Dstillery Audiences

FURNITURE ROW

Audience Size: 35.3 Thousand Devices

Explore the Furniture Row Audience

Below you'll find more information about the Furniture Row audience, broken down in different categories based on their digital and physical behaviors. These are 35.3 thousand unique devices whose actions qualify for the Furniture Row audience.

Dstillery Crafted Audiences

INTERESTS

The Furniture Row audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Furniture Row audience is South West State Fair Visitors.

Interest Composition Index
South West State Fair Visitors 12.66% 4.56x
Denver Trip Planners 9.61% 4.41x
Telluride Trip Planners 7.42% 3.67x
Colorado Skiers and Snowboarders 8.30% 3.47x
Colorado County and Local Fair Visitors 8.73% 3.43x
Montana and Idaho Trip Planners 6.99% 3.30x
Rodeo Enthusiasts 8.30% 3.24x
Yellowstone Park Trip Planners 8.73% 3.22x
Social Distancing Content Readers 1.90% 3.03x
Denver Broncos Fans 6.55% 2.96x
Composition Percentage: The overlap percentage between the Furniture Row audience and the Interest attribute.
Index: A comparison of the Furniture Row audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Furniture Row audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Furniture Row audience is REI.

Location Composition Index
REI 2.31% 12.97x
The North Face 2.41% 12.34x
Patagonia 1.23% 12.05x
Eddie Bauer 3.00% 10.25x
Buckle 7.32% 10.01x
Maurices 2.55% 9.33x
Columbia 0.94% 9.23x
Express Outlets 0.97% 8.50x
Lane Bryant 4.56% 7.41x
Zumiez 5.34% 6.22x
Composition Percentage: The overlap percentage between the Furniture Row audience and the Location attribute.
Index: A comparison of the Furniture Row audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Furniture Row audience is Central California Cluster.

Content Affinity Composition Index
Central California Cluster 1.75% 6.79x
Colorado Cluster 6.55% 6.59x
Idaho Cluster 2.62% 4.77x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 3.06% 4.60x
Texas News 7.42% 4.15x
Colorado News 12.23% 4.04x
School Curriculum 0.87% 3.99x
Back & Spine 1.31% 3.90x
Startup Investment 0.66% 3.68x
Eye Health & Vision 0.39% 3.55x
Composition Percentage: The overlap percentage between the Furniture Row audience and the Content Affinity attribute.
Index: A comparison of the Furniture Row audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Furniture Row audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male