Dstillery Audiences

FAIRFIELD INN

Audience Size: 409.7 Thousand Devices

Explore the Fairfield Inn Audience

Below you'll find more information about the Fairfield Inn audience, broken down in different categories based on their digital and physical behaviors. These are 409.7 thousand unique devices whose actions qualify for the Fairfield Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Fairfield Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fairfield Inn audience is March Madness Enthusiasts.

Interest Composition Index
March Madness Enthusiasts 1.17% 1.39x
Arkansas Razorbacks Fans 1.43% 1.35x
Dallas Cowboys Fans 1.54% 1.33x
Dallas Mavericks Fans 1.31% 1.32x
Hard Rock Hotel & Casino Trip Planners 1.64% 1.32x
Big East Fans 1.34% 1.31x
Little Rock Trip Planners 1.44% 1.31x
Syracuse Orange Fans 1.19% 1.30x
Lacrosse Enthusiasts 1.67% 1.29x
Miami Marlins Fans 1.34% 1.29x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Interest attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fairfield Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fairfield Inn audience is Hugo Boss.

Location Composition Index
Hugo Boss 2.16% 23.79x
Free People 1.01% 9.03x
Levi Strauss 0.64% 8.90x
Uniqlo 0.69% 8.85x
Club Monaco 0.79% 8.76x
Zara 1.44% 8.76x
Ann Taylor 0.96% 8.59x
H&M 1.94% 7.97x
Urban Outfitters 2.05% 7.95x
American Apparel 1.32% 7.79x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Location attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fairfield Inn audience is Meeting Planning & Hotels.

Content Affinity Composition Index
Meeting Planning & Hotels 0.08% 2.46x
Human Resources & Employee Management 0.09% 2.04x
New Hampshire News 0.39% 1.95x
Arkansas News 0.53% 1.88x
East Texas Cluster 0.23% 1.86x
Oil & Energy 0.16% 1.74x
North Dakota Cluster 0.43% 1.69x
West Virginia News 0.39% 1.67x
Texas News Cluster 0.75% 1.61x
Canadian Lifestyle 0.07% 1.60x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Content Affinity attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fairfield Inn audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male