Dstillery Audiences

FRESH-THYME

Audience Size: 39.2 Thousand Devices

Explore the Fresh-thyme Audience

Below you'll find more information about the Fresh-thyme audience, broken down in different categories based on their digital and physical behaviors. These are 39.2 thousand unique devices whose actions qualify for the Fresh-thyme audience.

Dstillery Crafted Audiences

INTERESTS

The Fresh-thyme audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fresh-thyme audience is Cininnati Reds Fans.

Interest Composition Index
Cininnati Reds Fans 4.58% 4.22x
Midwestern Voters 4.34% 3.96x
Chicago Trip Planners 3.75% 2.85x
Price Conscious Grocery Shoppers 2.54% 2.82x
Indiana Hoosiers Fans 2.92% 2.78x
Cincinnati Bengals Fans 2.43% 2.72x
Beard Care Shoppers 2.81% 2.63x
Green Bay Packers Fans 3.16% 2.48x
Water Park Visitors 3.37% 2.40x
Indiana Pacers Fans 2.61% 2.39x
Composition Percentage: The overlap percentage between the Fresh-thyme audience and the Interest attribute.
Index: A comparison of the Fresh-thyme audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fresh-thyme audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fresh-thyme audience is Journeys.

Location Composition Index
Journeys 3.22% 14.70x
Hollister 1.76% 13.69x
Zumiez 2.94% 12.20x
Victoria's Secret 6.36% 10.98x
Chicos 3.60% 10.79x
Old Navy 4.85% 10.54x
American Eagle Outfitters 4.70% 10.53x
Express 2.02% 10.30x
Abercrombie & Fitch 1.58% 10.08x
Gymboree 3.14% 9.49x
Composition Percentage: The overlap percentage between the Fresh-thyme audience and the Location attribute.
Index: A comparison of the Fresh-thyme audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fresh-thyme audience is Cincinnati Cluster.

Content Affinity Composition Index
Cincinnati Cluster 5.49% 8.75x
Nebraska Cluster 3.68% 7.91x
Indiana News & Business Cluster 4.72% 6.24x
Minnesota Community Business Cluster 1.60% 5.62x
Ohio Universities 1.32% 5.49x
Wisconsin Local Research Cluster 2.54% 5.26x
Indiana Finance & Business Cluster 1.11% 4.00x
Minnesota Local News Cluster 3.40% 3.50x
Central & Northwest Ohio Cluster 1.60% 3.25x
Wisconsin Travel & Tourism Cluster 1.25% 2.96x
Composition Percentage: The overlap percentage between the Fresh-thyme audience and the Content Affinity attribute.
Index: A comparison of the Fresh-thyme audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fresh-thyme audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male