Dstillery Audiences

FOOT LOCKER

Audience Size: 617.6 Thousand Devices

Explore the Foot Locker Audience

Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 617.6 thousand unique devices whose actions qualify for the Foot Locker audience.

Dstillery Crafted Audiences

INTERESTS

The Foot Locker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foot Locker audience is Readers of Caribbean Content.

Interest Composition Index
Readers of Caribbean Content 3.67% 2.65x
Readers of Dominican Republic Content 3.81% 2.61x
Caribbean Trip Planners 2.70% 2.26x
Readers of South American Content 2.91% 2.23x
Readers of Puerto Rican Content 2.27% 2.09x
Readers of Colombian Content 2.87% 2.06x
Readers of Belizean Content 3.00% 2.05x
Readers of El Salvadoran Content 2.71% 2.05x
Colombia Trip Planners 3.00% 2.04x
Readers of Panamanian Content 2.44% 2.02x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foot Locker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foot Locker audience is The Childrens Place.

Location Composition Index
The Childrens Place 33.39% 64.18x
Journeys 6.88% 32.25x
Hollister 3.61% 28.78x
Forever 21 6.88% 24.32x
Express 4.41% 23.72x
American Eagle Outfitters 9.42% 23.59x
Charlotte Russe 3.71% 23.53x
Zara 3.87% 23.52x
Levi Strauss 1.61% 22.46x
Zumiez 5.17% 21.92x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foot Locker audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.28% 5.57x
Latin American Spanish Language News 0.39% 4.31x
New York City Real Estate Research Cluster 1.21% 4.03x
Caribbean Cluster 0.44% 3.99x
New York City Family & Activity Cluster 1.61% 3.61x
NYC Tourist Attractions 1.90% 3.34x
Peru Media 0.21% 2.98x
Central & South American News 0.21% 2.74x
Arabic News 0.18% 2.64x
Latin American News 0.26% 2.48x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foot Locker audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male