Dstillery Audiences

GAME STOP

Audience Size: 473.9 Thousand Devices

Explore the Game Stop Audience

Below you'll find more information about the Game Stop audience, broken down in different categories based on their digital and physical behaviors. These are 473.9 thousand unique devices whose actions qualify for the Game Stop audience.

Dstillery Crafted Audiences

INTERESTS

The Game Stop audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Game Stop audience is Los Angeles Lakers Fans.

Interest Composition Index
Los Angeles Lakers Fans 0.03% 1.72x
Miami Heat Fans 0.02% 1.54x
Readers of Caribbean Content 2.12% 1.41x
Readers of Dominican Republic Content 2.20% 1.35x
Readers of Puerto Rican Content 1.61% 1.34x
Readers of South American Content 1.79% 1.34x
Readers of El Salvadoran Content 1.91% 1.31x
Readers of Colombian Content 1.93% 1.30x
Readers of Belizean Content 2.01% 1.30x
Readers of Panamanian Content 1.64% 1.27x
Composition Percentage: The overlap percentage between the Game Stop audience and the Interest attribute.
Index: A comparison of the Game Stop audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Game Stop audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Game Stop audience is Michael Kors.

Location Composition Index
Michael Kors 0.91% 7.68x
Lululemon 0.37% 5.01x
Free People 0.16% 4.99x
Club Monaco 0.49% 4.63x
Gymboree 1.19% 3.96x
Banana Republic 1.92% 3.75x
REI 1.62% 3.48x
The North Face 0.87% 3.36x
Brooks Brothers 1.52% 3.29x
J. Crew 1.35% 3.16x
Composition Percentage: The overlap percentage between the Game Stop audience and the Location attribute.
Index: A comparison of the Game Stop audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Game Stop audience is Assorted Topics #11273 (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics #11273 (Television, Origami, Men's Health) 0.02% 2.08x
Italy Cluster 0.02% 2.08x
Latin American Spanish Language News 0.18% 1.94x
Mysticism 0.02% 1.91x
Content Streamers & Downloaders 0.02% 1.80x
New York City Education & News Cluster 0.73% 1.69x
Vietnam Cluster 0.08% 1.59x
Caribbean Cluster 0.20% 1.59x
Spanish Health & Wellness 0.42% 1.55x
Central & South American News 0.14% 1.53x
Composition Percentage: The overlap percentage between the Game Stop audience and the Content Affinity attribute.
Index: A comparison of the Game Stop audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Game Stop audience resonates most for the following age and income brackets.
Age
35-44
Income
$75,000-$99,999