Dstillery Audiences

GNC

Audience Size: 334 Thousand Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 334 thousand unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.02% 1.94x
Mid-Range Grocery Shoppers 2.93% 1.44x
Cleveland Cavaliers Fans 2.64% 1.42x
Philadelphia Trip Planners 2.27% 1.41x
New York City Events Researchers 1.81% 1.41x
Sporting Goods Shoppers 2.43% 1.40x
Seattle Seahawks Fans 3.15% 1.39x
New York Rangers Fans 2.67% 1.39x
Mid Size SUV Auto Intenders 1.51% 1.38x
Drug Store Shoppers 2.70% 1.38x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.26% 6.88x
Zara 0.51% 6.55x
Uniqlo 0.20% 6.03x
Lorna Jane 0.11% 5.98x
H&M 1.89% 5.70x
Forever 21 1.80% 5.69x
Journeys 4.48% 5.59x
Zumiez 2.38% 5.49x
Joe's Jeans 0.02% 5.46x
Victoria's Secret 4.33% 5.35x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is Canada Online Shopping Cluster.

Content Affinity Composition Index
Canada Online Shopping Cluster 0.02% 3.83x
Alternative Streaming Services 0.02% 3.55x
Computer Printers 0.02% 3.46x
Mid-Atlantic Beaches 0.05% 3.31x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.01% 3.12x
Robotics 0.05% 3.03x
Foreign Language Education 0.08% 3.00x
Upstate New York State Athletics 0.02% 2.81x
Canadian Lifestyle 0.02% 2.69x
Professional Audio Visual 0.02% 2.61x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male