Dstillery Audiences

GNC

Audience Size: 6 Million Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 6 million unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 2.88% 1.57x
New York Trip Planners 2.91% 1.51x
Online Grocery Shoppers 3.24% 1.51x
Ballet Enthusiasts 2.98% 1.49x
Burger Enthusiast 0.05% 1.47x
Northeastern Voters 2.79% 1.46x
Restaurant Menu Researchers 2.46% 1.43x
New York Rangers Fans 2.73% 1.41x
Stay-at-Home Parents 2.98% 1.38x
Real Estate Decision Makers 2.34% 1.36x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Supreme.

Location Composition Index
Supreme 0.16% 7.50x
Topshop 0.52% 7.37x
Everlane 0.16% 7.33x
Zara 3.07% 6.70x
Uniqlo 2.00% 6.61x
Joe's Jeans 0.26% 6.37x
Intermix 0.83% 6.15x
American Apparel 3.26% 6.14x
Calvin Klein 0.49% 5.95x
American Eagle Outfitters 7.67% 5.82x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is Men's Fashion Shopping.

Content Affinity Composition Index
Men's Fashion Shopping 0.02% 2.85x
Mid-Atlantic Beaches 0.03% 2.42x
New York City Education & News Cluster 0.78% 2.33x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.02% 2.32x
New York City Real Estate Research Cluster 0.93% 2.24x
London Tourism & Events 0.02% 2.24x
Scotland Travel 0.02% 2.23x
NYC Tourist Attractions 0.96% 2.00x
Russia Cluster 0.05% 1.97x
New York City Family & Activity Cluster 1.51% 1.93x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female