Dstillery Audiences

FEDEX

Audience Size: 4.7 Million Devices

Explore the FedEx Audience

Below you'll find more information about the FedEx audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the FedEx audience.

Dstillery Crafted Audiences

INTERESTS

The FedEx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the FedEx audience is Executive Travelers.

Interest Composition Index
Executive Travelers 0.02% 2.26x
New York City Events Researchers 2.85% 2.08x
Ballet Enthusiasts 2.66% 1.96x
New York Trip Planners 2.55% 1.84x
Venture Capitalists 2.39% 1.80x
Last Minute Travelers 2.24% 1.77x
Restaurant Menu Researchers 2.18% 1.75x
Men's Shoe Shoppers 2.30% 1.72x
Mens Business Clothes Shoppers 2.24% 1.72x
Travel Reward Points Enthusiasts 2.06% 1.71x
Composition Percentage: The overlap percentage between the FedEx audience and the Interest attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The FedEx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the FedEx audience is Everlane.

Location Composition Index
Everlane 0.20% 17.97x
American Apparel 4.06% 10.61x
Club Monaco 1.22% 10.29x
Zara 2.99% 9.52x
Armani 2.28% 8.71x
Intermix 0.88% 8.71x
Levi Strauss 1.14% 8.59x
Uniqlo 1.31% 8.47x
Saint Laurent Paris 0.88% 8.39x
Free People 1.64% 7.70x
Composition Percentage: The overlap percentage between the FedEx audience and the Location attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the FedEx audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 1.04% 2.73x
Institutional Investing 0.17% 2.65x
NYC Tourist Attractions 1.61% 2.56x
New York City Education & News Cluster 1.09% 2.42x
Greece Cluster 0.04% 2.34x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 2.32x
Philanthropy - Nonprofits 0.09% 2.29x
LGBTQ Advocacy 1.00% 2.27x
Italy Cluster 0.02% 2.16x
Meeting Planning & Hotels 0.08% 2.13x
Composition Percentage: The overlap percentage between the FedEx audience and the Content Affinity attribute.
Index: A comparison of the FedEx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The FedEx audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male