Dstillery Audiences

FIRST REPUBLIC BANK

Audience Size: 14.2 Thousand Devices

Explore the First Republic Bank Audience

Below you'll find more information about the First Republic Bank audience, broken down in different categories based on their digital and physical behaviors. These are 14.2 thousand unique devices whose actions qualify for the First Republic Bank audience.

Dstillery Crafted Audiences

INTERESTS

The First Republic Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the First Republic Bank audience is Opera Enthusiasts.

Interest Composition Index
Opera Enthusiasts 14.58% 7.10x
Harvard University Fans 10.42% 6.78x
Costco Deal Blog Readers 8.33% 5.85x
Executive Travelers 6.25% 5.74x
Ballet Enthusiasts 8.33% 5.03x
Burger Enthusiast 10.42% 5.03x
Home Heating and Cooling Researchers 8.33% 5.00x
Plant Based & Vegan Food Recipe Shoppers 6.25% 4.98x
Tokyo Trip Planners 6.25% 4.96x
Job Seekers 6.25% 4.77x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Interest attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The First Republic Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the First Republic Bank audience is Armani.

Location Composition Index
Armani 3.48% 38.74x
Zara 3.59% 37.96x
Lululemon 8.34% 33.00x
Hugo Boss 4.52% 29.65x
American Apparel 2.32% 22.67x
Free People 2.78% 18.70x
Urban Outfitters 3.48% 18.01x
Gap 9.97% 16.60x
Coach 4.87% 15.68x
Tommy Bahama 1.51% 12.66x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Location attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the First Republic Bank audience is Baltimore Cluster.

Content Affinity Composition Index
Baltimore Cluster 12.50% 6.38x
Poetry Fans 6.25% 4.87x
Gossip & Rumors 6.25% 4.13x
Foreign Language Education 0.22% 3.86x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.21% 3.84x
Assorted Topics (Power Trains, Drones, Web Design) 0.34% 3.37x
Virginia News 6.25% 3.35x
Coupons 3.28% 3.32x
Assorted Topics (Nhl, Hot Sauce, Video Games, Law) 8.33% 3.27x
Virginia Athletics 0.09% 3.12x
Composition Percentage: The overlap percentage between the First Republic Bank audience and the Content Affinity attribute.
Index: A comparison of the First Republic Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The First Republic Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female