Dstillery Audiences

FAIRFIELD INN

Audience Size: 1.6 Million Devices

Explore the Fairfield Inn Audience

Below you'll find more information about the Fairfield Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Fairfield Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Fairfield Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fairfield Inn audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.02% 1.69x
NCAA Football Fans 2.95% 1.48x
Ballet Enthusiasts 2.91% 1.46x
New York City Events Researchers 2.75% 1.45x
March Madness Enthusiasts 2.73% 1.42x
Beard Care Shoppers 2.00% 1.42x
UNC Tar Heels Fans 2.75% 1.41x
E-cycling Enthusiasts 3.13% 1.40x
Big East Fans 2.68% 1.39x
Duke Blue Devils Fans 2.75% 1.39x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Interest attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fairfield Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fairfield Inn audience is Topshop.

Location Composition Index
Topshop 0.65% 7.45x
Supreme 0.17% 7.16x
Everlane 0.16% 6.80x
Calvin Klein 0.52% 6.16x
Hugo Boss 4.09% 5.94x
Intermix 0.95% 5.80x
Bonobos 1.70% 5.72x
Anthropologie 1.54% 5.70x
Uniqlo 1.81% 5.65x
Club Monaco 1.39% 5.64x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Location attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fairfield Inn audience is Canada Shopping - Kitchenware.

Content Affinity Composition Index
Canada Shopping - Kitchenware 0.04% 4.68x
Scotland Travel 0.05% 4.68x
South Carolina Travel 0.03% 3.81x
Canadian Lifestyle 0.21% 3.69x
Canada Shopping - Lifestyle and Mommy Blogs 0.11% 3.57x
Canadian Real Estate Researcher Cluster 0.02% 3.43x
Ontario Canada Cluster 0.02% 3.25x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.07% 3.17x
Survival Guides 0.03% 2.97x
Feminism 0.15% 2.84x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Content Affinity attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fairfield Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male