Dstillery Audiences

GAME STOP

Audience Size: 3.7 Million Devices

Explore the Game Stop Audience

Below you'll find more information about the Game Stop audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Game Stop audience.

Dstillery Crafted Audiences

INTERESTS

The Game Stop audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Game Stop audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.01% 1.53x
Readers of Caribbean Content 2.25% 1.48x
Readers of Dominican Republic Content 2.11% 1.47x
Hip Hop Fans 1.72% 1.37x
Readers of El Salvadoran Content 1.88% 1.36x
Readers of South American Content 2.00% 1.35x
Readers of Puerto Rican Content 1.70% 1.35x
Readers of Belizean Content 2.02% 1.35x
Caribbean Trip Planners 1.79% 1.34x
Readers of Jamaican Content 1.35% 1.34x
Composition Percentage: The overlap percentage between the Game Stop audience and the Interest attribute.
Index: A comparison of the Game Stop audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Game Stop audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Game Stop audience is Everlane.

Location Composition Index
Everlane 0.11% 10.13x
Journeys 4.26% 9.79x
The Childrens Place 7.23% 9.74x
Hollister 2.41% 9.40x
Charlotte Russe 2.41% 9.06x
Aeropostale 3.87% 8.89x
Levi Strauss 1.17% 8.80x
Express Outlets 0.48% 8.79x
Forever 21 4.69% 8.74x
Zumiez 3.68% 8.65x
Composition Percentage: The overlap percentage between the Game Stop audience and the Location attribute.
Index: A comparison of the Game Stop audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Game Stop audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.01% 5.41x
Men's Fashion Shopping 0.02% 2.74x
Content Streamers & Downloaders 0.02% 2.37x
New York City Education & News Cluster 0.89% 2.02x
As Seen On TV Products 0.01% 1.94x
Latin American Spanish Language News 0.17% 1.89x
Consumer Rewards 0.06% 1.83x
Caribbean Cluster 0.21% 1.80x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.04% 1.64x
New York City Family & Activity Cluster 0.89% 1.64x
Composition Percentage: The overlap percentage between the Game Stop audience and the Content Affinity attribute.
Index: A comparison of the Game Stop audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Game Stop audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female