Explore the Fleet Feet Audience
Below you'll find more information about the Fleet Feet audience, broken down in different categories based on their digital and physical behaviors. These are 15.3 thousand unique devices whose actions qualify for the Fleet Feet audience.
INTERESTS
The Fleet Feet audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Fleet Feet audience is Mens Business Clothes Shoppers.
| Interest | Composition | Index |
| Mens Business Clothes Shoppers | 5.17% | 4.08x |
| Jamband Fans | 6.90% | 3.83x |
| E-cycling Enthusiasts | 6.03% | 3.48x |
| Egypt Trip Planners | 6.03% | 3.39x |
| Rowing Enthusiasts | 6.03% | 3.17x |
| Podcast Listeners | 5.17% | 3.04x |
| Rock Climbing Enthusiasts | 5.17% | 2.99x |
| Vermont Trip Planners | 5.17% | 2.98x |
| Pantry Recipes Researchers | 2.59% | 2.97x |
| Furniture Shoppers | 6.03% | 2.96x |
Composition Percentage:
The overlap percentage between the Fleet Feet audience and the Interest attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
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APPAREL RETAILERS
The Fleet Feet audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Fleet Feet audience is The North Face.
| Location | Composition | Index |
| The North Face | 3.27% | 25.84x |
| Anthropologie | 4.35% | 14.57x |
| Talbots | 6.48% | 13.57x |
| Ann Taylor | 1.75% | 13.51x |
| Madewell | 1.91% | 11.67x |
| Chicos | 8.26% | 11.14x |
| Jos A. Bank Clothiers | 6.01% | 11.08x |
| LL Bean | 0.76% | 11.05x |
| Intermix | 0.25% | 11.01x |
| Urban Outfitters | 2.22% | 10.65x |
Composition Percentage:
The overlap percentage between the Fleet Feet audience and the Location attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Fleet Feet audience is Live Music.
| Content Affinity | Composition | Index |
| Live Music | 3.45% | 6.59x |
| Knitting & Crochet | 2.59% | 5.96x |
| Luxury Sneakers | 1.72% | 3.97x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 1.72% | 3.82x |
| Vegetarian Diet | 1.72% | 3.78x |
| Institutional Investing | 0.18% | 3.76x |
| Missouri News Content Cluster | 3.45% | 3.44x |
| Online Ticket Buyers | 0.61% | 3.43x |
| Hawaii News | 0.76% | 3.20x |
| Music Concerts | 5.17% | 3.13x |
Composition Percentage:
The overlap percentage between the Fleet Feet audience and the Content Affinity attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
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DEMOGRAPHICS
The Fleet Feet audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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