Dstillery Audiences

FLOOR AND DECOR

Audience Size: 107.9 Thousand Devices

Explore the Floor and Decor Audience

Below you'll find more information about the Floor and Decor audience, broken down in different categories based on their digital and physical behaviors. These are 107.9 thousand unique devices whose actions qualify for the Floor and Decor audience.

Dstillery Crafted Audiences

INTERESTS

The Floor and Decor audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Floor and Decor audience is Rodeo Enthusiasts.

Interest Composition Index
Rodeo Enthusiasts 3.40% 2.63x
Houston Trip Planners 3.58% 2.40x
Tahoe Skiers and Snowboarders 2.88% 2.11x
Philadelphia Trip Planners 1.82% 2.06x
New Orleans Activities Researchers 1.94% 2.02x
New York City Fine Theatre Enthusiasts 1.94% 2.02x
New Orleans Trip Planners 2.23% 1.97x
Louisiana Activities Researchers 1.64% 1.96x
Philadelphia Phillies Fans 2.17% 1.93x
Jazz Festival Enthusiasts 2.29% 1.88x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Interest attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Floor and Decor audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Floor and Decor audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 1.79% 10.27x
Abercrombie & Fitch 3.57% 8.57x
Saint Laurent Paris 0.82% 7.78x
Free People 1.59% 7.48x
Journeys 3.25% 7.47x
Charlotte Russe 1.96% 7.38x
Express Outlets 0.40% 7.26x
Tommy Bahama 2.18% 7.21x
Coach 5.53% 7.11x
Old Navy 5.75% 7.06x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Location attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Floor and Decor audience is Tahoe & Reno Tourism.

Content Affinity Composition Index
Tahoe & Reno Tourism 2.82% 14.67x
Texas Media 3.46% 3.91x
Philadelphia Cluster 1.82% 3.26x
Home Remodeling 0.94% 2.92x
New Jersey Travel Location Cluster 0.94% 2.81x
Delaware Cluster 0.47% 2.55x
Moving & Storage 0.59% 2.38x
New Orleans Cluster 2.41% 2.37x
Phoenix News 2.17% 2.35x
Hair & Beauty 0.59% 2.35x
Composition Percentage: The overlap percentage between the Floor and Decor audience and the Content Affinity attribute.
Index: A comparison of the Floor and Decor audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Floor and Decor audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female