Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 254.1 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 254.1 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is Symphony Music Enthusiasts.

Interest Composition Index
Symphony Music Enthusiasts 6.63% 4.87x
Opera Enthusiasts 5.92% 4.54x
San Francisco Giants Fans 4.30% 4.08x
Santa Cruz Trip Planners 5.66% 4.07x
Tahoe Skiers and Snowboarders 5.27% 3.89x
San Francisco Trip Planners 6.40% 3.83x
Venture Capitalists 4.33% 3.60x
New York City Events Researchers 5.12% 3.47x
Ballet Enthusiasts 5.10% 3.44x
Los Angeles Activities Researchers 4.22% 3.24x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Everlane.

Location Composition Index
Everlane 1.10% 77.07x
Levi Strauss 7.13% 47.35x
Calvin Klein 4.88% 39.36x
Armani 15.19% 39.19x
Intermix 4.60% 39.11x
Club Monaco 4.61% 36.79x
Joe's Jeans 2.60% 36.47x
Topshop 0.64% 35.61x
Uniqlo 6.30% 34.37x
Saint Laurent Paris 4.25% 33.94x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is San Francisco Bay Area Cluster.

Content Affinity Composition Index
San Francisco Bay Area Cluster 6.94% 6.71x
NYC Tourist Attractions 3.77% 5.08x
Startup Investment 1.78% 4.25x
New York City Real Estate Research Cluster 1.93% 3.97x
New York City Education & News Cluster 1.95% 3.89x
San Diego Cluster 2.77% 3.11x
Los Angeles Tourism 2.27% 3.10x
Fashion Cluster 1.76% 2.95x
Furniture & Home Improvement 2.04% 2.70x
Northern California Cluster 1.56% 2.63x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male