Dstillery Audiences

GNC

Audience Size: 6.9 Million Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 2.76% 1.59x
Online Grocery Shoppers 3.32% 1.58x
Ballet Enthusiasts 2.88% 1.56x
Los Angeles Mass Transit Commuters 3.28% 1.50x
New York Trip Planners 2.95% 1.50x
Restaurant Menu Researchers 2.30% 1.46x
Northeastern Voters 2.54% 1.46x
Los Angeles Activities Researchers 2.58% 1.41x
New York Rangers Fans 2.46% 1.39x
Opera Enthusiasts 2.36% 1.38x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Supreme.

Location Composition Index
Supreme 0.19% 7.59x
Everlane 0.16% 7.10x
Topshop 0.62% 7.00x
Uniqlo 2.05% 6.80x
Zara 2.93% 6.53x
Calvin Klein 0.52% 6.13x
Joe's Jeans 0.32% 6.13x
Intermix 0.95% 5.84x
Anthropologie 1.30% 5.81x
American Apparel 3.44% 5.77x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 0.78% 2.33x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.01% 2.27x
New York City Real Estate Research Cluster 0.87% 2.14x
NYC Tourist Attractions 1.02% 2.03x
New York City Family & Activity Cluster 1.48% 1.86x
Mid-Atlantic Beaches 0.03% 1.83x
Russia Cluster 0.06% 1.78x
LGBTQ Advocacy 1.13% 1.77x
Serbia & Albania Cluster 0.04% 1.76x
Spanish Lifestyle & Health 0.10% 1.75x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male