Dstillery Audiences

FURNITURE ROW

Audience Size: 37.5 Thousand Devices

Explore the Furniture Row Audience

Below you'll find more information about the Furniture Row audience, broken down in different categories based on their digital and physical behaviors. These are 37.5 thousand unique devices whose actions qualify for the Furniture Row audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Row audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Row audience is Quarantine Planners.

Interest Composition Index
Quarantine Planners 3.24% 4.87x
Mens Business Clothes Shoppers 2.31% 4.42x
Gin Enthusiasts 2.78% 4.33x
Denver Trip Planners 6.48% 3.98x
Arizona Wildcats Fans 6.02% 3.96x
Telluride Trip Planners 5.56% 3.92x
Winter Sports Destination Seekers 2.78% 3.82x
Craft Spirits Enthusiasts 3.24% 3.57x
Aspen Trip Planners 4.63% 3.54x
Beer Aficionados 2.78% 3.43x
Composition Percentage: The overlap percentage between the Furniture Row audience and the Interest attribute.
Index: A comparison of the Furniture Row audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Row audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Row audience is Columbia.

Location Composition Index
Columbia 1.32% 9.84x
The North Face 2.06% 8.23x
Patagonia 0.98% 7.44x
REI 1.89% 6.93x
Express Outlets 1.44% 6.83x
Eddie Bauer 3.73% 6.26x
Buckle 9.21% 5.81x
Maurices 11.24% 4.90x
Lane Bryant 6.24% 4.85x
Zumiez 6.08% 4.77x
Composition Percentage: The overlap percentage between the Furniture Row audience and the Location attribute.
Index: A comparison of the Furniture Row audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Row audience is Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance).

Content Affinity Composition Index
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.92% 7.23x
Texas News 7.41% 6.33x
Colorado Cluster 3.70% 5.98x
New Mexico News 3.70% 5.91x
Idaho Cluster 1.85% 5.41x
Mexico Cluster 1.39% 4.23x
Chain Restaurants 1.20% 4.21x
Online Quiz & List Readers 1.39% 4.09x
Sports - Climbing, Non-traditional 0.93% 3.78x
Health Issues Cluster 1.06% 3.56x
Composition Percentage: The overlap percentage between the Furniture Row audience and the Content Affinity attribute.
Index: A comparison of the Furniture Row audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Row audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male