Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 26.9 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 26.9 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 12.31% 14.52x
eBook Readers 6.15% 7.64x
Masters in Management Researchers 9.23% 7.22x
Yale University Fans 7.69% 6.91x
Fast Fashion Shoppers 10.77% 6.88x
Luxury Hotel Guests 6.15% 6.65x
Vermont Trip Planners 7.69% 6.62x
Real Estate Decision Makers 9.23% 6.60x
SEO Specialists 10.77% 6.43x
Rome Trip Planners 9.23% 6.36x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Uniqlo.

Location Composition Index
Uniqlo 7.05% 32.06x
Intermix 2.33% 26.83x
Lorna Jane 3.78% 22.49x
Saint Laurent Paris 2.23% 22.48x
Topshop 0.74% 22.30x
Joe's Jeans 0.83% 21.95x
Armani 8.03% 19.14x
Zara 7.61% 18.91x
Patagonia 3.61% 18.74x
Calvin Klein 1.03% 15.72x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is Boston Cluster.

Content Affinity Composition Index
Boston Cluster 13.85% 5.28x
Assorted Topics (Nhl, Hot Sauce, Video Games, Law) 6.15% 4.21x
Oregon News 4.62% 4.08x
Foreign Language Education 0.22% 3.86x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.21% 3.84x
Assorted Topics (Power Trains, Drones, Web Design) 0.34% 3.37x
Sports News & Apparel 3.08% 3.23x
Israel News 3.08% 3.20x
Virginia Athletics 0.09% 3.12x
Grocery & Food Service 0.22% 3.11x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male