Dstillery Audiences

FOOT LOCKER

Audience Size: 920.9 Thousand Devices

Explore the Foot Locker Audience

Below you'll find more information about the Foot Locker audience, broken down in different categories based on their digital and physical behaviors. These are 920.9 thousand unique devices whose actions qualify for the Foot Locker audience.

Dstillery Crafted Audiences

INTERESTS

The Foot Locker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Foot Locker audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 4.20% 2.33x
Readers of Honduran Content 4.12% 2.25x
Readers of Caribbean Content 4.35% 2.20x
Readers of South American Content 3.84% 2.05x
Readers of Belizean Content 3.91% 2.04x
Readers of Puerto Rican Content 3.77% 2.04x
Colombia Trip Planners 3.95% 2.02x
Readers of El Salvadoran Content 3.73% 2.00x
Readers of Mexican Content 3.77% 1.95x
Readers of Guatemalan Content 3.52% 1.89x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Interest attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Foot Locker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Foot Locker audience is Topshop.

Location Composition Index
Topshop 1.39% 15.83x
Everlane 0.32% 14.02x
Supreme 0.33% 13.49x
Uniqlo 4.05% 13.39x
Hollister 11.48% 13.21x
Aeropostale 15.21% 13.16x
Charlotte Russe 12.10% 13.16x
Zumiez 18.18% 13.02x
The Childrens Place 21.82% 12.49x
Zara 5.26% 11.71x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Location attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Foot Locker audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.28% 3.96x
ISPs & Local Services 0.01% 3.30x
New York City Real Estate Research Cluster 1.23% 3.11x
Spanish Lifestyle & Health 0.17% 2.97x
NYC Tourist Attractions 1.39% 2.82x
Serbia & Albania Cluster 0.06% 2.80x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.02% 2.77x
Central & South American News 0.34% 2.75x
Spanish Health & Wellness 0.51% 2.64x
New York City Family & Activity Cluster 2.02% 2.62x
Composition Percentage: The overlap percentage between the Foot Locker audience and the Content Affinity attribute.
Index: A comparison of the Foot Locker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Foot Locker audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male