Dstillery Audiences

FLEET FEET

Audience Size: 252.1 Thousand Devices

Explore the Fleet Feet Audience

Below you'll find more information about the Fleet Feet audience, broken down in different categories based on their digital and physical behaviors. These are 252.1 thousand unique devices whose actions qualify for the Fleet Feet audience.

Dstillery Crafted Audiences

INTERESTS

The Fleet Feet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fleet Feet audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.04% 2.86x
Chicago Trip Planners 4.54% 1.97x
Executive Travelers 0.02% 1.95x
Chicago Cubs Fans 3.12% 1.91x
Chicago Blackhawks Fans 3.00% 1.77x
Asheville Trip Planners 3.24% 1.74x
North Carolina Football Fans 3.59% 1.70x
St. Louis Cardinals Fans 2.69% 1.68x
Work Comes First Travelers 0.02% 1.67x
UNC Tar Heels Fans 2.65% 1.67x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Interest attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fleet Feet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fleet Feet audience is The North Face.

Location Composition Index
The North Face 3.69% 11.08x
Anthropologie 4.68% 10.57x
Club Monaco 1.77% 9.45x
Levi Strauss 2.62% 9.36x
Madewell 3.79% 9.20x
Free People 3.30% 9.13x
Bonobos 1.95% 9.08x
Topshop 0.53% 9.00x
American Apparel 5.06% 8.80x
Urban Outfitters 6.61% 8.58x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Location attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fleet Feet audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.02% 40.82x
Golf & Boats 0.03% 33.02x
Environmental Conservation 0.07% 19.48x
Home Décor, Furniture, & Decorating 0.03% 15.68x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.03% 15.41x
Watches & Jewelry 0.01% 12.92x
England Tourism 0.04% 12.27x
Environmentally Friendly Cars 0.04% 11.60x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 11.36x
Assorted Topics (Viral Media, Paid Traffic) 0.03% 11.30x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Content Affinity attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fleet Feet audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male