Dstillery Audiences

FOOT LOCKER

Audience Size: 700.7 Thousand Devices

Explore the Foot Locker Audience

Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 700.7 thousand unique devices whose actions qualify for the Foot Locker audience.

Dstillery Crafted Audiences

INTERESTS

The Foot Locker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foot Locker audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.30% 6.23x
Verizon Wireless Customers 0.15% 3.14x
Sunglasses Shoppers 1.33% 2.92x
Sprint Customers 0.07% 2.14x
Fast Fashion Shoppers 2.59% 1.86x
Readers of Hispanic Content 2.34% 1.84x
New York City Events Researchers 1.64% 1.78x
Tokyo Trip Planners 1.75% 1.78x
Adult Acne Sufferers 2.20% 1.68x
Readers of Mexican Content 3.95% 1.67x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foot Locker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foot Locker audience is Everlane.

Location Composition Index
Everlane 0.07% 11.32x
Charlotte Russe 2.09% 9.75x
Hollister 17.36% 9.42x
Journeys 37.32% 9.07x
Aeropostale 22.72% 8.96x
Zumiez 19.53% 8.63x
Saint Laurent Paris 0.75% 8.23x
Buckle 22.04% 7.53x
American Eagle Outfitters 18.16% 7.47x
Victoria's Secret 31.82% 7.24x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foot Locker audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 0.17% 3.93x
K-Pop 0.21% 3.84x
Nursing 0.06% 3.82x
Caribbean Vacation 0.21% 3.60x
NYC Tourist Attractions 0.24% 3.60x
Pakistan Cluster 0.10% 3.53x
Low Budget Shoppers 0.07% 3.37x
Arthritis & Bones 0.07% 3.34x
ISPs & Local Services 0.01% 3.30x
Arabic News 0.07% 3.25x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female