Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 231.1 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 231.1 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is Symphony Music Enthusiasts.

Interest Composition Index
Symphony Music Enthusiasts 9.40% 4.07x
Opera Enthusiasts 8.40% 3.99x
Burger Enthusiast 0.10% 3.84x
Ballet Enthusiasts 8.95% 3.82x
New York City Events Researchers 8.30% 3.78x
Online Grocery Shoppers 8.70% 3.60x
New York Trip Planners 7.80% 3.39x
Real Estate Decision Makers 7.50% 3.19x
Santa Cruz Trip Planners 7.15% 3.14x
Los Angeles Trip Planners 7.30% 2.95x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Everlane.

Location Composition Index
Everlane 1.66% 67.39x
Supreme 1.39% 62.37x
Calvin Klein 4.24% 47.74x
Saint Laurent Paris 8.10% 46.58x
Topshop 3.77% 45.64x
Joe's Jeans 2.11% 43.62x
Intermix 6.24% 38.85x
Zara 17.36% 34.40x
Armani 16.51% 34.09x
Uniqlo 10.92% 32.33x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.65% 11.35x
Philanthropy - Nonprofits 0.30% 10.47x
New York City Education & News Cluster 2.45% 6.81x
New York City Real Estate Research Cluster 2.80% 6.75x
NYC Tourist Attractions 3.45% 6.38x
San Francisco Tourism 0.30% 6.16x
San Francisco Bay Area Cluster 6.95% 5.72x
Serbia & Albania Cluster 0.15% 5.54x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.15% 5.42x
China Cluster 0.75% 5.34x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male