Dstillery Audiences

FEDEX

Audience Size: 4.9 Million Devices

Explore the FedEx Audience

Below you'll find more information about the FedEx audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the FedEx audience.

Dstillery Crafted Audiences

INTERESTS

The FedEx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the FedEx audience is Men's Shoe Shoppers.

Interest Composition Index
Men's Shoe Shoppers 1.11% 1.24x
South State Fair Visitors 4.18% 1.19x
Little Rock Trip Planners 1.27% 1.14x
Southeastern Voters 4.29% 1.12x
Work Comes First Travelers 0.07% 1.12x
Voice Over Internet Protocol (VoIP) Users 1.53% 1.11x
Online Directory Searchers 0.43% 1.11x
Smokie Mountain Trip Planner 3.51% 1.10x
Oklahoma State Cowboys Fans 2.78% 1.10x
Southern Central Voters 3.68% 1.09x
Composition Percentage: The overlap percentage between the FedEx audience and the Interest attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The FedEx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the FedEx audience is Everlane.

Location Composition Index
Everlane 0.01% 4.61x
Zumiez 2.89% 4.47x
Topshop 0.03% 3.77x
Saint Laurent Paris 0.11% 3.46x
Armani 0.27% 3.27x
Zara 0.31% 3.19x
Intermix 0.07% 3.18x
Hugo Boss 0.34% 3.15x
Tommy Bahama 0.35% 3.05x
Mens Wearhouse 1.19% 3.03x
Composition Percentage: The overlap percentage between the FedEx audience and the Location attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the FedEx audience is Costumes.

Content Affinity Composition Index
Costumes 0.03% 2.96x
Disease Cluster 0.02% 2.95x
Hobby Vehicles 0.03% 2.73x
Lighting & Power 0.01% 2.39x
Corporate Employment Pages 0.02% 2.34x
Music Education 0.02% 2.12x
Pool Cleaning 0.02% 2.06x
Idaho Cluster 0.46% 1.60x
Canadian Lifestyle 0.01% 1.56x
Film Production 0.01% 1.55x
Composition Percentage: The overlap percentage between the FedEx audience and the Content Affinity attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The FedEx audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female