Dstillery Audiences

FRED MEYER GROCERS

Audience Size: 195.3 Thousand Devices

Explore the Fred Meyer Grocers Audience

Below you'll find more information about the Fred Meyer Grocers audience, broken down in different categories based on their digital and physical behaviors. These are 195.3 thousand unique devices whose actions qualify for the Fred Meyer Grocers audience.

Dstillery Crafted Audiences

INTERESTS

The Fred Meyer Grocers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fred Meyer Grocers audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 17.70% 10.29x
Getting Off the Grid Travelers 0.03% 8.80x
Oregon Ducks Fans 12.05% 8.25x
Seattle Seahawks Fans 16.85% 7.58x
Seattle Trip Planners 16.33% 6.03x
Washington Skiers and Snowboarders 11.04% 5.43x
Montana and Idaho Trip Planners 8.96% 5.08x
Summer Festivals and Fairs Visitors 8.22% 4.57x
Gonzaga Bulldogs Fans 6.88% 3.77x
Portland Trail Blazers Fans 6.06% 3.77x
Composition Percentage: The overlap percentage between the Fred Meyer Grocers audience and the Interest attribute.
Index: A comparison of the Fred Meyer Grocers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fred Meyer Grocers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fred Meyer Grocers audience is Columbia.

Location Composition Index
Columbia 4.05% 16.67x
REI 4.27% 14.14x
Carhartt 7.38% 11.40x
Eddie Bauer 4.13% 11.08x
Patagonia 2.64% 10.03x
The North Face 2.62% 7.85x
Zumiez 7.98% 7.33x
Lorna Jane 0.50% 6.60x
Buckle 5.24% 6.29x
Free People 2.20% 6.07x
Composition Percentage: The overlap percentage between the Fred Meyer Grocers audience and the Location attribute.
Index: A comparison of the Fred Meyer Grocers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fred Meyer Grocers audience is Assorted Topics (Animals, Clothing, Events, Education).

Content Affinity Composition Index
Assorted Topics (Animals, Clothing, Events, Education) 0.05% 17.30x
Local & Travel England - North Midlands 0.04% 16.51x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.04% 15.64x
Quinceanera Planning 0.05% 14.65x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.19% 14.05x
Oregon News 20.68% 13.67x
Assorted Topics (Viral Media, Paid Traffic) 0.07% 13.04x
Pacific Northwest Information Research Cluster 13.24% 12.21x
Pacific Northwest Sports & News Cluster 8.96% 12.05x
Idaho Cluster 3.50% 10.83x
Composition Percentage: The overlap percentage between the Fred Meyer Grocers audience and the Content Affinity attribute.
Index: A comparison of the Fred Meyer Grocers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fred Meyer Grocers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male