Dstillery Audiences

FLEET FEET

Audience Size: 38.8 Thousand Devices

Explore the Fleet Feet Audience

Below you'll find more information about the Fleet Feet audience, broken down in different categories based on their digital and physical behaviors. These are 38.8 thousand unique devices whose actions qualify for the Fleet Feet audience.

Dstillery Crafted Audiences

INTERESTS

The Fleet Feet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fleet Feet audience is Clemson Tigers Fans.

Interest Composition Index
Clemson Tigers Fans 6.68% 3.64x
South Carolina Gamecocks Fans 3.67% 2.32x
Home Custom Bedroom Decorators 0.36% 2.20x
Custom Home Lighting Shoppers 0.36% 2.20x
Duke Blue Devils Fans 3.51% 2.15x
South Atlantic Voters 5.34% 2.14x
Divorcees 1.67% 2.14x
Post COVID-19 Restaurant Reopening Researchers 0.90% 2.13x
Holiday Gift Shoppers 0.90% 2.12x
Veterinarians 2.17% 2.08x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Interest attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fleet Feet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fleet Feet audience is The North Face.

Location Composition Index
The North Face 1.03% 12.57x
Chicos 4.51% 10.31x
Talbots 2.71% 9.58x
Anthropologie 2.23% 9.46x
Madewell 1.17% 8.75x
Jos A. Bank Clothiers 2.65% 7.83x
Gap 3.13% 7.75x
Ann Taylor 0.69% 7.35x
LL Bean 0.29% 6.60x
LOFT 2.55% 6.09x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Location attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fleet Feet audience is South Carolina News.

Content Affinity Composition Index
South Carolina News 8.85% 7.32x
Parenting Blogs 0.47% 5.16x
High-End Audio 0.35% 3.77x
Institutional Investing 0.18% 3.76x
Scrapbooking & Home Art Projects 0.33% 3.60x
Tiny & Modular Home Researchers 0.33% 3.46x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 0.33% 3.41x
Ohio Universities 0.36% 3.38x
Golf Travel & Gear 0.67% 3.21x
Vancouver British Columbia Locals Cluster 0.38% 3.20x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Content Affinity attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fleet Feet audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female