Dstillery Audiences

FIAT

Audience Size: 269.1 Thousand Devices

Explore the Fiat Audience

Below you'll find more information about the Fiat audience, broken down in different categories based on their digital and physical behaviors. These are 269.1 thousand unique devices whose actions qualify for the Fiat audience.

Dstillery Crafted Audiences

INTERESTS

The Fiat audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fiat audience is Online Auto Shoppers.

Interest Composition Index
Online Auto Shoppers 3.86% 1.83x
Country Music Fans 3.35% 1.79x
Model Building Hobbyists 3.61% 1.77x
Buick Vehicle Shoppers 4.30% 1.75x
Corvette Enthusiasts 3.80% 1.68x
Live Concert Fans 3.04% 1.62x
Auto Repair Researchers 3.35% 1.62x
Automotive News Readers 2.66% 1.61x
Harley Davidson Shoppers 4.05% 1.59x
Car Buyers 3.10% 1.58x
Composition Percentage: The overlap percentage between the Fiat audience and the Interest attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fiat audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fiat audience is Supreme.

Location Composition Index
Supreme 0.19% 8.44x
Topshop 0.69% 7.99x
Everlane 0.16% 6.45x
Levi Strauss 1.59% 5.88x
Joe's Jeans 0.28% 5.84x
Saint Laurent Paris 0.95% 5.78x
Uniqlo 1.86% 5.71x
Intermix 0.90% 5.53x
Calvin Klein 0.47% 5.48x
American Apparel 3.13% 5.23x
Composition Percentage: The overlap percentage between the Fiat audience and the Location attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fiat audience is Airsoft & Paintball Equipment.

Content Affinity Composition Index
Airsoft & Paintball Equipment 0.25% 7.06x
Law School Research Cluster 0.09% 3.79x
Roleplay & Fantasy Games 0.13% 3.75x
Meeting Planning & Hotels 0.13% 3.69x
Arabic News 0.19% 3.61x
Paper & Packaging 0.09% 3.31x
Electronic Cabling 0.13% 3.28x
Assorted Topics (Television, Origami, Men's Health) 0.13% 3.03x
Mobile Industry Information 0.25% 3.03x
Home Decoration - Crafts & Kids 0.19% 2.87x
Composition Percentage: The overlap percentage between the Fiat audience and the Content Affinity attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fiat audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female