Dstillery Audiences

FIVE GUYS

Audience Size: 103.3 Thousand Devices

Explore the Five Guys Audience

Below you'll find more information about the Five Guys audience, broken down in different categories based on their digital and physical behaviors. These are 103.3 thousand unique devices whose actions qualify for the Five Guys audience.

Dstillery Crafted Audiences

INTERESTS

The Five Guys audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Five Guys audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.68% 5.19x
AT&T Wireless Customers 0.11% 2.97x
Medieval History Enthusiasts 4.11% 2.56x
Readers of Japanese Content 3.65% 2.56x
United Kingdom News Readers 3.65% 2.53x
Mother's Day Celebrators 2.97% 2.46x
Online Grammar Tool Users 2.51% 2.42x
Conservative News Readers 4.57% 2.33x
Junk Food Lovers 3.65% 2.31x
Comedy Fans 3.65% 2.28x
Composition Percentage: The overlap percentage between the Five Guys audience and the Interest attribute.
Index: A comparison of the Five Guys audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Five Guys audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Five Guys audience is Topshop.

Location Composition Index
Topshop 0.06% 8.73x
Free People 1.38% 8.47x
Abercrombie & Fitch 0.32% 7.49x
Joe's Jeans 0.04% 7.00x
Lululemon 1.90% 6.97x
Jos A. Bank Clothiers 3.83% 6.82x
Zara 0.74% 6.68x
Uniqlo 0.35% 6.61x
Madewell 1.13% 6.59x
Urban Outfitters 1.36% 6.52x
Composition Percentage: The overlap percentage between the Five Guys audience and the Location attribute.
Index: A comparison of the Five Guys audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Five Guys audience is Alberta Canada Cluster.

Content Affinity Composition Index
Alberta Canada Cluster 0.68% 4.84x
Anime 0.91% 4.51x
Home Improvement Contractor 0.05% 4.49x
Magic & Games 1.37% 4.30x
Spanish Health & Wellness 0.25% 4.04x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.40% 4.00x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.16% 3.97x
DIY Decoration & Furniture 0.46% 3.74x
Antiques & Auctions 0.46% 3.74x
San Diego Cluster 1.83% 3.62x
Composition Percentage: The overlap percentage between the Five Guys audience and the Content Affinity attribute.
Index: A comparison of the Five Guys audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Five Guys audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female