Dstillery Audiences

GNC

Audience Size: 6.9 Million Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 2.96% 1.63x
Online Grocery Shoppers 2.97% 1.55x
Ballet Enthusiasts 2.86% 1.55x
New York Trip Planners 3.09% 1.44x
New York Rangers Fans 1.86% 1.39x
New York Mets Fans 1.76% 1.38x
Restaurant Menu Researchers 2.08% 1.38x
Brooklyn Nets Fans 1.80% 1.37x
Broadway Fans 2.21% 1.37x
New York Knicks Fans 1.72% 1.37x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Everlane.

Location Composition Index
Everlane 0.16% 8.73x
Ann Taylor 4.02% 8.58x
Supreme 0.25% 7.30x
Uniqlo 1.62% 7.22x
Anthropologie 4.84% 7.06x
Topshop 0.32% 7.03x
Zara 2.76% 6.96x
The Childrens Place 7.01% 6.74x
Gap 7.89% 6.61x
Intermix 0.85% 6.42x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 1.37% 2.22x
New York City Education & News Cluster 1.20% 2.22x
NYC Tourist Attractions 1.86% 2.13x
Italy Cluster 0.03% 1.95x
Greece Cluster 0.03% 1.83x
New York City Family & Activity Cluster 1.66% 1.82x
General Interest 0.02% 1.79x
London Tourism & Events 0.04% 1.73x
Turkey & Iran Cluster 0.04% 1.71x
Russia Cluster 0.09% 1.69x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male