Dstillery Audiences

FIAT

Audience Size: 39.6 Thousand Devices

Explore the Fiat Audience

Below you'll find more information about the Fiat audience, broken down in different categories based on their digital and physical behaviors. These are 39.6 thousand unique devices whose actions qualify for the Fiat audience.

Dstillery Crafted Audiences

INTERESTS

The Fiat audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fiat audience is Costa Rica Trip Planners.

Interest Composition Index
Costa Rica Trip Planners 2.06% 4.49x
Men's Health Researchers 1.30% 3.55x
Harvard University Fans 0.69% 3.48x
Whiskey Enthusiasts 1.30% 3.40x
Luxury Watch Shoppers 1.95% 3.37x
Luxury Fitness Shoppers 1.95% 3.21x
Professional Medical Journal Readers 0.98% 3.21x
Holiday Cocktail Researchers 1.30% 3.10x
Pontoon Boat Researchers 4.89% 3.06x
Professional Sound Products Researchers 4.23% 3.02x
Composition Percentage: The overlap percentage between the Fiat audience and the Interest attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fiat audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fiat audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.48% 5.16x
Forever 21 0.81% 4.73x
Mens Wearhouse 1.79% 4.65x
Levi Strauss 0.56% 4.65x
Buckle 1.87% 4.63x
Hollister 0.93% 4.63x
Lane Bryant 1.04% 4.42x
Bonobos 0.23% 4.41x
The North Face 0.28% 4.41x
Dressbarn 1.16% 4.38x
Composition Percentage: The overlap percentage between the Fiat audience and the Location attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fiat audience is Missouri Travel & Outdoors Cluster.

Content Affinity Composition Index
Missouri Travel & Outdoors Cluster 3.26% 6.26x
Sports - Climbing, Non-traditional 0.98% 5.45x
Parenting Blogs 0.26% 3.94x
Law School Research Cluster 0.09% 3.79x
Pac 12 Sports 0.22% 3.78x
Mortgages & Insurance 0.39% 3.70x
Assorted Topics (Conservative News, Politics, Viral Media) 1.03% 3.63x
Gun Enthusiast - Hunting & Self Defense 0.65% 3.54x
People Search 0.31% 3.52x
Missouri News Content Cluster 1.63% 3.44x
Composition Percentage: The overlap percentage between the Fiat audience and the Content Affinity attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fiat audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male