Explore the Famous Footwear Audience
Below you'll find more information about the Famous Footwear audience, broken down in different categories based on their digital and physical behaviors. These are 997 thousand unique devices whose actions qualify for the Famous Footwear audience.
INTERESTS
The Famous Footwear audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Famous Footwear audience is Kansas City Royals Fans.
| Interest | Composition | Index |
| Kansas City Royals Fans | 1.80% | 1.60x |
| Minnesota Twins Fans | 1.53% | 1.47x |
| Hard Rock Hotel & Casino Trip Planners | 1.83% | 1.44x |
| Las Vegas Hotel Researchers | 1.78% | 1.40x |
| Cleveland Indians Fans | 1.53% | 1.39x |
| Price Conscious Grocery Shoppers | 1.55% | 1.38x |
| Los Angeles Chargers Fans | 1.71% | 1.37x |
| Water Park Visitors | 1.86% | 1.36x |
| Baseball Enthusiasts | 1.52% | 1.33x |
| Sports Memorabilia Shoppers | 1.66% | 1.32x |
Composition Percentage:
The overlap percentage between the Famous Footwear audience and the Interest attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
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APPAREL RETAILERS
The Famous Footwear audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Famous Footwear audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 10.71% | 16.51x |
| Columbia | 2.64% | 15.12x |
| Everlane | 0.20% | 13.69x |
| Lane Bryant | 10.32% | 13.39x |
| Journeys | 7.49% | 13.22x |
| Levi Strauss | 1.99% | 13.19x |
| Express Outlets | 1.22% | 13.03x |
| Old Navy | 12.86% | 12.84x |
| Charlotte Russe | 4.00% | 12.74x |
| Aeropostale | 5.43% | 12.38x |
Composition Percentage:
The overlap percentage between the Famous Footwear audience and the Location attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Famous Footwear audience is Kansas City News.
| Content Affinity | Composition | Index |
| Kansas City News | 1.97% | 2.09x |
| Minnesota Local News Cluster | 1.71% | 1.64x |
| Cleveland News | 1.59% | 1.58x |
| Los Angeles News | 1.77% | 1.23x |
| Celebrity Gossip & News | 3.03% | 1.15x |
| Kitchen Blog Readers | 4.49% | 1.11x |
| Smartphones | 2.45% | 1.11x |
| Florida Local News Cluster | 1.91% | 1.10x |
| Big Box Retail | 5.31% | 1.10x |
| Chain Restaurants | 1.88% | 1.07x |
Composition Percentage:
The overlap percentage between the Famous Footwear audience and the Content Affinity attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
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DEMOGRAPHICS
The Famous Footwear audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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