Explore the Game Stop Audience
Below you'll find more information about the Game Stop audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Game Stop audience.
INTERESTS
The Game Stop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Game Stop audience is Pokemon Enthusiasts.
| Interest | Composition | Index |
| Pokemon Enthusiasts | 4.22% | 1.34x |
| Minecraft Video Game Fans | 4.23% | 1.31x |
| Holiday Season Electronics and Game Deal Shoppers | 2.57% | 1.28x |
| Sprint Customers | 0.03% | 1.28x |
| Anime Fans | 2.91% | 1.27x |
| Nintendo Enthusiasts | 2.81% | 1.27x |
| The Sims Video Game Fans | 3.81% | 1.26x |
| eSports Enthusiasts | 2.88% | 1.25x |
| League of Legends Video Game Fans | 3.82% | 1.25x |
| Dungeons and Dragons Fans | 4.48% | 1.24x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Interest attribute.
Index: A comparison of the Game Stop audience to the internet population.
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APPAREL RETAILERS
The Game Stop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Game Stop audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 0.51% | 9.01x |
| Abercrombie & Fitch | 0.30% | 7.15x |
| Hollister | 3.39% | 7.14x |
| Aeropostale | 4.63% | 7.06x |
| Journeys | 7.45% | 6.83x |
| Zumiez | 3.93% | 6.69x |
| Buckle | 4.94% | 6.53x |
| Zara | 0.69% | 6.45x |
| The Childrens Place | 6.16% | 5.98x |
| Express | 4.55% | 5.90x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Location attribute.
Index: A comparison of the Game Stop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Game Stop audience is Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling).
| Content Affinity | Composition | Index |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.04% | 6.84x |
| Hair & Beauty | 0.02% | 5.66x |
| Cosmetics Business | 0.02% | 2.71x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.05% | 2.66x |
| Jokes & Riddles | 0.03% | 2.64x |
| African-American Hair | 0.06% | 2.31x |
| Bowling | 0.05% | 2.28x |
| Quebec Vacations | 0.03% | 2.25x |
| Machines & Industrial Supplies | 0.03% | 2.20x |
| Higher Education | 0.01% | 2.20x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Content Affinity attribute.
Index: A comparison of the Game Stop audience to the internet population.
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DEMOGRAPHICS
The Game Stop audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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