Dstillery Audiences

FLEET FEET

Audience Size: 270.7 Thousand Devices

Explore the Fleet Feet Audience

Below you'll find more information about the Fleet Feet audience, broken down in different categories based on their digital and physical behaviors. These are 270.7 thousand unique devices whose actions qualify for the Fleet Feet audience.

Dstillery Crafted Audiences

INTERESTS

The Fleet Feet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fleet Feet audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 3.60% 2.30x
Rock Climbing Enthusiasts 2.58% 1.98x
Chicago Blackhawks Fans 2.20% 1.95x
Symphony Music Enthusiasts 2.65% 1.92x
Chicago Cubs Fans 2.11% 1.92x
St. Louis Cardinals Fans 2.07% 1.91x
Golden State Warriors Fans 1.91% 1.88x
North Carolina Football Fans 2.58% 1.77x
San Francisco Trip Planners 3.06% 1.76x
South Carolina Gamecocks Fans 1.69% 1.74x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Interest attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fleet Feet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fleet Feet audience is Levi Strauss.

Location Composition Index
Levi Strauss 2.32% 14.46x
The North Face 4.45% 13.00x
Club Monaco 1.96% 12.98x
Madewell 3.06% 10.22x
Gap 11.48% 10.10x
American Apparel 5.34% 9.98x
Free People 3.09% 9.89x
Lorna Jane 0.80% 9.51x
Bonobos 1.11% 9.44x
Eddie Bauer 2.39% 9.44x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Location attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fleet Feet audience is Illinois Education.

Content Affinity Composition Index
Illinois Education 0.32% 4.65x
College Greek Life 0.22% 3.08x
San Francisco Tourism 0.32% 2.82x
Auto Tires & Parts Repair Researchers 0.45% 2.77x
North Carolina Education 1.40% 2.75x
Illinois 0.86% 2.68x
Missouri News Content Cluster 1.53% 2.53x
Chicago Cluster 3.41% 2.37x
Christian Youth 0.13% 2.36x
Feminism 0.16% 2.33x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Content Affinity attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fleet Feet audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male