Explore the Foot Locker Audience
Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 453.6 thousand unique devices whose actions qualify for the Foot Locker audience.
INTERESTS
The Foot Locker audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Foot Locker audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.30% | 6.23x |
| Verizon Wireless Customers | 0.15% | 3.14x |
| Sunglasses Shoppers | 1.33% | 2.92x |
| New York City Events Researchers | 1.73% | 2.32x |
| Sprint Customers | 0.07% | 2.14x |
| Luxury Retail Researchers | 0.91% | 2.14x |
| Modern Art Museum Researchers | 1.12% | 2.06x |
| Online Grammar Tool Users | 0.86% | 1.91x |
| Readers of Jamaican Content | 2.39% | 1.87x |
| Retail Job Seekers | 2.74% | 1.85x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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APPAREL RETAILERS
The Foot Locker audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Foot Locker audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 2.30% | 9.51x |
| Hollister | 17.98% | 8.71x |
| Journeys | 39.59% | 8.59x |
| Aeropostale | 24.04% | 8.39x |
| Zumiez | 20.07% | 8.09x |
| Saint Laurent Paris | 0.75% | 7.56x |
| American Eagle Outfitters | 18.95% | 7.15x |
| Buckle | 23.71% | 7.07x |
| Victoria's Secret | 33.88% | 6.87x |
| Zara | 2.60% | 6.45x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Foot Locker audience is New York City Education & News Cluster.
| Content Affinity | Composition | Index |
| New York City Education & News Cluster | 0.25% | 5.09x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.15% | 4.29x |
| Los Angeles Tourism | 0.10% | 3.87x |
| New York City Family & Activity Cluster | 2.13% | 3.62x |
| Accounting | 0.10% | 3.53x |
| Bags & Luggage | 0.10% | 3.50x |
| NYC Tourist Attractions | 0.25% | 3.47x |
| Arabic News | 0.10% | 3.43x |
| Arthritis & Bones | 0.07% | 3.34x |
| ISPs & Local Services | 0.01% | 3.30x |
Composition Percentage:
The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
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DEMOGRAPHICS
The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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