Explore the GNC Audience
Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 697.6 thousand unique devices whose actions qualify for the GNC audience.
INTERESTS
The GNC audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the GNC audience is Work Visa Researchers.
| Interest | Composition | Index |
| Work Visa Researchers | 1.92% | 1.48x |
| Detroit Trip Planners | 2.93% | 1.45x |
| TV Junkies | 2.10% | 1.44x |
| Renaissance Faire Visitors | 2.98% | 1.43x |
| Northeastern Voters | 2.58% | 1.41x |
| Personal Bank Comparison Researchers | 3.11% | 1.41x |
| Ohio County and Local Fair Visitors | 4.30% | 1.41x |
| Washington Skiers and Snowboarders | 2.93% | 1.40x |
| Miami Trip Planners | 2.83% | 1.39x |
| New York Yankees Fans | 2.50% | 1.39x |
Composition Percentage:
The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
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APPAREL RETAILERS
The GNC audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the GNC audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 11.97x |
| Lorna Jane | 0.15% | 6.41x |
| Supreme | 0.01% | 6.40x |
| Forever 21 | 2.93% | 6.20x |
| Abercrombie & Fitch | 0.26% | 6.06x |
| Journeys | 8.36% | 5.95x |
| Zumiez | 4.21% | 5.84x |
| H&M | 2.85% | 5.81x |
| Uniqlo | 0.31% | 5.80x |
| American Eagle Outfitters | 4.91% | 5.72x |
Composition Percentage:
The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the GNC audience is Feminism.
| Content Affinity | Composition | Index |
| Feminism | 0.10% | 6.89x |
| Dermatology | 0.06% | 5.54x |
| Medical Supplies and Information | 0.09% | 4.78x |
| Pre-Built Home Researchers | 0.07% | 4.67x |
| Nutrition & Diabetic Living | 0.05% | 3.94x |
| Free Online Game Players | 0.08% | 3.84x |
| Dental Health | 0.08% | 3.76x |
| Website Launchers | 0.04% | 3.57x |
| NYC Tourist Attractions | 0.25% | 3.42x |
| Watches Retail | 0.10% | 3.29x |
Composition Percentage:
The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
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DEMOGRAPHICS
The GNC audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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