Dstillery Audiences

GNC

Audience Size: 5 Million Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.07% 2.05x
True Crime Podcast Listeners 0.02% 1.94x
Social Distancing Content Readers 0.06% 1.69x
Ohio County and Local Fair Visitors 3.45% 1.46x
School Closings Updates Readers 0.07% 1.41x
Water Park Visitors 3.27% 1.40x
New York Trip Planners 2.64% 1.39x
New York Rangers Fans 2.82% 1.38x
Pittsburgh Penguins Fans 2.61% 1.37x
Northeastern Voters 2.64% 1.36x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Everlane.

Location Composition Index
Everlane 0.14% 8.59x
Supreme 0.14% 7.97x
Topshop 0.42% 7.88x
Zara 2.88% 7.34x
Uniqlo 1.78% 7.11x
Joe's Jeans 0.21% 6.93x
American Apparel 3.01% 6.51x
Intermix 0.70% 6.49x
Hugo Boss 3.65% 6.41x
Calvin Klein 0.44% 6.40x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.04% 4.06x
Flags & Trump 0.01% 3.99x
Consumer Rewards 0.03% 2.60x
New Hampshire News 0.84% 2.47x
Mid-Atlantic Beaches 0.03% 2.46x
Credit Unions & Consumer Protection 0.01% 2.29x
Upstate New York State Athletics 0.02% 2.22x
Franchising 0.02% 2.12x
New York City Education & News Cluster 0.56% 2.10x
Canada Tax and Finance Research Cluster 0.02% 2.10x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male