Dstillery Audiences

GHIRARDELLI CHOCOLATE

Audience Size: 142.4 Thousand Devices

Explore the Ghirardelli Chocolate Audience

Below you'll find more information about the Ghirardelli Chocolate audience, broken down in different categories based on their digital and physical behaviors. These are 142.4 thousand unique devices whose actions qualify for the Ghirardelli Chocolate audience.

Dstillery Crafted Audiences

INTERESTS

The Ghirardelli Chocolate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ghirardelli Chocolate audience is Santa Cruz Trip Planners.

Interest Composition Index
Santa Cruz Trip Planners 8.02% 3.58x
Opera Enthusiasts 7.29% 3.53x
Symphony Music Enthusiasts 7.37% 3.26x
California Trip Planners 7.05% 3.11x
San Francisco Trip Planners 7.70% 3.10x
Tahoe Skiers and Snowboarders 6.40% 2.90x
Los Angeles Trip Planners 6.81% 2.81x
South West State Fair Visitors 6.89% 2.70x
Santa Monica Trip Planners 6.24% 2.53x
San Diego Trip Planners 5.51% 2.42x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Interest attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ghirardelli Chocolate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ghirardelli Chocolate audience is Topshop.

Location Composition Index
Topshop 9.56% 115.82x
Uniqlo 18.00% 53.26x
Joe's Jeans 2.25% 46.47x
Columbia 10.93% 41.70x
Express Outlets 8.46% 36.53x
Zara 16.83% 33.36x
Abercrombie & Fitch 9.79% 27.68x
Saint Laurent Paris 4.67% 26.87x
Levi Strauss 5.09% 25.06x
Armani 12.13% 25.03x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Location attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ghirardelli Chocolate audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 0.32% 6.64x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.49% 5.50x
San Francisco Bay Area Cluster 6.24% 5.30x
San Francisco Tourism 0.24% 5.15x
Aid Groups 0.32% 5.15x
Sports - Skiing, Snowboarding 0.19% 4.79x
Film Production 0.41% 4.71x
Southern California Tourism 0.73% 4.20x
Engineering 0.49% 4.11x
Visa & Immigration 0.16% 3.93x
Composition Percentage: The overlap percentage between the Ghirardelli Chocolate audience and the Content Affinity attribute.
Index: A comparison of the Ghirardelli Chocolate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ghirardelli Chocolate audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male