Dstillery Audiences

FIVE GUYS

Audience Size: 443.3 Thousand Devices

Explore the Five Guys Audience

Below you'll find more information about the Five Guys audience, broken down in different categories based on their digital and physical behaviors. These are 443.3 thousand unique devices whose actions qualify for the Five Guys audience.

Dstillery Crafted Audiences

INTERESTS

The Five Guys audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Five Guys audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.11% 2.97x
Small Business COVID-19 Relief Researchers 0.05% 1.83x
Online Grocery Shoppers 2.59% 1.73x
Canada Trip Planners 2.01% 1.71x
Oregon Ducks Fans 2.80% 1.68x
Phoenix Trip Planners 2.96% 1.66x
Retirement Planning Amid Covid-19 1.11% 1.65x
Streaming Radio Listeners 2.80% 1.64x
Nintendo Enthusiasts 3.49% 1.64x
Miami Trip Planners 3.12% 1.62x
Composition Percentage: The overlap percentage between the Five Guys audience and the Interest attribute.
Index: A comparison of the Five Guys audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Five Guys audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Five Guys audience is Topshop.

Location Composition Index
Topshop 0.21% 9.15x
Ann Taylor 1.61% 8.58x
Everlane 0.07% 8.39x
Abercrombie & Fitch 0.48% 8.16x
Free People 2.16% 8.14x
Urban Outfitters 3.42% 8.09x
Supreme 0.07% 7.88x
Tommy Bahama 1.36% 7.86x
Zara 1.84% 7.82x
American Apparel 2.22% 7.82x
Composition Percentage: The overlap percentage between the Five Guys audience and the Location attribute.
Index: A comparison of the Five Guys audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Five Guys audience is Nutrition & Diabetic Living.

Content Affinity Composition Index
Nutrition & Diabetic Living 0.17% 4.83x
Canadian Healthcare 0.16% 4.63x
Home Improvement Contractor 0.05% 4.49x
Arabic News 0.16% 3.75x
Korea Cluster 0.16% 3.64x
Christian Music 0.11% 3.58x
Dermatology 0.16% 3.21x
Grocery & Food Service 0.16% 3.18x
Machines & Industrial Supplies 0.21% 3.02x
Auctions & Repossessions 0.11% 2.99x
Composition Percentage: The overlap percentage between the Five Guys audience and the Content Affinity attribute.
Index: A comparison of the Five Guys audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Five Guys audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female