Dstillery Audiences

GNC

Audience Size: 473.7 Thousand Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 473.7 thousand unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 0.49% 2.12x
Digital Antenna Users 2.26% 1.85x
Food Allergies Researchers 0.54% 1.62x
Wine Lovers 0.32% 1.57x
Body Detox Enthusiasts 0.72% 1.56x
Austin Trip Planners 1.60% 1.56x
Smoking Cessation Intenders 0.89% 1.52x
Pet Health and Nutrition Researchers 0.69% 1.50x
Penn State Nittany Lions Fans 1.75% 1.50x
Godiva Chocolate Fans 0.74% 1.49x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Zara.

Location Composition Index
Zara 1.22% 12.18x
Banana Republic 1.82% 11.85x
Journeys 6.39% 10.90x
The Childrens Place 2.39% 10.63x
Michael Kors 2.39% 10.52x
Aeropostale 3.89% 10.28x
Tommy Bahama 1.24% 10.19x
Victoria's Secret 3.00% 9.29x
Buckle 3.71% 9.19x
Club Monaco 0.28% 9.05x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is Grilling.

Content Affinity Composition Index
Grilling 0.05% 3.91x
Ohio Universities 0.20% 3.86x
Film Production 0.03% 3.77x
Design Software 0.07% 3.32x
Exotic Pets 0.09% 3.30x
Sewing, Embroidery & Quilting 0.11% 3.27x
Online Ticket Buyers 0.09% 3.13x
Personal Investment & Advisor Researchers 0.06% 3.08x
Minnesota Community Business Cluster 0.03% 2.67x
Florida College Athletics 0.06% 2.66x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male