Explore the Foot Locker Audience
Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 118.1 thousand unique devices whose actions qualify for the Foot Locker audience.
INTERESTS
The Foot Locker audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Foot Locker audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.30% | 6.23x |
| Verizon Wireless Customers | 0.15% | 3.14x |
| Readers of Hispanic Content | 4.27% | 2.61x |
| Online Grocery Shoppers | 4.27% | 2.49x |
| Health Insurance Researchers | 4.27% | 2.43x |
| Philadelphia 76ers Fans | 4.98% | 2.27x |
| Trendy Shoe Shoppers | 2.84% | 2.26x |
| Movie and Game Review Readers | 3.55% | 2.26x |
| Hard Seltzer Aficionados | 1.90% | 2.23x |
| College Students | 2.84% | 2.23x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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APPAREL RETAILERS
The Foot Locker audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Foot Locker audience is Hollister.
| Location | Composition | Index |
| Hollister | 17.26% | 26.78x |
| Charlotte Russe | 2.02% | 26.35x |
| Zumiez | 18.83% | 24.72x |
| Aeropostale | 20.96% | 23.41x |
| Journeys | 34.62% | 23.36x |
| Buckle | 20.93% | 21.23x |
| Calvin Klein | 0.39% | 20.68x |
| Saint Laurent Paris | 0.48% | 20.31x |
| Victoria's Secret | 29.49% | 20.21x |
| Zara | 2.33% | 20.17x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Foot Locker audience is Alberta Canada Cluster.
| Content Affinity | Composition | Index |
| Alberta Canada Cluster | 0.71% | 5.62x |
| Smart Travel | 0.43% | 5.34x |
| Caribbean Cluster | 0.71% | 4.86x |
| Los Angeles Tourism | 0.53% | 4.86x |
| Dating & Relationships | 1.18% | 4.05x |
| Vermont Cluster | 0.47% | 3.98x |
| New Jersey Travel Location Cluster | 0.71% | 3.95x |
| Fashion Cluster | 1.42% | 3.92x |
| Exotic Pets | 0.28% | 3.90x |
| Ohio Universities | 0.95% | 3.82x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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DEMOGRAPHICS
The Foot Locker audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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