Explore the Genesis HealthCare Audience
Below you'll find more information about the Genesis HealthCare audience, broken down in different categories based on their digital and physical behaviors. These are 30.1 thousand unique devices whose actions qualify for the Genesis HealthCare audience.
INTERESTS
The Genesis HealthCare audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Genesis HealthCare audience is Boston Trip Planners.
| Interest | Composition | Index |
| Boston Trip Planners | 3.72% | 5.58x |
| School Closings Updates Readers | 2.66% | 5.07x |
| Sailing Enthusiasts | 6.91% | 4.70x |
| Yachting Enthusiasts | 6.38% | 3.64x |
| Aviation Enthusiasts | 5.32% | 3.57x |
| Cape Cod News Readers | 3.72% | 3.56x |
| Business Travelers | 4.26% | 3.48x |
| Financially Aware (COVID-19 related) | 2.66% | 3.47x |
| North East State Fair Visitors | 6.38% | 3.37x |
| Indoor Cycling & Spinning Enthusiasts | 2.13% | 3.24x |
Composition Percentage:
The overlap percentage between the Genesis HealthCare audience and the Interest attribute.
Index: A comparison of the Genesis HealthCare audience to the internet population.
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APPAREL RETAILERS
The Genesis HealthCare audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Genesis HealthCare audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.41% | 10.52x |
| Lorna Jane | 0.81% | 4.39x |
| LL Bean | 0.95% | 4.09x |
| Uniqlo | 0.98% | 3.85x |
| Club Monaco | 0.68% | 3.57x |
| American Apparel | 1.69% | 3.14x |
| Saint Laurent Paris | 0.34% | 3.13x |
| Abercrombie & Fitch | 0.64% | 3.06x |
| Joe's Jeans | 0.14% | 2.96x |
| Free People | 2.03% | 2.66x |
Composition Percentage:
The overlap percentage between the Genesis HealthCare audience and the Location attribute.
Index: A comparison of the Genesis HealthCare audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Genesis HealthCare audience is New Hampshire News.
| Content Affinity | Composition | Index |
| New Hampshire News | 2.66% | 9.62x |
| Rhode Island Cluster | 2.13% | 7.62x |
| New Mexico News | 3.72% | 7.12x |
| Maine Cluster | 3.19% | 7.07x |
| Baltimore Cluster | 12.23% | 6.73x |
| Delaware Cluster | 1.60% | 5.75x |
| West Virginia News | 3.72% | 5.70x |
| Fashion Cluster | 1.07% | 3.70x |
| Humor & Entertainment | 0.14% | 3.60x |
| Collectibles - Toys & Collectibles | 2.37% | 3.58x |
Composition Percentage:
The overlap percentage between the Genesis HealthCare audience and the Content Affinity attribute.
Index: A comparison of the Genesis HealthCare audience to the internet population.
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DEMOGRAPHICS
The Genesis HealthCare audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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