Dstillery Audiences

FIAT

Audience Size: 311 Thousand Devices

Explore the Fiat Audience

Below you'll find more information about the Fiat audience, broken down in different categories based on their digital and physical behaviors. These are 311 thousand unique devices whose actions qualify for the Fiat audience.

Dstillery Crafted Audiences

INTERESTS

The Fiat audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fiat audience is Essential Oils Enthusiasts.

Interest Composition Index
Essential Oils Enthusiasts 0.21% 1.87x
Work Comes First Travelers 0.02% 1.65x
Truck Shoppers 3.80% 1.59x
Jeep Vehicle Shoppers 3.60% 1.55x
Car Buyers 3.18% 1.52x
Ford Vehicle Shoppers 3.10% 1.51x
Truck Drivers 3.10% 1.51x
Cadillac Vehicle Shoppers 3.52% 1.49x
Auto Body Shoppers 3.64% 1.47x
Car Enthusiasts 3.06% 1.47x
Composition Percentage: The overlap percentage between the Fiat audience and the Interest attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fiat audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fiat audience is Topshop.

Location Composition Index
Topshop 0.61% 7.28x
Supreme 0.17% 6.66x
Everlane 0.14% 6.24x
Intermix 0.90% 5.62x
Uniqlo 1.55% 5.44x
Saint Laurent Paris 0.82% 5.29x
Levi Strauss 1.67% 5.23x
Columbia 1.36% 4.97x
Hugo Boss 3.13% 4.94x
Free People 1.87% 4.93x
Composition Percentage: The overlap percentage between the Fiat audience and the Location attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fiat audience is Shipping & Logistics.

Content Affinity Composition Index
Shipping & Logistics 0.17% 5.88x
Professional Audio Visual 0.12% 4.18x
Mid-Atlantic Beaches 0.05% 3.83x
Health & Safety Compliance 0.12% 3.68x
Chemicals 0.08% 3.56x
Paper & Packaging 0.08% 3.17x
Cuba & Mexico Media 0.12% 2.89x
Motorsports 0.25% 2.75x
Illinois College Sports 0.08% 2.68x
South Carolina Beach Travel 0.41% 2.50x
Composition Percentage: The overlap percentage between the Fiat audience and the Content Affinity attribute.
Index: A comparison of the Fiat audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fiat audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female