Dstillery Audiences

FLOOR AND DECOR

Audience Size: 20.3 Thousand Devices

Explore the Floor and Decor Audience

Below you'll find more information about the Floor and Decor audience, broken down in different categories based on their digital and physical behaviors. These are 20.3 thousand unique devices whose actions qualify for the Floor and Decor audience.

Dstillery Crafted Audiences

INTERESTS

The Floor and Decor audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Floor and Decor audience is Fathers Day Celebrators.

Interest Composition Index
Fathers Day Celebrators 6.06% 4.96x
Quarantine Planners 3.03% 3.94x
Readers of Cuban Content 6.06% 3.76x
Fitness Activity Tracker Users 7.58% 3.74x
Identity Theft Protection Researchers 4.55% 3.68x
High-End Kids Furniture and Clothes Shoppers 7.58% 3.63x
Readers of Caribbean Content 7.58% 3.44x
Commercial Banking Market Intelligence Researchers 6.06% 3.38x
Health Conscious Expecting Parents 6.06% 3.32x
Getaways Researchers 3.03% 3.32x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Interest attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Floor and Decor audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Floor and Decor audience is American Apparel.

Location Composition Index
American Apparel 1.05% 9.61x
Abercrombie & Fitch 0.35% 9.24x
Free People 1.05% 8.31x
REI 1.25% 7.98x
Madewell 0.80% 7.50x
Hollister 2.15% 6.92x
Mens Wearhouse 6.51% 6.71x
Kate Spade 1.10% 6.49x
J. Crew 1.95% 6.10x
Aeropostale 2.80% 5.80x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Location attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Floor and Decor audience is New Hampshire News.

Content Affinity Composition Index
New Hampshire News 2.80% 5.47x
Florida Naples News Cluster 5.61% 5.12x
Sports - Climbing, Non-traditional 2.80% 4.83x
Idaho Cluster 2.26% 4.19x
Graphic Design 1.87% 3.93x
San Francisco Bay Area Cluster 3.03% 3.86x
Saskatchewan Media & Retail Cluster 0.09% 3.69x
Canada General Information Seeker Cluster 2.63% 3.60x
Dental Health 0.45% 3.39x
Wisconsin Universities 3.03% 3.38x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Content Affinity attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Floor and Decor audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female