Explore the Famous Footwear Audience
Below you'll find more information about the Famous Footwear audience, broken down in different categories based on their digital and physical behaviors. These are 211.2 thousand unique devices whose actions qualify for the Famous Footwear audience.
INTERESTS
The Famous Footwear audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Famous Footwear audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.11% | 2.16x |
| Beauty & Skincare Buyers | 4.38% | 1.80x |
| Trendy Denim Shoppers | 3.47% | 1.79x |
| Minnesota County and Local Fair Visitors | 5.51% | 1.75x |
| Rideshare App Users | 2.03% | 1.74x |
| Mother's Day Celebrators | 2.57% | 1.73x |
| Quarantine Planners | 1.55% | 1.71x |
| North Midwest State Fair Visitors | 5.08% | 1.70x |
| Animal Humane Society Helpers | 4.17% | 1.70x |
| Homemade Gifts Crafters | 3.53% | 1.69x |
Composition Percentage:
The overlap percentage between the Famous Footwear audience and the Interest attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
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APPAREL RETAILERS
The Famous Footwear audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Famous Footwear audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 8.67% | 15.39x |
| Maurices | 14.64% | 12.95x |
| Eddie Bauer | 2.93% | 12.45x |
| Express Outlets | 1.07% | 11.01x |
| Club Monaco | 0.29% | 10.49x |
| Lane Bryant | 6.31% | 10.22x |
| Old Navy | 10.95% | 9.99x |
| Ralph Lauren | 1.42% | 9.63x |
| Kate Spade | 1.52% | 8.58x |
| Zumiez | 3.70% | 8.41x |
Composition Percentage:
The overlap percentage between the Famous Footwear audience and the Location attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Famous Footwear audience is Southern California Cluster.
| Content Affinity | Composition | Index |
| Southern California Cluster | 0.06% | 5.88x |
| Alternative Movie Streaming | 0.09% | 4.75x |
| Organic Beauty & Skincare Products | 0.21% | 4.69x |
| Toys Shopping | 0.32% | 4.26x |
| Dental Health | 0.27% | 3.86x |
| Poland Cluster | 0.16% | 3.74x |
| Hobby Vehicles | 0.21% | 3.69x |
| Networking Marketing | 0.11% | 3.32x |
| Telescopes | 0.13% | 3.27x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.02% | 3.21x |
Composition Percentage:
The overlap percentage between the Famous Footwear audience and the Content Affinity attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
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DEMOGRAPHICS
The Famous Footwear audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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