Dstillery Audiences

GIANT FOOD STORES

Audience Size: 19.5 Thousand Devices

Explore the Giant Food Stores Audience

Below you'll find more information about the Giant Food Stores audience, broken down in different categories based on their digital and physical behaviors. These are 19.5 thousand unique devices whose actions qualify for the Giant Food Stores audience.

Dstillery Crafted Audiences

INTERESTS

The Giant Food Stores audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Giant Food Stores audience is Washington DC Trip Planners.

Interest Composition Index
Washington DC Trip Planners 17.05% 7.71x
Mid-Atlantic Voters 12.50% 6.16x
Federal Employee Benefits Researchers 8.52% 5.26x
Retired Government Employees 7.39% 4.52x
Washington Nationals Fans 9.09% 4.50x
Readers of Muslim Content 3.98% 3.71x
Norfolk and Virginia Beach Trip Planners 8.52% 3.71x
United Nations Donors 4.55% 3.61x
Mens Business Clothes Shoppers 4.55% 3.49x
Real Estate Decision Makers 5.68% 3.41x
Composition Percentage: The overlap percentage between the Giant Food Stores audience and the Interest attribute.
Index: A comparison of the Giant Food Stores audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Giant Food Stores audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Giant Food Stores audience is Bonobos.

Location Composition Index
Bonobos 0.87% 13.43x
Armani 1.06% 12.15x
Intermix 0.29% 11.35x
Columbia 0.87% 8.95x
LL Bean 0.53% 8.52x
Lululemon 2.46% 8.41x
Uniqlo 0.39% 8.32x
Club Monaco 0.34% 8.32x
Madewell 1.16% 7.59x
J. Crew 3.33% 7.28x
Composition Percentage: The overlap percentage between the Giant Food Stores audience and the Location attribute.
Index: A comparison of the Giant Food Stores audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Giant Food Stores audience is Washington & Northern Virginia.

Content Affinity Composition Index
Washington & Northern Virginia 11.36% 19.07x
Baltimore Cluster 10.23% 5.79x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 1.70% 5.47x
Virginia News 7.95% 3.90x
US Cycling 1.70% 3.82x
Furniture Shopping 1.14% 3.68x
Right Wing Blogs - Conspiracy Theories 1.14% 3.60x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.06% 3.58x
Canada General Information Seeker Cluster 1.70% 3.46x
Online Ticket Buyers 1.02% 3.40x
Composition Percentage: The overlap percentage between the Giant Food Stores audience and the Content Affinity attribute.
Index: A comparison of the Giant Food Stores audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Giant Food Stores audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male