Dstillery Audiences

FIAT

Audience Size: 326.8 Thousand Devices

Explore the Fiat Audience

Below you'll find more information about the Fiat audience, broken down in different categories based on their digital and physical behaviors. These are 326.8 thousand unique devices whose actions qualify for the Fiat audience.

Dstillery Crafted Audiences

INTERESTS

The Fiat audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fiat audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.03% 3.24x
Cleveland Cavaliers Fans 1.91% 1.86x
Work Comes First Travelers 0.02% 1.65x
Cleveland Indians Fans 2.03% 1.57x
Darts Enthusiasts 2.12% 1.53x
Phone Accessory Shoppers 2.16% 1.50x
Jeep Vehicle Shoppers 2.03% 1.47x
Water Park Visitors 2.50% 1.46x
Competitive Car Brand Shoppers 2.08% 1.46x
Automotive Service Professionals 1.74% 1.45x
Composition Percentage: The overlap percentage between the Fiat audience and the Interest attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fiat audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fiat audience is Topshop.

Location Composition Index
Topshop 0.34% 7.46x
Columbia 1.50% 6.82x
Calvin Klein 0.65% 5.92x
Intermix 0.77% 5.82x
Hugo Boss 2.70% 5.61x
Lorna Jane 0.45% 5.59x
Supreme 0.18% 5.40x
Everlane 0.10% 5.39x
Saint Laurent Paris 0.72% 5.32x
Michael Kors 2.61% 5.28x
Composition Percentage: The overlap percentage between the Fiat audience and the Location attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fiat audience is Quebec Hunting & Outdoors Cluster.

Content Affinity Composition Index
Quebec Hunting & Outdoors Cluster 0.04% 24.59x
Assorted Topics (Insurance, Travel, Viral Media) 0.08% 22.33x
Canada News 0.01% 18.48x
Local & Travel England - North Midlands 0.02% 14.96x
Saskatchewan Media & Retail Cluster 0.03% 14.86x
ISPs & Local Services 0.08% 14.49x
Quebec Job Seeker Cluster 0.04% 12.45x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.02% 12.39x
Survey Websites 0.08% 12.37x
Canadian Construction & Renovation Research Cluster 0.03% 10.88x
Composition Percentage: The overlap percentage between the Fiat audience and the Content Affinity attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fiat audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female