Explore the Game Stop Audience
Below you'll find more information about the Game Stop audience, broken down in different categories based on their digital and physical behaviors. These are 793.7 thousand unique devices whose actions qualify for the Game Stop audience.
INTERESTS
The Game Stop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Game Stop audience is Gas Discount Researchers.
| Interest | Composition | Index |
| Gas Discount Researchers | 0.34% | 1.76x |
| Chicago Trip Planners | 1.96% | 1.57x |
| Airbnb Researchers | 0.51% | 1.43x |
| Apartment Furniture Shoppers | 0.49% | 1.43x |
| Christmas Traditions Researchers | 0.80% | 1.42x |
| Egypt Trip Planners | 0.77% | 1.41x |
| Furniture Shoppers | 0.70% | 1.41x |
| Wisconsin County and Local Fair Visitors | 3.15% | 1.35x |
| COVID Symptoms Researchers | 0.34% | 1.34x |
| Luxury Second Home Owners | 0.37% | 1.33x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Interest attribute.
Index: A comparison of the Game Stop audience to the internet population.
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APPAREL RETAILERS
The Game Stop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Game Stop audience is Aeropostale.
| Location | Composition | Index |
| Aeropostale | 5.10% | 13.61x |
| Hollister | 2.70% | 13.50x |
| Charlotte Russe | 1.48% | 13.47x |
| Uniqlo | 0.64% | 13.32x |
| Journeys | 7.51% | 12.91x |
| The Childrens Place | 2.82% | 12.62x |
| Buckle | 4.78% | 11.92x |
| Express | 4.96% | 11.53x |
| Abercrombie & Fitch | 0.96% | 11.10x |
| Victoria's Secret | 3.41% | 10.64x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Location attribute.
Index: A comparison of the Game Stop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Game Stop audience is Tattoos & Costumes.
| Content Affinity | Composition | Index |
| Tattoos & Costumes | 0.02% | 7.06x |
| Hair & Beauty | 0.02% | 5.66x |
| Nepal News | 0.05% | 5.59x |
| Lawns & Pest Control | 0.02% | 4.55x |
| Home Furnishings | 0.05% | 4.21x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.05% | 3.99x |
| Diet & Weight Loss | 0.03% | 3.42x |
| Winter Sports & Gear | 0.02% | 3.19x |
| Celebrity Gossip | 0.03% | 3.15x |
| Visa & Immigration | 0.02% | 2.96x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Content Affinity attribute.
Index: A comparison of the Game Stop audience to the internet population.
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DEMOGRAPHICS
The Game Stop audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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