Dstillery Audiences

GIANT FOOD STORES

Audience Size: 52.2 Thousand Devices

Explore the Giant Food Stores Audience

Below you'll find more information about the Giant Food Stores audience, broken down in different categories based on their digital and physical behaviors. These are 52.2 thousand unique devices whose actions qualify for the Giant Food Stores audience.

Dstillery Crafted Audiences

INTERESTS

The Giant Food Stores audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Giant Food Stores audience is Mid-Atlantic Voters.

Interest Composition Index
Mid-Atlantic Voters 18.47% 9.41x
Washington DC Trip Planners 19.37% 8.47x
Federal Employee Benefits Researchers 11.71% 7.34x
Retired Government Employees 11.71% 7.30x
Washington Nationals Fans 12.16% 6.12x
Norfolk and Virginia Beach Trip Planners 12.16% 4.84x
Mid-Range Grocery Shoppers 8.11% 4.52x
Social Distancing Content Readers 2.81% 4.41x
Telemedicine Content Readers 1.61% 4.25x
United Nations Donors 4.95% 4.17x
Composition Percentage: The overlap percentage between the Giant Food Stores audience and the Interest attribute.
Index: A comparison of the Giant Food Stores audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Giant Food Stores audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Giant Food Stores audience is Bonobos.

Location Composition Index
Bonobos 2.04% 16.41x
Uniqlo 1.65% 11.97x
Ann Taylor 2.23% 11.85x
Jos A. Bank Clothiers 6.42% 10.58x
Calvin Klein 0.38% 10.08x
Madewell 2.45% 10.05x
Kate Spade 2.44% 8.48x
REI 1.46% 8.22x
Lululemon 3.53% 7.97x
J. Crew 4.26% 7.69x
Composition Percentage: The overlap percentage between the Giant Food Stores audience and the Location attribute.
Index: A comparison of the Giant Food Stores audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Giant Food Stores audience is Washington & Northern Virginia.

Content Affinity Composition Index
Washington & Northern Virginia 20.27% 23.57x
Delaware Cluster 4.50% 11.84x
Baltimore Cluster 22.52% 10.00x
Canada Consumer Product Cluster 0.57% 5.06x
Liberal Media - Political Activism 1.35% 4.75x
Routers, Switches & Networking 2.25% 4.35x
Space & National Security 1.35% 4.09x
Crossword & Puzzle Players 1.35% 4.06x
Nature & Wildlife 0.63% 4.00x
Philadelphia Cluster 4.50% 3.99x
Composition Percentage: The overlap percentage between the Giant Food Stores audience and the Content Affinity attribute.
Index: A comparison of the Giant Food Stores audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Giant Food Stores audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male