Dstillery Audiences

FRESH-THYME

Audience Size: 120.7 Thousand Devices

Explore the Fresh-thyme Audience

Below you'll find more information about the Fresh-thyme audience, broken down in different categories based on their digital and physical behaviors. These are 120.7 thousand unique devices whose actions qualify for the Fresh-thyme audience.

Dstillery Crafted Audiences

INTERESTS

The Fresh-thyme audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Fresh-thyme audience is Cininnati Reds Fans.

Interest Composition Index
Cininnati Reds Fans 5.13% 4.81x
Midwestern Voters 4.26% 4.25x
Price Conscious Grocery Shoppers 4.15% 3.80x
Indiana Hoosiers Fans 3.60% 3.44x
Green Bay Packers Fans 3.83% 3.30x
Chicago Trip Planners 4.63% 3.19x
Cincinnati Bengals Fans 2.93% 3.19x
Minnesota Twins Fans 3.07% 3.00x
Water Park Visitors 3.96% 2.98x
Indianapolis Colts Fans 2.96% 2.98x
Composition Percentage: The overlap percentage between the Fresh-thyme audience and the Interest attribute.
Index: A comparison of the Fresh-thyme audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Fresh-thyme audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Fresh-thyme audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 3.86% 16.76x
Columbia 1.91% 10.71x
Gymboree 4.36% 10.37x
American Eagle Outfitters 7.96% 10.03x
Chicos 6.57% 10.02x
Express 4.01% 9.82x
Journeys 5.47% 9.50x
LL Bean 0.67% 9.43x
Dressbarn 5.78% 8.78x
Brooks Brothers 4.51% 8.47x
Composition Percentage: The overlap percentage between the Fresh-thyme audience and the Location attribute.
Index: A comparison of the Fresh-thyme audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Fresh-thyme audience is Cincinnati Cluster.

Content Affinity Composition Index
Cincinnati Cluster 6.66% 8.07x
Nebraska Cluster 3.95% 6.51x
Minnesota Community Business Cluster 1.85% 6.34x
Indiana News & Business Cluster 5.27% 5.61x
Indiana Finance & Business Cluster 1.59% 5.04x
Wisconsin Local Research Cluster 3.11% 4.89x
Minnesota Local News Cluster 4.78% 4.36x
Central & Northwest Ohio Cluster 2.37% 3.90x
Detroit News 2.76% 3.46x
Missouri News Content Cluster 1.83% 3.30x
Composition Percentage: The overlap percentage between the Fresh-thyme audience and the Content Affinity attribute.
Index: A comparison of the Fresh-thyme audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Fresh-thyme audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male