Explore the Game Stop Audience
Below you'll find more information about the Game Stop audience, broken down in different categories based on their digital and physical behaviors. These are 473.9 thousand unique devices whose actions qualify for the Game Stop audience.
INTERESTS
The Game Stop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Game Stop audience is Los Angeles Lakers Fans.
| Interest | Composition | Index |
| Los Angeles Lakers Fans | 0.03% | 1.72x |
| Miami Heat Fans | 0.02% | 1.54x |
| Readers of Caribbean Content | 2.12% | 1.41x |
| Readers of Dominican Republic Content | 2.20% | 1.35x |
| Readers of Puerto Rican Content | 1.61% | 1.34x |
| Readers of South American Content | 1.79% | 1.34x |
| Readers of El Salvadoran Content | 1.91% | 1.31x |
| Readers of Colombian Content | 1.93% | 1.30x |
| Readers of Belizean Content | 2.01% | 1.30x |
| Readers of Panamanian Content | 1.64% | 1.27x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Interest attribute.
Index: A comparison of the Game Stop audience to the internet population.
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APPAREL RETAILERS
The Game Stop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Game Stop audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.91% | 7.68x |
| Lululemon | 0.37% | 5.01x |
| Free People | 0.16% | 4.99x |
| Club Monaco | 0.49% | 4.63x |
| Gymboree | 1.19% | 3.96x |
| Banana Republic | 1.92% | 3.75x |
| REI | 1.62% | 3.48x |
| The North Face | 0.87% | 3.36x |
| Brooks Brothers | 1.52% | 3.29x |
| J. Crew | 1.35% | 3.16x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Location attribute.
Index: A comparison of the Game Stop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Game Stop audience is Assorted Topics #11273 (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics #11273 (Television, Origami, Men's Health) | 0.02% | 2.08x |
| Italy Cluster | 0.02% | 2.08x |
| Latin American Spanish Language News | 0.18% | 1.94x |
| Mysticism | 0.02% | 1.91x |
| Content Streamers & Downloaders | 0.02% | 1.80x |
| New York City Education & News Cluster | 0.73% | 1.69x |
| Vietnam Cluster | 0.08% | 1.59x |
| Caribbean Cluster | 0.20% | 1.59x |
| Spanish Health & Wellness | 0.42% | 1.55x |
| Central & South American News | 0.14% | 1.53x |
Composition Percentage:
The overlap percentage between the Game Stop audience and the Content Affinity attribute.
Index: A comparison of the Game Stop audience to the internet population.
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DEMOGRAPHICS
The Game Stop audience resonates most for the following age and income brackets.
Age
35-44
Income
$75,000-$99,999
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