Explore the Foot Locker Audience
Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 700.7 thousand unique devices whose actions qualify for the Foot Locker audience.
INTERESTS
The Foot Locker audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Foot Locker audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.30% | 6.23x |
| Verizon Wireless Customers | 0.15% | 3.14x |
| Sunglasses Shoppers | 1.33% | 2.92x |
| Sprint Customers | 0.07% | 2.14x |
| Fast Fashion Shoppers | 2.59% | 1.86x |
| Readers of Hispanic Content | 2.34% | 1.84x |
| New York City Events Researchers | 1.64% | 1.78x |
| Tokyo Trip Planners | 1.75% | 1.78x |
| Adult Acne Sufferers | 2.20% | 1.68x |
| Readers of Mexican Content | 3.95% | 1.67x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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APPAREL RETAILERS
The Foot Locker audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Foot Locker audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.07% | 11.32x |
| Charlotte Russe | 2.09% | 9.75x |
| Hollister | 17.36% | 9.42x |
| Journeys | 37.32% | 9.07x |
| Aeropostale | 22.72% | 8.96x |
| Zumiez | 19.53% | 8.63x |
| Saint Laurent Paris | 0.75% | 8.23x |
| Buckle | 22.04% | 7.53x |
| American Eagle Outfitters | 18.16% | 7.47x |
| Victoria's Secret | 31.82% | 7.24x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Foot Locker audience is Central & South American News.
| Content Affinity | Composition | Index |
| Central & South American News | 0.17% | 3.93x |
| K-Pop | 0.21% | 3.84x |
| Nursing | 0.06% | 3.82x |
| Caribbean Vacation | 0.21% | 3.60x |
| NYC Tourist Attractions | 0.24% | 3.60x |
| Pakistan Cluster | 0.10% | 3.53x |
| Low Budget Shoppers | 0.07% | 3.37x |
| Arthritis & Bones | 0.07% | 3.34x |
| ISPs & Local Services | 0.01% | 3.30x |
| Arabic News | 0.07% | 3.25x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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DEMOGRAPHICS
The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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