Dstillery Audiences

FAMOUS FOOTWEAR

Audience Size: 211.2 Thousand Devices

Explore the Famous Footwear Audience

Below you'll find more information about the Famous Footwear audience, broken down in different categories based on their digital and physical behaviors. These are 211.2 thousand unique devices whose actions qualify for the Famous Footwear audience.

Dstillery Crafted Audiences

INTERESTS

The Famous Footwear audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Famous Footwear audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.11% 2.16x
Beauty & Skincare Buyers 4.38% 1.80x
Trendy Denim Shoppers 3.47% 1.79x
Minnesota County and Local Fair Visitors 5.51% 1.75x
Rideshare App Users 2.03% 1.74x
Mother's Day Celebrators 2.57% 1.73x
Quarantine Planners 1.55% 1.71x
North Midwest State Fair Visitors 5.08% 1.70x
Animal Humane Society Helpers 4.17% 1.70x
Homemade Gifts Crafters 3.53% 1.69x
Composition Percentage: The overlap percentage between the Famous Footwear audience and the Interest attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Famous Footwear audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Famous Footwear audience is Dressbarn.

Location Composition Index
Dressbarn 8.67% 15.39x
Maurices 14.64% 12.95x
Eddie Bauer 2.93% 12.45x
Express Outlets 1.07% 11.01x
Club Monaco 0.29% 10.49x
Lane Bryant 6.31% 10.22x
Old Navy 10.95% 9.99x
Ralph Lauren 1.42% 9.63x
Kate Spade 1.52% 8.58x
Zumiez 3.70% 8.41x
Composition Percentage: The overlap percentage between the Famous Footwear audience and the Location attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Famous Footwear audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.06% 5.88x
Alternative Movie Streaming 0.09% 4.75x
Organic Beauty & Skincare Products 0.21% 4.69x
Toys Shopping 0.32% 4.26x
Dental Health 0.27% 3.86x
Poland Cluster 0.16% 3.74x
Hobby Vehicles 0.21% 3.69x
Networking Marketing 0.11% 3.32x
Telescopes 0.13% 3.27x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 3.21x
Composition Percentage: The overlap percentage between the Famous Footwear audience and the Content Affinity attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Famous Footwear audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female