Dstillery Audiences

FEDEX

Audience Size: 5.5 Million Devices

Explore the FedEx Audience

Below you'll find more information about the FedEx audience, broken down in different categories based on their digital and physical behaviors. These are 5.5 million unique devices whose actions qualify for the FedEx audience.

Dstillery Crafted Audiences

INTERESTS

The FedEx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the FedEx audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 3.19% 2.20x
Online Grocery Shoppers 3.40% 2.10x
Ballet Enthusiasts 2.94% 2.05x
Real Estate Decision Makers 3.72% 1.94x
Venture Capitalists 2.30% 1.91x
New York Trip Planners 3.10% 1.86x
Men's Shoe Shoppers 2.68% 1.76x
Mens Business Clothes Shoppers 2.33% 1.76x
Restaurant Menu Researchers 2.21% 1.76x
Luxury Retail Researchers 2.39% 1.75x
Composition Percentage: The overlap percentage between the FedEx audience and the Interest attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The FedEx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the FedEx audience is Everlane.

Location Composition Index
Everlane 0.24% 16.12x
American Apparel 4.80% 9.61x
Club Monaco 1.20% 9.24x
Zara 3.31% 8.72x
Intermix 1.06% 8.68x
Levi Strauss 1.35% 8.66x
Bonobos 0.69% 8.30x
Uniqlo 1.56% 8.25x
Topshop 0.17% 8.14x
Hugo Boss 3.32% 8.00x
Composition Percentage: The overlap percentage between the FedEx audience and the Location attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the FedEx audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 1.42% 3.01x
Institutional Investing 0.24% 2.76x
NYC Tourist Attractions 1.99% 2.74x
New York City Education & News Cluster 1.22% 2.49x
French News & Gossip Cluster 0.08% 2.32x
Marketing Professionals 0.56% 2.25x
Serbia & Albania Cluster 0.05% 2.23x
Philanthropy - Nonprofits 0.11% 2.21x
Assorted Topics (Television, Origami, Men's Health) 0.02% 2.18x
France Online Music & Quiz Content Cluster 0.03% 2.10x
Composition Percentage: The overlap percentage between the FedEx audience and the Content Affinity attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The FedEx audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male