Dstillery Audiences

FIAT

Audience Size: 225.9 Thousand Devices

Explore the Fiat Audience

Below you'll find more information about the Fiat audience, broken down in different categories based on their digital and physical behaviors. These are 225.9 thousand unique devices whose actions qualify for the Fiat audience.

Dstillery Crafted Audiences

INTERESTS

The Fiat audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fiat audience is Model Train Enthusiasts.

Interest Composition Index
Model Train Enthusiasts 3.61% 1.74x
Texas Trip Planners 3.85% 1.71x
Model Building Hobbyists 3.29% 1.70x
Smoky Mountains Trip Planners 3.37% 1.70x
Ohio County and Local Fair Visitors 3.77% 1.68x
Buick Vehicle Shoppers 3.61% 1.67x
Animal Rights Researchers 3.37% 1.64x
Water Park Visitors 3.61% 1.63x
Online Investors 2.25% 1.63x
Flight and Hotel Shoppers 2.65% 1.62x
Composition Percentage: The overlap percentage between the Fiat audience and the Interest attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fiat audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fiat audience is Topshop.

Location Composition Index
Topshop 0.63% 8.95x
Everlane 0.15% 6.86x
Intermix 0.88% 6.45x
Supreme 0.13% 6.35x
Calvin Klein 0.49% 5.94x
Joe's Jeans 0.24% 5.89x
Saint Laurent Paris 0.94% 5.85x
Uniqlo 1.74% 5.75x
American Apparel 2.89% 5.44x
Levi Strauss 0.55% 5.33x
Composition Percentage: The overlap percentage between the Fiat audience and the Location attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fiat audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.32% 7.17x
Organic Beauty & Skincare Products 0.32% 4.56x
Phone & Computer Game Downloaders 0.40% 3.94x
Law School Research Cluster 0.09% 3.79x
Fire Fighting 0.16% 3.43x
Paper & Packaging 0.09% 3.31x
Hobby Drones & Remote-Controlled Cars 0.16% 3.27x
Mobile Industry Information 0.24% 3.23x
Ancestry & Memorial Researchers 0.48% 3.13x
Online Mini Game Players 0.24% 3.05x
Composition Percentage: The overlap percentage between the Fiat audience and the Content Affinity attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fiat audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female