Dstillery Audiences

FINISH LINE

Audience Size: 253.8 Thousand Devices

Explore the Finish Line Audience

Below you'll find more information about the Finish Line audience, broken down in different categories based on their digital and physical behaviors. These are 253.8 thousand unique devices whose actions qualify for the Finish Line audience.

Dstillery Crafted Audiences

INTERESTS

The Finish Line audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Finish Line audience is Sunglasses Shoppers.

Interest Composition Index
Sunglasses Shoppers 1.19% 2.75x
Readers of Korean Content 4.99% 1.72x
Readers of Hispanic Content 2.61% 1.69x
Readers of Mexican Content 3.71% 1.66x
Candy Shoppers 3.47% 1.64x
Streaming Music Enthusiasts 5.18% 1.63x
Spanish Language Learners 3.09% 1.62x
Readers of Belizean Content 3.52% 1.60x
Readers of South American Content 3.33% 1.59x
Fast Fashion Shoppers 2.90% 1.59x
Composition Percentage: The overlap percentage between the Finish Line audience and the Interest attribute.
Index: A comparison of the Finish Line audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Finish Line audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Finish Line audience is Hollister.

Location Composition Index
Hollister 15.30% 35.25x
Charlotte Russe 1.72% 32.95x
Saint Laurent Paris 0.65% 32.78x
Journeys 32.51% 32.41x
Aeropostale 18.84% 31.37x
Buckle 20.87% 30.17x
Zumiez 16.10% 30.10x
Topshop 0.17% 27.71x
Express 17.81% 25.32x
Victoria's Secret 25.99% 24.86x
Composition Percentage: The overlap percentage between the Finish Line audience and the Location attribute.
Index: A comparison of the Finish Line audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Finish Line audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 0.14% 4.26x
Franchising 0.04% 3.98x
Peru Media 0.29% 3.81x
Nursing 0.10% 3.56x
Gossip & Entertainment 0.48% 3.55x
Central & South American News 0.19% 3.47x
Instagram Management 0.03% 3.42x
Parenting Blogs 0.19% 3.28x
Horse Racing 0.09% 3.08x
Philippines News 0.52% 3.04x
Composition Percentage: The overlap percentage between the Finish Line audience and the Content Affinity attribute.
Index: A comparison of the Finish Line audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Finish Line audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female