Dstillery Audiences

FARM FRESH

Audience Size: 26.2 Thousand Devices

Explore the Farm Fresh Audience

Below you'll find more information about the Farm Fresh audience, broken down in different categories based on their digital and physical behaviors. These are 26.2 thousand unique devices whose actions qualify for the Farm Fresh audience.

Dstillery Crafted Audiences

INTERESTS

The Farm Fresh audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Farm Fresh audience is Washington DC Trip Planners.

Interest Composition Index
Washington DC Trip Planners 17.24% 12.15x
Norfolk and Virginia Beach Trip Planners 18.97% 12.02x
Mid-Atlantic Voters 7.76% 6.97x
Sea World Park Trip Planners 5.60% 3.97x
Cold and Flu Prevention Researchers 4.31% 3.69x
Drive-In Theater Enthusiasts 3.88% 3.53x
Federal Employee Benefits Researchers 3.02% 3.46x
Retired Government Employees 3.02% 3.37x
Washington Redskins Fans 3.02% 3.22x
South Carolina Gamecocks Fans 3.02% 3.22x
Composition Percentage: The overlap percentage between the Farm Fresh audience and the Interest attribute.
Index: A comparison of the Farm Fresh audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Farm Fresh audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Farm Fresh audience is Belk.

Location Composition Index
Belk 2.84% 12.33x
Ralph Lauren 1.36% 9.81x
Johnston and Murphy 1.40% 7.35x
LOFT 4.93% 7.02x
H&M 4.39% 6.14x
Forever 21 4.39% 6.10x
Mens Wearhouse 7.19% 5.89x
Gymboree 2.37% 5.63x
Columbia 0.97% 5.45x
Lane Bryant 4.23% 5.41x
Composition Percentage: The overlap percentage between the Farm Fresh audience and the Location attribute.
Index: A comparison of the Farm Fresh audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Farm Fresh audience is Virginia News.

Content Affinity Composition Index
Virginia News 28.02% 23.15x
North Carolina News 2.59% 3.23x
Coupons 2.16% 3.02x
US Military Cluster 2.59% 2.42x
Medical Diagnostics 2.59% 2.41x
Graphic Design 1.72% 2.30x
Pittsburgh News 1.72% 2.04x
Baltimore Cluster 2.59% 2.02x
Georgia Cluster 3.88% 1.97x
Boating & Yachts 1.72% 1.93x
Composition Percentage: The overlap percentage between the Farm Fresh audience and the Content Affinity attribute.
Index: A comparison of the Farm Fresh audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Farm Fresh audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female