Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 183.7 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 183.7 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 8.45% 4.79x
Ballet Enthusiasts 7.84% 4.09x
Real Estate Decision Makers 6.42% 3.87x
Online Grocery Shoppers 7.74% 3.70x
New York Trip Planners 6.42% 3.40x
Restaurant Menu Researchers 5.60% 3.38x
Opera Enthusiasts 7.03% 3.24x
Symphony Music Enthusiasts 5.91% 2.99x
Men's Shoe Shoppers 5.19% 2.97x
San Diego Activities Researchers 5.09% 2.86x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Everlane.

Location Composition Index
Everlane 1.62% 76.43x
Supreme 1.33% 64.20x
Topshop 3.67% 54.25x
Calvin Klein 4.21% 52.09x
Saint Laurent Paris 7.92% 51.19x
Intermix 5.94% 45.25x
Joe's Jeans 1.64% 42.77x
Zara 17.54% 39.06x
Armani 16.46% 37.47x
Uniqlo 10.69% 36.38x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 4.38% 9.55x
New York City Real Estate Research Cluster 3.56% 8.80x
New York City Education & News Cluster 2.24% 7.08x
Marketing Professionals 0.71% 6.50x
Grocery & Food Service 0.41% 5.85x
Art News & Products 0.31% 5.61x
Hudson Valley New York Media 2.34% 5.39x
Caribbean Cluster 0.92% 5.20x
China Cluster 0.41% 4.27x
New York City Family & Activity Cluster 3.36% 4.25x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male