Dstillery Audiences

FOREVER 21

Audience Size: 52.2 Thousand Devices

Explore the Forever 21 Audience

Below you'll find more information about the Forever 21 audience, broken down in different categories based on their digital and physical behaviors. These are 52.2 thousand unique devices whose actions qualify for the Forever 21 audience.

Dstillery Crafted Audiences

INTERESTS

The Forever 21 audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Forever 21 audience is Online Grocery Shoppers.

Interest Composition Index
Online Grocery Shoppers 5.38% 3.16x
Ballet Enthusiasts 4.11% 3.01x
Business Incorporating & LLC Filing Researchers 5.38% 2.82x
New York Trip Planners 4.43% 2.76x
Comedy Fans 4.11% 2.69x
Electronics Shoppers 5.38% 2.64x
Nature and Outdoors Book Readers 3.48% 2.64x
Northeastern Voters 4.75% 2.63x
Caribbean Trip Planners 4.75% 2.62x
Miami Trip Planners 5.06% 2.58x
Composition Percentage: The overlap percentage between the Forever 21 audience and the Interest attribute.
Index: A comparison of the Forever 21 audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Forever 21 audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Forever 21 audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 2.43% 52.48x
Calvin Klein 0.66% 39.08x
H&M 16.11% 33.93x
Zumiez 22.78% 32.48x
Charlotte Russe 2.15% 31.41x
Hollister 17.66% 31.15x
Lorna Jane 0.71% 30.74x
American Eagle Outfitters 24.16% 29.30x
Express Outlets 3.88% 28.57x
Topshop 0.19% 28.45x
Composition Percentage: The overlap percentage between the Forever 21 audience and the Location attribute.
Index: A comparison of the Forever 21 audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Forever 21 audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.10% 5.46x
Travel Adventure 0.95% 4.91x
Educational Publishing 0.95% 4.55x
Career Cluster A 0.95% 3.91x
Online Games 0.63% 3.81x
Magic & Games 0.95% 3.67x
Office Furniture Design 0.05% 3.56x
Men's Fashion Shopping 0.02% 3.54x
Vegans & Animal Welfare 0.30% 3.53x
Music Production 0.25% 3.51x
Composition Percentage: The overlap percentage between the Forever 21 audience and the Content Affinity attribute.
Index: A comparison of the Forever 21 audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Forever 21 audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male