Dstillery Audiences

FOOT LOCKER

Audience Size: 1.7 Million Devices

Explore the Foot Locker Audience

Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Foot Locker audience.

Dstillery Crafted Audiences

INTERESTS

The Foot Locker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foot Locker audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.06% 2.27x
Readers of Caribbean Content 3.73% 1.90x
Readers of Honduran Content 3.46% 1.89x
Readers of El Salvadoran Content 3.61% 1.82x
Colombia Trip Planners 3.74% 1.82x
Readers of Dominican Republic Content 3.44% 1.81x
Readers of Puerto Rican Content 3.65% 1.79x
Readers of South American Content 3.61% 1.79x
New York City Events Researchers 3.78% 1.75x
Readers of Guatemalan Content 3.38% 1.75x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foot Locker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foot Locker audience is Topshop.

Location Composition Index
Topshop 1.50% 18.16x
Everlane 0.42% 16.89x
Charlotte Russe 11.45% 16.52x
Hollister 17.68% 16.49x
Supreme 0.37% 16.43x
Uniqlo 5.37% 15.89x
Zumiez 25.79% 15.82x
Aeropostale 22.32% 15.60x
Zara 7.34% 14.55x
Journeys 25.98% 14.44x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foot Locker audience is Malaya.

Content Affinity Composition Index
Malaya 0.04% 5.68x
New York City Education & News Cluster 1.42% 4.18x
Franco-African Cluster 0.03% 3.72x
French News & Gossip Cluster 0.11% 3.52x
ISPs & Local Services 0.01% 3.30x
NYC Tourist Attractions 1.55% 3.04x
Flags & Trump 0.01% 2.89x
Spanish Lifestyle & Health 0.16% 2.89x
Turkey & Iran Cluster 0.05% 2.71x
Russia Cluster 0.09% 2.69x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male