Dstillery Audiences

GNC

Audience Size: 3.3 Million Devices

Explore the GNC Audience

Below you'll find more information about the GNC audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the GNC audience.

Dstillery Crafted Audiences

INTERESTS

The GNC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GNC audience is Washington Skiers and Snowboarders.

Interest Composition Index
Washington Skiers and Snowboarders 2.57% 1.41x
North West State Fair Visitors 3.51% 1.40x
Michigan County and Local Fair Visitors 3.96% 1.39x
Oregon Trip Planners 2.62% 1.37x
Washington County and Local Fair Visitors 3.31% 1.37x
Seattle Trip Planners 3.35% 1.37x
Christmas Celebration Researchers 2.90% 1.34x
Seattle Seahawks Fans 2.76% 1.33x
Midwestern Voters 2.71% 1.33x
Online Payroll Services Users 2.34% 1.32x
Composition Percentage: The overlap percentage between the GNC audience and the Interest attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GNC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GNC audience is Everlane.

Location Composition Index
Everlane 0.02% 3.41x
Lorna Jane 0.39% 3.09x
Topshop 0.07% 2.96x
Supreme 0.01% 2.85x
Zara 0.87% 2.84x
Charlotte Russe 0.47% 2.83x
Journeys 8.84% 2.76x
Uniqlo 0.48% 2.75x
Forever 21 3.70% 2.74x
Joe's Jeans 0.09% 2.73x
Composition Percentage: The overlap percentage between the GNC audience and the Location attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GNC audience is Youth Educational Resources.

Content Affinity Composition Index
Youth Educational Resources 0.01% 5.36x
Organic Beauty & Skincare Products 0.01% 4.90x
Sports - Golf, Hunting, Fishing 0.01% 4.28x
Party Suppliers 0.01% 3.81x
Beach & Intimate Wear 0.01% 3.36x
Roleplay & Fantasy Games 0.01% 3.33x
Germany Cluster 0.02% 3.05x
Medical Supplies 0.01% 2.98x
Trucks 0.02% 2.69x
Cosmetics Business 0.01% 2.68x
Composition Percentage: The overlap percentage between the GNC audience and the Content Affinity attribute.
Index: A comparison of the GNC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GNC audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female