Dstillery Audiences

FOOT LOCKER

Audience Size: 197.5 Thousand Devices

Explore the Foot Locker Audience

Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 197.5 thousand unique devices whose actions qualify for the Foot Locker audience.

Dstillery Crafted Audiences

INTERESTS

The Foot Locker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foot Locker audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.30% 6.23x
Restaurant Supply Shoppers 0.40% 3.54x
Family Adventures Travelers 0.42% 3.42x
Verizon Wireless Customers 0.15% 3.14x
Sunglasses Shoppers 1.33% 2.92x
Plant Based & Vegan Food Recipe Shoppers 0.60% 2.41x
Sprint Customers 0.07% 2.14x
New York Trip Planners 2.19% 2.11x
COVID Symptoms Researchers 0.50% 2.00x
Africa Trip Planners 1.67% 1.92x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foot Locker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foot Locker audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 5.09% 49.99x
Journeys 22.94% 42.15x
Aeropostale 14.39% 41.34x
Hollister 7.28% 39.47x
Abercrombie & Fitch 3.22% 39.27x
Victoria's Secret 10.19% 33.63x
Express 13.30% 33.10x
Buckle 12.26% 32.53x
The Childrens Place 7.09% 32.45x
Zara 3.00% 30.96x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foot Locker audience is Peru Media.

Content Affinity Composition Index
Peru Media 0.31% 4.37x
NYC Tourist Attractions 0.31% 4.34x
Caribbean Cluster 0.31% 4.00x
Music Production 0.12% 3.71x
K-Pop 0.21% 3.63x
Assorted Topics (Television, Origami, Men's Health) 0.05% 3.61x
Bags & Luggage 0.10% 3.50x
Arthritis & Bones 0.07% 3.34x
Law School 0.07% 3.34x
ISPs & Local Services 0.01% 3.30x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male