Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 81.3 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 81.3 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is Santa Cruz Trip Planners.

Interest Composition Index
Santa Cruz Trip Planners 6.74% 5.06x
San Francisco Trip Planners 5.63% 4.38x
Tahoe Skiers and Snowboarders 5.26% 4.01x
San Francisco Giants Fans 3.75% 3.47x
Venture Capitalists 3.15% 3.31x
Los Angeles Mass Transit Commuters 4.10% 2.88x
California Trip Planners 3.96% 2.84x
Restaurant Researchers 2.36% 2.79x
Executive Travelers 2.97% 2.77x
Men's Shoe Shoppers 2.83% 2.72x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Hugo Boss.

Location Composition Index
Hugo Boss 8.23% 90.43x
Armani 9.94% 75.11x
Levi Strauss 5.00% 69.50x
Uniqlo 3.81% 48.69x
Zara 7.05% 42.86x
Calvin Klein 2.71% 38.52x
Club Monaco 3.41% 37.69x
Free People 4.13% 36.90x
Patagonia 2.44% 34.69x
Columbia 2.49% 32.88x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is San Francisco Bay Area Cluster.

Content Affinity Composition Index
San Francisco Bay Area Cluster 6.67% 7.64x
New York City Education & News Cluster 2.04% 4.61x
New York City Real Estate Research Cluster 1.46% 4.48x
NYC Tourist Attractions 2.69% 4.36x
Startup Investment 1.11% 4.28x
California Universities 1.39% 3.94x
Marketing Professionals 0.79% 3.82x
LGBTQ Advocacy 1.62% 3.67x
Tahoe & Reno Tourism 0.60% 3.21x
Work Productivity 0.37% 3.11x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male