Explore the Furniture Row Audience
Below you'll find more information about the Furniture Row audience, broken down in different categories based on their digital and physical behaviors. These are 84.1 thousand unique devices whose actions qualify for the Furniture Row audience.
INTERESTS
The Furniture Row audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Furniture Row audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 11.42% | 4.74x |
| Colorado County and Local Fair Visitors | 10.36% | 4.50x |
| South West State Fair Visitors | 9.94% | 3.80x |
| Aspen Trip Planners | 7.40% | 3.70x |
| Getting Off the Grid Travelers | 0.42% | 3.61x |
| Colorado Skiers and Snowboarders | 7.61% | 3.49x |
| Denver Broncos Fans | 7.19% | 3.46x |
| Telluride Trip Planners | 6.77% | 3.22x |
| Denver Nuggets Fans | 6.34% | 2.94x |
| Wyoming Cowboys Fans | 6.34% | 2.85x |
Composition Percentage:
The overlap percentage between the Furniture Row audience and the Interest attribute.
Index: A comparison of the Furniture Row audience to the internet population.
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APPAREL RETAILERS
The Furniture Row audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Furniture Row audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 4.77% | 9.09x |
| Buckle | 9.89% | 8.57x |
| Patagonia | 1.91% | 8.24x |
| REI | 2.60% | 8.23x |
| The North Face | 2.84% | 7.34x |
| Zumiez | 8.73% | 6.05x |
| Lane Bryant | 5.79% | 5.95x |
| Columbia | 1.65% | 5.78x |
| Express Outlets | 1.21% | 5.67x |
| Carhartt | 5.28% | 5.65x |
Composition Percentage:
The overlap percentage between the Furniture Row audience and the Location attribute.
Index: A comparison of the Furniture Row audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Furniture Row audience is Colorado Cluster.
| Content Affinity | Composition | Index |
| Colorado Cluster | 5.71% | 10.56x |
| Colorado Snow | 1.69% | 8.61x |
| Idaho Cluster | 2.75% | 8.25x |
| Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 3.59% | 7.64x |
| Colorado News | 13.11% | 5.97x |
| Northern Texas Cluster | 4.23% | 5.35x |
| New Mexico News | 3.17% | 4.98x |
| Right Wing Blogs - Pro-gun & Pro-life | 1.90% | 4.68x |
| Insurance Cluster | 0.63% | 4.19x |
| Networking Marketing | 0.42% | 3.90x |
Composition Percentage:
The overlap percentage between the Furniture Row audience and the Content Affinity attribute.
Index: A comparison of the Furniture Row audience to the internet population.
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DEMOGRAPHICS
The Furniture Row audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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