Dstillery Audiences

GHIRARDELLI CHOCOLATE

Audience Size: 18 Thousand Devices

Explore the Ghirardelli Chocolate Audience

Below you'll find more information about the Ghirardelli Chocolate audience, broken down in different categories based on their digital and physical behaviors. These are 18 thousand unique devices whose actions qualify for the Ghirardelli Chocolate audience.

Dstillery Crafted Audiences

INTERESTS

The Ghirardelli Chocolate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ghirardelli Chocolate audience is Stay-at-Home Parents.

Interest Composition Index
Stay-at-Home Parents 8.06% 5.70x
Thai Food Enthusiasts 4.84% 5.06x
Preppy Clothing Shoppers 6.74% 4.55x
College Professors 4.49% 4.47x
U.S. History Buffs 5.62% 4.26x
North Carolina Travel Researchers 9.68% 4.16x
Puzzle Enthusiasts 7.87% 4.14x
EDM Festival Enthusiasts 6.74% 4.09x
Luxury Hotel Guests 3.37% 4.07x
Lawn & Garden Enthusiasts 3.70% 4.06x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Interest attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ghirardelli Chocolate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ghirardelli Chocolate audience is Uniqlo.

Location Composition Index
Uniqlo 8.91% 81.88x
Express Outlets 9.58% 46.48x
Abercrombie & Fitch 3.68% 44.28x
Zara 6.37% 32.11x
Columbia 3.42% 25.95x
Kate Spade 9.01% 22.73x
Club Monaco 1.61% 19.53x
Hugo Boss 6.37% 19.41x
Urban Outfitters 9.37% 18.80x
Coach 10.46% 16.89x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Location attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ghirardelli Chocolate audience is Build Your Own Computer Enthusiasts.

Content Affinity Composition Index
Build Your Own Computer Enthusiasts 3.37% 5.06x
Collectibles - Toys & Collectibles 3.37% 4.84x
Sports - Skiing, Snowboarding 0.19% 4.79x
Chicago Cluster 5.62% 4.72x
Disease Cluster 0.48% 4.04x
Toys Shopping 0.52% 3.87x
Moving & Storage 0.62% 3.76x
Canada News 0.09% 3.73x
Organic Beauty & Skincare Products 0.26% 3.62x
Custom Printing 0.52% 3.44x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Content Affinity attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ghirardelli Chocolate audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female