Dstillery Audiences

FAIRFIELD INN

Audience Size: 1.5 Million Devices

Explore the Fairfield Inn Audience

Below you'll find more information about the Fairfield Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Fairfield Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Fairfield Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fairfield Inn audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.02% 1.69x
Volleyball Enthusiasts 2.98% 1.61x
Softball Enthusiasts 3.21% 1.55x
High School Sports Researchers 2.88% 1.50x
Water Park Visitors 3.02% 1.49x
North Carolina Football Fans 3.15% 1.49x
Arkansas Razorbacks Fans 2.77% 1.46x
Affordable Hotel Bookers 2.96% 1.45x
SEC Fans 2.55% 1.41x
Big 12 Fans 2.77% 1.39x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Interest attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fairfield Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fairfield Inn audience is Hugo Boss.

Location Composition Index
Hugo Boss 5.54% 9.49x
Everlane 0.16% 8.25x
Supreme 0.36% 8.13x
Topshop 0.33% 6.78x
Intermix 0.98% 6.32x
Levi Strauss 1.33% 6.20x
Zara 2.47% 5.47x
Club Monaco 1.10% 5.44x
Brooks Brothers 3.65% 5.41x
Bonobos 1.02% 5.39x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Location attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fairfield Inn audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.02% 10.67x
Barcode Site & App Users 0.02% 6.31x
Fashion & Cosmetics 0.02% 5.90x
Quebec Hunting & Outdoors Cluster 0.01% 4.43x
Assorted Topics (Television, Origami, Men's Health) 0.06% 4.23x
Texas Off-Roading 0.04% 4.20x
England Tourism 0.02% 3.47x
Canada Shopping - General Commerce 0.10% 3.34x
Illinois College Sports 0.17% 3.31x
Franco-African Cluster 0.06% 2.81x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Content Affinity attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fairfield Inn audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female