Dstillery Audiences

FOODTOWN

Audience Size: 160.9 Thousand Devices

Explore the Foodtown Audience

Below you'll find more information about the Foodtown audience, broken down in different categories based on their digital and physical behaviors. These are 160.9 thousand unique devices whose actions qualify for the Foodtown audience.

Dstillery Crafted Audiences

INTERESTS

The Foodtown audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foodtown audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 8.38% 4.82x
Readers of Caribbean Content 8.05% 4.14x
Countdown to the Beach Travelers 0.03% 4.00x
Online Grocery Shoppers 9.44% 3.37x
Readers of Honduran Content 5.87% 3.34x
New York Trip Planners 8.65% 3.19x
Ballet Enthusiasts 8.05% 3.16x
Colombia Trip Planners 6.27% 3.10x
Readers of Belizean Content 5.68% 3.08x
New York City Events Researchers 7.85% 3.07x
Composition Percentage: The overlap percentage between the Foodtown audience and the Interest attribute.
Index: A comparison of the Foodtown audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foodtown audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foodtown audience is Everlane.

Location Composition Index
Everlane 1.09% 53.90x
Supreme 1.49% 52.98x
Calvin Klein 2.05% 22.92x
Zara 9.47% 22.69x
Uniqlo 5.91% 22.45x
Intermix 3.30% 21.16x
American Apparel 11.99% 20.32x
Topshop 1.43% 19.88x
Saint Laurent Paris 2.54% 17.06x
Patagonia 4.42% 16.76x
Composition Percentage: The overlap percentage between the Foodtown audience and the Location attribute.
Index: A comparison of the Foodtown audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foodtown audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.06% 79.80x
Fashion & Cosmetics 0.07% 33.46x
Sports - Skiing, Snowboarding 0.03% 28.31x
Canadian Construction & Renovation Research Cluster 0.06% 19.95x
Nepal News 0.20% 14.90x
Quinceanera Planning 0.03% 14.74x
Parenting & Nutrition 0.04% 13.62x
Quebec Hunting & Outdoors Cluster 0.06% 13.46x
Active Lifestyle Enthusiasts 0.14% 13.02x
Environmental Conservation 0.04% 12.30x
Composition Percentage: The overlap percentage between the Foodtown audience and the Content Affinity attribute.
Index: A comparison of the Foodtown audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foodtown audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male