Dstillery Audiences

FARM FRESH

Audience Size: 13.5 Thousand Devices

Explore the Farm Fresh Audience

Below you'll find more information about the Farm Fresh audience, broken down in different categories based on their digital and physical behaviors. These are 13.5 thousand unique devices whose actions qualify for the Farm Fresh audience.

Dstillery Crafted Audiences

INTERESTS

The Farm Fresh audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Farm Fresh audience is Norfolk and Virginia Beach Trip Planners.

Interest Composition Index
Norfolk and Virginia Beach Trip Planners 41.56% 16.76x
Washington DC Trip Planners 32.47% 14.39x
Mid-Atlantic Voters 15.58% 8.04x
North Carolina Travel Researchers 15.58% 6.32x
South Atlantic State Fair Visitors 15.58% 5.77x
Sea World Park Trip Planners 12.99% 5.50x
Sleepwear Shoppers 11.69% 4.91x
North Carolina Football Fans 11.69% 4.82x
Automotive Auctions Enthusiasts 12.99% 4.66x
Military Servicemembers & Veterans 10.39% 4.38x
Composition Percentage: The overlap percentage between the Farm Fresh audience and the Interest attribute.
Index: A comparison of the Farm Fresh audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Farm Fresh audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Farm Fresh audience is Belk.

Location Composition Index
Belk 3.97% 21.16x
Calvin Klein 0.28% 7.33x
Ann Taylor 0.92% 4.36x
Urban Outfitters 1.74% 4.12x
Brooks Brothers 1.39% 4.02x
Aeropostale 2.92% 3.80x
J. Crew 2.09% 3.76x
Lane Bryant 2.23% 3.62x
Victoria's Secret 5.22% 3.57x
Mens Wearhouse 4.04% 3.45x
Composition Percentage: The overlap percentage between the Farm Fresh audience and the Location attribute.
Index: A comparison of the Farm Fresh audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Farm Fresh audience is Virginia News.

Content Affinity Composition Index
Virginia News 48.05% 14.71x
US Military Cluster 6.49% 6.62x
North Carolina News 16.88% 6.03x
Online Quiz & List Readers 7.79% 4.56x
Coupons 5.19% 4.19x
San Diego Cluster 2.60% 3.86x
Health Issues Cluster 3.90% 3.77x
Gun Enthusiast - Rifles & Ammo 2.97% 3.72x
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 6.49% 3.56x
Conscious Living 2.60% 3.32x
Composition Percentage: The overlap percentage between the Farm Fresh audience and the Content Affinity attribute.
Index: A comparison of the Farm Fresh audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Farm Fresh audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female