Explore the Fogo de Chao Audience
Below you'll find more information about the Fogo de Chao audience, broken down in different categories based on their digital and physical behaviors. These are 72.5 thousand unique devices whose actions qualify for the Fogo de Chao audience.
INTERESTS
The Fogo de Chao audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Fogo de Chao audience is Lunar New Year Researchers.
| Interest | Composition | Index |
| Lunar New Year Researchers | 1.87% | 3.66x |
| Holiday Gift Shoppers | 2.80% | 3.19x |
| New York City Events Researchers | 2.80% | 3.09x |
| Travel Researchers | 4.05% | 3.07x |
| Mens Business Clothes Shoppers | 2.18% | 3.07x |
| Wedding Content Readers | 2.80% | 3.00x |
| Beer Aficionados | 2.80% | 2.95x |
| Vegetarians | 3.12% | 2.95x |
| Work Visa Researchers | 3.43% | 2.89x |
| Tequila Enthusiasts | 3.12% | 2.87x |
Composition Percentage:
The overlap percentage between the Fogo de Chao audience and the Interest attribute.
Index: A comparison of the Fogo de Chao audience to the internet population.
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APPAREL RETAILERS
The Fogo de Chao audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Fogo de Chao audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 4.42% | 24.65x |
| Joe's Jeans | 0.49% | 11.13x |
| The North Face | 5.57% | 10.99x |
| Saint Laurent Paris | 1.06% | 10.03x |
| Uniqlo | 2.34% | 9.46x |
| Club Monaco | 1.65% | 9.01x |
| Urban Outfitters | 8.79% | 8.66x |
| Bonobos | 2.29% | 8.34x |
| Zara | 3.32% | 7.59x |
| Tommy Bahama | 3.49% | 7.52x |
Composition Percentage:
The overlap percentage between the Fogo de Chao audience and the Location attribute.
Index: A comparison of the Fogo de Chao audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Fogo de Chao audience is Hometown Livability.
| Content Affinity | Composition | Index |
| Hometown Livability | 1.25% | 7.29x |
| K-12 Teacher Resources | 1.25% | 6.23x |
| Party Planning & Invitations | 0.93% | 4.72x |
| Philippines News | 0.82% | 4.65x |
| Travel Adventure | 0.93% | 4.55x |
| India Bollywood, Weddings & Gossip | 1.87% | 4.51x |
| Dating & Relationships | 1.25% | 4.42x |
| Texas News Cluster | 1.56% | 4.35x |
| Data Analysis & Scripting | 0.62% | 3.92x |
| Writing Tools & Citation | 2.49% | 3.52x |
Composition Percentage:
The overlap percentage between the Fogo de Chao audience and the Content Affinity attribute.
Index: A comparison of the Fogo de Chao audience to the internet population.
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DEMOGRAPHICS
The Fogo de Chao audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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