Dstillery Audiences

FLEET FEET

Audience Size: 50.5 Thousand Devices

Explore the Fleet Feet Audience

Below you'll find more information about the Fleet Feet audience, broken down in different categories based on their digital and physical behaviors. These are 50.5 thousand unique devices whose actions qualify for the Fleet Feet audience.

Dstillery Crafted Audiences

INTERESTS

The Fleet Feet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fleet Feet audience is Myrtle Beach Trip Planners.

Interest Composition Index
Myrtle Beach Trip Planners 6.39% 4.17x
New Year Resolution Intender 0.51% 3.49x
Wireless Headphone Researchers 0.51% 3.17x
Snowboard Enthusiasts 1.79% 3.04x
Moving Services Shoppers 0.82% 3.04x
Pre-Measured Grocery Shoppers 0.82% 2.93x
Patio Furniture Shoppers 1.02% 2.80x
Labrador Content Readers 1.53% 2.72x
Retired Government Employees 0.94% 2.69x
Grandparents 0.62% 2.64x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Interest attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fleet Feet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fleet Feet audience is Chicos.

Location Composition Index
Chicos 2.88% 9.20x
Jos A. Bank Clothiers 1.17% 7.49x
Free People 0.58% 6.66x
Ann Taylor 0.37% 5.87x
Anthropologie 1.07% 5.66x
LOFT 1.30% 5.31x
Gap 1.03% 5.29x
REI 0.43% 5.06x
Talbots 0.91% 4.76x
LL Bean 0.18% 4.75x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Location attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fleet Feet audience is South Carolina News.

Content Affinity Composition Index
South Carolina News 11.00% 10.05x
Live Music 1.02% 4.38x
North Carolina Education 1.28% 4.13x
Running & Marathons 0.82% 3.91x
Discount Travel 0.51% 3.82x
Motorcycle Lifestyle Researchers 0.51% 3.82x
Institutional Investing 0.18% 3.76x
India Cluster 0.51% 3.69x
Delaware Cluster 0.55% 3.63x
Scrapbooking & Home Art Projects 0.29% 3.58x
Composition Percentage: The overlap percentage between the Fleet Feet audience and the Content Affinity attribute.
Index: A comparison of the Fleet Feet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fleet Feet audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female