Explore the Floor and Decor Audience
Below you'll find more information about the Floor and Decor audience, broken down in different categories based on their digital and physical behaviors. These are 108.4 thousand unique devices whose actions qualify for the Floor and Decor audience.
INTERESTS
The Floor and Decor audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Floor and Decor audience is Houston Trip Planners.
| Interest | Composition | Index |
| Houston Trip Planners | 5.01% | 3.30x |
| New Orleans Pelicans Fans | 2.51% | 2.33x |
| Philadelphia Phillies Fans | 2.40% | 2.13x |
| Texas Energy Providers | 2.61% | 1.97x |
| Readers of Cuban Content | 2.30% | 1.94x |
| Dallas Mavericks Fans | 2.00% | 1.93x |
| Philadelphia Eagles Fans | 2.20% | 1.91x |
| Louisiana Trip Planners | 2.40% | 1.90x |
| Readers of Tamil Content | 2.61% | 1.87x |
| Texas Trip Planners | 2.91% | 1.86x |
Composition Percentage:
The overlap percentage between the Floor and Decor audience and the Interest attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
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APPAREL RETAILERS
The Floor and Decor audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Floor and Decor audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 2.85% | 8.33x |
| Abercrombie & Fitch | 3.81% | 8.26x |
| Eddie Bauer | 1.85% | 8.20x |
| Charlotte Russe | 2.45% | 7.81x |
| Ralph Lauren | 1.03% | 7.51x |
| Forever 21 | 5.15% | 7.28x |
| Journeys | 4.07% | 7.19x |
| Saint Laurent Paris | 0.90% | 7.18x |
| Coach | 6.04% | 7.11x |
| Hollister | 2.71% | 6.85x |
Composition Percentage:
The overlap percentage between the Floor and Decor audience and the Location attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Floor and Decor audience is Philadelphia Cluster.
| Content Affinity | Composition | Index |
| Philadelphia Cluster | 2.81% | 4.31x |
| Texas Media | 4.01% | 3.56x |
| New Orleans Cluster | 2.91% | 2.48x |
| Florida Local News Cluster | 3.51% | 2.11x |
| Las Vegas Hotels | 1.50% | 2.08x |
| Phoenix News | 1.70% | 1.65x |
| Furniture Shopping | 3.01% | 1.56x |
| Career Cluster A | 4.51% | 1.49x |
| Cruise Vacations | 1.50% | 1.35x |
| High End Real Estate Researchers | 7.52% | 1.29x |
Composition Percentage:
The overlap percentage between the Floor and Decor audience and the Content Affinity attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
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DEMOGRAPHICS
The Floor and Decor audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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