Explore the Footaction Audience
Below you'll find more information about the Footaction audience, broken down in different categories based on their digital and physical behaviors. These are 87.8 thousand unique devices whose actions qualify for the Footaction audience.
INTERESTS
The Footaction audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Footaction audience is Cricket Enthusiasts.
| Interest | Composition | Index |
| Cricket Enthusiasts | 4.95% | 3.89x |
| UMC Contextually Relevant Audience | 7.14% | 3.21x |
| Houston Trip Planners | 7.14% | 2.98x |
| Small Business COVID-19 Relief Researchers | 1.63% | 2.97x |
| Urban Movie Channel Watchers | 7.14% | 2.90x |
| Jazz Festival Enthusiasts | 4.95% | 2.74x |
| Moviegoers | 4.40% | 2.70x |
| Mid-Prestige Luxury Sedan Auto Intenders | 3.30% | 2.69x |
| Readers of Russian Content | 3.85% | 2.66x |
| WWE and Pro Wrestling Fans | 4.95% | 2.58x |
Composition Percentage:
The overlap percentage between the Footaction audience and the Interest attribute.
Index: A comparison of the Footaction audience to the internet population.
Curious about what else the Footaction audience is interested in?
Sign Up
APPAREL RETAILERS
The Footaction audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Footaction audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 3.33% | 47.45x |
| Everlane | 0.31% | 36.59x |
| American Apparel | 7.71% | 27.18x |
| Uniqlo | 3.62% | 26.21x |
| Topshop | 0.59% | 25.39x |
| American Eagle Outfitters | 19.53% | 24.99x |
| Zara | 5.77% | 24.57x |
| Forever 21 | 13.40% | 24.37x |
| The Childrens Place | 26.92% | 23.65x |
| H&M | 15.06% | 23.35x |
Composition Percentage:
The overlap percentage between the Footaction audience and the Location attribute.
Index: A comparison of the Footaction audience to the internet population.
Want to find more of the Footaction audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Footaction audience is Legal Information Research Cluster.
| Content Affinity | Composition | Index |
| Legal Information Research Cluster | 1.63% | 7.06x |
| Space & National Security | 2.20% | 6.41x |
| Liberal Media - Political Activism | 1.65% | 5.59x |
| East Texas Cluster | 2.75% | 5.58x |
| Spam Call Number Searchers | 1.63% | 5.23x |
| Law School | 1.63% | 4.71x |
| Rhode Island Cluster | 1.65% | 4.40x |
| Cosmetics Business | 0.06% | 3.91x |
| New Jersey Travel Location Cluster | 1.20% | 3.80x |
| Child Development | 1.17% | 3.72x |
Composition Percentage:
The overlap percentage between the Footaction audience and the Content Affinity attribute.
Index: A comparison of the Footaction audience to the internet population.
Want to see more of the Content Affinities the Footaction audience visits?
Sign Up
DEMOGRAPHICS
The Footaction audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
Interested in seeing other characteristics of the Footaction audience?
Sign Up