Dstillery Audiences

FAIRFIELD INN

Audience Size: 1.7 Million Devices

Explore the Fairfield Inn Audience

Below you'll find more information about the Fairfield Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Fairfield Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Fairfield Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fairfield Inn audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.02% 1.69x
Miami Heat Fans 2.51% 1.30x
Rapid City Trip Planners 2.72% 1.30x
North Midwest State Fair Visitors 2.95% 1.27x
Big 12 Fans 2.72% 1.23x
Arkansas Razorbacks Fans 2.68% 1.22x
Wyoming Cowboys Fans 2.74% 1.21x
Kansas City Royals Fans 2.74% 1.21x
College Football Fans 2.72% 1.21x
Oklahoma Sooners Fans 2.82% 1.20x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Interest attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fairfield Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fairfield Inn audience is Supreme.

Location Composition Index
Supreme 0.19% 7.36x
Everlane 0.16% 7.21x
Topshop 0.60% 7.19x
Hugo Boss 3.99% 6.31x
Calvin Klein 0.52% 6.02x
Bonobos 1.68% 5.76x
Levi Strauss 1.77% 5.55x
Anthropologie 1.49% 5.53x
Club Monaco 1.21% 5.45x
Uniqlo 1.55% 5.44x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Location attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fairfield Inn audience is Environmental Conservation.

Content Affinity Composition Index
Environmental Conservation 0.01% 3.92x
Franco-African Cluster 0.04% 2.72x
Virginia Athletics 0.08% 2.53x
Cosmetics Business 0.06% 2.49x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.02% 2.12x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.06% 2.04x
Consumer Rewards 0.04% 1.99x
Teaching Abroad 0.02% 1.94x
Chat Rooms 0.04% 1.92x
Local & Travel England - East Midlands 0.03% 1.88x
Composition Percentage: The overlap percentage between the Fairfield Inn audience and the Content Affinity attribute.
Index: A comparison of the Fairfield Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fairfield Inn audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male