Dstillery Audiences

FOOT LOCKER

Audience Size: 215.9 Thousand Devices

Explore the Foot Locker Audience

Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 215.9 thousand unique devices whose actions qualify for the Foot Locker audience.

Dstillery Crafted Audiences

INTERESTS

The Foot Locker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foot Locker audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.30% 6.23x
Verizon Wireless Customers 0.15% 3.14x
Sunglasses Shoppers 1.33% 2.92x
New York Trip Planners 2.55% 2.70x
New York City Events Researchers 2.07% 2.23x
Sprint Customers 0.07% 2.14x
Online Content Creators 0.86% 1.95x
Home Design Enthusiasts 0.55% 1.93x
Ballet Enthusiasts 2.38% 1.90x
Los Angeles Activities Researchers 1.10% 1.87x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foot Locker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foot Locker audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 3.72% 41.38x
Hollister 11.51% 35.30x
Journeys 27.91% 34.94x
Aeropostale 16.70% 33.14x
Abercrombie & Fitch 2.05% 29.24x
Buckle 15.29% 28.10x
Victoria's Secret 21.16% 27.48x
The Childrens Place 14.23% 25.23x
American Eagle Outfitters 12.14% 24.74x
Express 14.08% 24.54x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foot Locker audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 0.62% 4.64x
Music Production 0.14% 3.92x
Serbia & Albania Cluster 0.07% 3.75x
Aid Groups 0.07% 3.71x
Bags & Luggage 0.10% 3.50x
Arthritis & Bones 0.07% 3.34x
Law School 0.07% 3.34x
ISPs & Local Services 0.01% 3.30x
Low Budget Shoppers 0.07% 3.08x
Medical Journals 0.07% 2.97x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male