Dstillery Audiences

FLOOR AND DECOR

Audience Size: 91 Thousand Devices

Explore the Floor and Decor Audience

Below you'll find more information about the Floor and Decor audience, broken down in different categories based on their digital and physical behaviors. These are 91 thousand unique devices whose actions qualify for the Floor and Decor audience.

Dstillery Crafted Audiences

INTERESTS

The Floor and Decor audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Floor and Decor audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 3.70% 2.76x
Phoenix Trip Planners 2.74% 2.54x
Tahoe Skiers and Snowboarders 3.06% 2.45x
New Orleans Pelicans Fans 2.25% 2.01x
Arizona Trip Planners 2.33% 1.99x
Arizona Wildcats Fans 1.85% 1.98x
New Orleans Trip Planners 1.77% 1.98x
Aspen Skiers and Snowboarders 2.33% 1.94x
Louisiana Trip Planners 2.17% 1.87x
Austin Trip Planners 2.01% 1.79x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Interest attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Floor and Decor audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Floor and Decor audience is Michael Kors.

Location Composition Index
Michael Kors 0.36% 2.98x
Brooks Brothers 1.29% 2.79x
REI 1.14% 2.45x
Gymboree 0.69% 2.29x
Lululemon 0.17% 2.28x
Banana Republic 1.00% 1.95x
J. Crew 0.81% 1.90x
The North Face 0.44% 1.72x
Patagonia 0.10% 1.65x
Club Monaco 0.14% 1.37x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Location attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Floor and Decor audience is Phoenix News.

Content Affinity Composition Index
Phoenix News 3.54% 4.97x
Texas Media 2.90% 3.87x
Philadelphia Cluster 1.93% 3.49x
New Orleans Cluster 2.25% 2.37x
Furniture & Home Improvement 1.45% 2.24x
Assorted Topics #11413 (Phone Cards, Construction, Food Reviews) 1.05% 1.91x
Beach Vacations 1.29% 1.60x
India News 0.97% 1.57x
Chain Restaurants 2.09% 1.52x
Georgia Cluster 2.09% 1.49x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Content Affinity attribute.
Index: A comparison of the Floor and Decor audience to the internet population.