5.25% | 1.71x |
| North Midwest State Fair Visitors | 5.47% | 1.70x |
| Softball Enthusiasts | 5.36% | 1.68x |
| Job Seekers | 2.21% | 1.64x |
| Professional Lacrosse Fans | 4.98% | 1.63x |
| High School Sports Researchers | 4.81% | 1.62x |
Composition Percentage:
The overlap percentage between the Fairfield Inn audience and the Interest attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
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APPAREL RETAILERS
The Fairfield Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Fairfield Inn audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.03% | 4.32x |
| Brooks Brothers | 0.64% | 3.44x |
| Club Monaco | 0.13% | 3.34x |
| Ralph Lauren | 0.48% | 3.16x |
| Calvin Klein | 0.05% | 3.06x |
| Intermix | 0.05% | 2.95x |
| Urban Outfitters | 0.56% | 2.88x |
| Patagonia | 0.14% | 2.85x |
| Maurices | 2.99% | 2.82x |
| American Apparel | 0.28% | 2.72x |
Composition Percentage:
The overlap percentage between the Fairfield Inn audience and the Location attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Fairfield Inn audience is Assorted Topics (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics (Television, Origami, Men's Health) | 0.22% | 4.45x |
| Paleo & Keto Diet Enthusiasts | 0.17% | 3.99x |
| New England & Ivy League Sports | 0.17% | 3.88x |
| Lawns & Pest Control | 0.11% | 3.78x |
| Texas Sporting & Outdoors Cluster | 0.03% | 3.76x |
| Medical Journals | 0.17% | 3.75x |
| Startup Investment | 0.11% | 3.59x |
| Public Policy Media | 0.28% | 3.55x |
| Feminism | 0.11% | 3.54x |
| Southeast College Athletics | 0.28% | 3.44x |
Composition Percentage:
The overlap percentage between the Fairfield Inn audience and the Content Affinity attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
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DEMOGRAPHICS
The Fairfield Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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