Dstillery Audiences

FINISH LINE

Audience Size: 118.3 Thousand Devices

Explore the Finish Line Audience

Below you'll find more information about the Finish Line audience, broken down in different categories based on their digital and physical behaviors. These are 118.3 thousand unique devices whose actions qualify for the Finish Line audience.

Dstillery Crafted Audiences

INTERESTS

The Finish Line audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Finish Line audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.29% 3.56x
Restaurant Supply Shoppers 0.30% 3.40x
Sunglasses Shoppers 1.19% 2.75x
Ivy League College Researchers 0.30% 2.60x
Whiskey Enthusiasts 1.01% 2.51x
Wellness Enthusiasts 0.29% 2.37x
Project Managers 2.74% 2.33x
Online Exercise Class Users 0.76% 2.31x
Golden Retriever Content Readers 0.76% 2.30x
Gas Discount Researchers 0.43% 2.20x
Composition Percentage: The overlap percentage between the Finish Line audience and the Interest attribute.
Index: A comparison of the Finish Line audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Finish Line audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Finish Line audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 6.41% 63.00x
Hollister 11.30% 61.29x
Journeys 33.20% 61.00x
Aeropostale 20.70% 59.48x
Hugo Boss 6.16% 56.74x
Abercrombie & Fitch 4.56% 55.62x
Express Outlets 3.68% 54.56x
Buckle 18.04% 47.86x
Express 18.65% 46.44x
Victoria's Secret 13.21% 43.59x
Composition Percentage: The overlap percentage between the Finish Line audience and the Location attribute.
Index: A comparison of the Finish Line audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Finish Line audience is Dubai Travel.

Content Affinity Composition Index
Dubai Travel 0.61% 4.72x
Comedy Content 0.06% 3.85x
Paleo & Keto Diet Enthusiasts 0.05% 3.54x
Instagram Management 0.03% 3.42x
Caribbean Cluster 0.29% 3.33x
Furniture & Home Improvement 0.06% 3.32x
Tennis, Golf & Boxing 0.10% 3.12x
Philippines News 0.30% 3.02x
Motorsport Equipment 0.19% 3.02x
Pet Adoption 0.30% 3.01x
Composition Percentage: The overlap percentage between the Finish Line audience and the Content Affinity attribute.
Index: A comparison of the Finish Line audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Finish Line audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female