Dstillery Audiences

FIAT

Audience Size: 90.9 Thousand Devices

Explore the Fiat Audience

Below you'll find more information about the Fiat audience, broken down in different categories based on their digital and physical behaviors. These are 90.9 thousand unique devices whose actions qualify for the Fiat audience.

Dstillery Crafted Audiences

INTERESTS

The Fiat audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fiat audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.32% 2.89x
Office Reopening Researchers 1.69% 2.48x
Orlando Activities Researchers 0.84% 2.46x
Lobbyists 2.95% 2.36x
Running Enthusiasts 1.27% 2.34x
Las Vegas Raiders Fans 3.59% 2.29x
Post COVID-19 Restaurant Reopening Researchers 0.84% 2.26x
Men's Clothing Shoppers 1.27% 2.23x
Budget Small Business Researchers 2.53% 2.15x
Mens Business Clothes Shoppers 1.05% 2.15x
Composition Percentage: The overlap percentage between the Fiat audience and the Interest attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fiat audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fiat audience is Intermix.

Location Composition Index
Intermix 0.26% 2.92x
Johnston and Murphy 0.02% 2.83x
Saint Laurent Paris 0.24% 2.41x
Belk 2.46% 2.39x
Joe's Jeans 0.09% 2.35x
Ralph Lauren 1.36% 2.29x
Maurices 10.36% 2.28x
Topshop 0.08% 2.27x
American Eagle Outfitters 5.96% 2.25x
Eddie Bauer 2.64% 2.22x
Composition Percentage: The overlap percentage between the Fiat audience and the Location attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fiat audience is Central California Cluster.

Content Affinity Composition Index
Central California Cluster 0.48% 5.65x
India Cluster 0.42% 3.94x
Law School Research Cluster 0.09% 3.79x
Mortgages & Insurance 0.39% 3.70x
Texas University Athletics 1.27% 3.44x
Motorsport Equipment 0.34% 3.42x
Memphis News 0.42% 3.37x
Paper & Packaging 0.09% 3.31x
Appliances & Reviews 0.42% 3.20x
Science Education & Resources 0.42% 3.05x
Composition Percentage: The overlap percentage between the Fiat audience and the Content Affinity attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fiat audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male