Dstillery Audiences

FLEET FEET

Audience Size: 14.6 Thousand Devices

Explore the Fleet Feet Audience

Below you'll find more information about the Fleet Feet audience, broken down in different categories based on their digital and physical behaviors. These are 14.6 thousand unique devices whose actions qualify for the Fleet Feet audience.

Dstillery Crafted Audiences

INTERESTS

The Fleet Feet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fleet Feet audience is Poetry Readers.

Interest Composition Index
Poetry Readers 7.02% 5.78x
Ballet Enthusiasts 5.26% 5.36x
Kitchen & Bathroom Remodelers 5.63% 4.98x
Fitness Enthusiasts 5.63% 4.72x
Women's Fitness Enthusiasts 4.23% 4.14x
Mens Business Clothes Shoppers 4.23% 4.07x
Nashville Activity Researchers 4.23% 3.85x
US Judiciary System Researchers 4.23% 3.73x
Menopause Researchers 4.23% 3.62x
Mens Shaving Products Shoppers 6.02% 3.62x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Interest attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fleet Feet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fleet Feet audience is The North Face.

Location Composition Index
The North Face 2.54% 25.71x
Anthropologie 4.64% 18.49x
Ann Taylor 1.87% 17.83x
Madewell 2.17% 16.16x
Talbots 5.76% 14.88x
Bonobos 0.75% 14.63x
LL Bean 0.67% 12.48x
Urban Outfitters 2.02% 12.25x
REI 1.57% 12.18x
Chicos 6.88% 10.66x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Location attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fleet Feet audience is Asia Travel.

Content Affinity Composition Index
Asia Travel 6.02% 7.34x
Psychics & Horoscopes 2.27% 3.81x
Institutional Investing 0.18% 3.76x
Sports News & Apparel 2.27% 3.67x
Chain Restaurants 2.82% 3.67x
Wisconsin Universities 3.41% 3.62x
Small Business Resources 3.61% 3.43x
Illinois News 3.41% 3.36x
Indiana Finance & Business Cluster 2.27% 3.16x
Car Shopping 4.55% 3.09x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Content Affinity attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fleet Feet audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female