Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 234.7 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 234.7 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is Opera Enthusiasts.

Interest Composition Index
Opera Enthusiasts 7.96% 3.66x
Symphony Music Enthusiasts 8.62% 3.63x
New York City Events Researchers 7.81% 3.32x
Ballet Enthusiasts 7.70% 3.15x
Santa Cruz Trip Planners 7.29% 3.10x
Venture Capitalists 6.25% 3.01x
Online Grocery Shoppers 7.40% 2.92x
San Francisco Trip Planners 7.29% 2.90x
Real Estate Decision Makers 6.88% 2.84x
Family Adventures Travelers 0.06% 2.84x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Everlane.

Location Composition Index
Everlane 1.40% 64.08x
Supreme 1.23% 47.02x
Calvin Klein 3.96% 46.11x
Saint Laurent Paris 6.34% 40.68x
Topshop 3.15% 37.55x
Intermix 5.90% 36.79x
Joe's Jeans 2.01% 35.31x
Zara 14.77% 34.02x
Armani 16.92% 31.16x
Uniqlo 8.60% 30.19x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.67% 6.55x
San Francisco Tourism 0.48% 6.11x
San Francisco Bay Area Cluster 7.48% 6.07x
France Online Music & Quiz Content Cluster 0.11% 5.16x
Russia Cluster 0.22% 5.14x
New York City Real Estate Research Cluster 2.70% 4.84x
NYC Tourist Attractions 3.07% 4.58x
New York City Education & News Cluster 1.89% 4.50x
Brazil & Portugal News 0.26% 4.32x
French News & Gossip Cluster 0.15% 3.98x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male