Dstillery Audiences

FAMOUS FOOTWEAR

Audience Size: 173.2 Thousand Devices

Explore the Famous Footwear Audience

Below you'll find more information about the Famous Footwear audience, broken down in different categories based on their digital and physical behaviors. These are 173.2 thousand unique devices whose actions qualify for the Famous Footwear audience.

Dstillery Crafted Audiences

INTERESTS

The Famous Footwear audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Famous Footwear audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.21% 2.41x
Big Box Store Jewelry Sale Shoppers 0.09% 2.28x
Verizon Wireless Customers 0.11% 2.16x
Costa Rica Trip Planners 1.51% 2.00x
Executive Travelers 0.50% 1.92x
Telemedicine Content Readers 0.55% 1.85x
Costco Deal Blog Readers 0.78% 1.82x
Office Reopening Researchers 1.37% 1.75x
Texas Energy Providers 2.38% 1.75x
Minnesota Twins Fans 3.02% 1.73x
Composition Percentage: The overlap percentage between the Famous Footwear audience and the Interest attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Famous Footwear audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Famous Footwear audience is Express Outlets.

Location Composition Index
Express Outlets 2.00% 25.15x
Levi Strauss 1.72% 23.19x
Dressbarn 7.71% 22.65x
Maurices 14.06% 16.29x
Ralph Lauren 1.52% 15.66x
Columbia 1.05% 15.32x
Calvin Klein 0.23% 15.31x
Eddie Bauer 2.93% 14.98x
Club Monaco 0.51% 14.09x
Old Navy 10.89% 13.76x
Composition Percentage: The overlap percentage between the Famous Footwear audience and the Location attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Famous Footwear audience is Alternative Movie Streaming.

Content Affinity Composition Index
Alternative Movie Streaming 0.09% 4.75x
Smart Travel 0.14% 4.61x
Maps & Navigation 0.14% 4.02x
Calendar & Holidays 0.18% 3.74x
Toys Shopping 0.07% 3.65x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 3.21x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.15% 2.96x
Healthy Eating Researchers 0.10% 2.95x
Weight Lifting Enthusiasts 0.14% 2.94x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.10% 2.73x
Composition Percentage: The overlap percentage between the Famous Footwear audience and the Content Affinity attribute.
Index: A comparison of the Famous Footwear audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Famous Footwear audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female