Dstillery Audiences

GHIRARDELLI CHOCOLATE

Audience Size: 141.8 Thousand Devices

Explore the Ghirardelli Chocolate Audience

Below you'll find more information about the Ghirardelli Chocolate audience, broken down in different categories based on their digital and physical behaviors. These are 141.8 thousand unique devices whose actions qualify for the Ghirardelli Chocolate audience.

Dstillery Crafted Audiences

INTERESTS

The Ghirardelli Chocolate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ghirardelli Chocolate audience is Opera Enthusiasts.

Interest Composition Index
Opera Enthusiasts 6.26% 3.74x
Symphony Music Enthusiasts 7.01% 3.73x
Santa Cruz Trip Planners 7.09% 3.34x
Los Angeles Trip Planners 6.92% 3.27x
Los Angeles Mass Transit Commuters 6.92% 3.23x
San Francisco Trip Planners 6.67% 3.21x
California Trip Planners 5.67% 3.09x
Tahoe Skiers and Snowboarders 5.75% 3.06x
South West State Fair Visitors 6.76% 3.03x
San Francisco Activities Researchers 4.92% 3.02x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Interest attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ghirardelli Chocolate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ghirardelli Chocolate audience is Topshop.

Location Composition Index
Topshop 9.67% 109.80x
Uniqlo 15.80% 52.27x
Columbia 11.20% 39.94x
Joe's Jeans 1.95% 36.81x
Express Outlets 6.45% 31.11x
Zara 12.42% 27.63x
Saint Laurent Paris 4.05% 25.22x
Levi Strauss 7.50% 25.13x
Ann Taylor 11.46% 24.86x
Urban Outfitters 19.93% 22.80x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Location attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ghirardelli Chocolate audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 0.33% 5.86x
European Museums, Restaurants & Events 0.58% 5.29x
Sports - Skiing, Snowboarding 0.19% 4.79x
San Francisco Bay Area Cluster 5.50% 4.53x
Illinois 1.00% 4.34x
Internet Service Provider Sites 0.25% 4.15x
Philippines News 0.58% 3.96x
Electronic Document Assembly 0.11% 3.79x
Christian Music 0.25% 3.74x
Canada News 0.09% 3.73x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Content Affinity attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ghirardelli Chocolate audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male