Dstillery Audiences

GOHEALTH

Audience Size: 86.8 Thousand Devices

Explore the GoHealth Audience

Below you'll find more information about the GoHealth audience, broken down in different categories based on their digital and physical behaviors. These are 86.8 thousand unique devices whose actions qualify for the GoHealth audience.

Dstillery Crafted Audiences

INTERESTS

The GoHealth audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GoHealth audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 6.11% 5.18x
Oregon Ducks Fans 6.94% 4.14x
Oregon County and Local Fair Visitors 9.44% 3.81x
Oregon Trip Planners 8.06% 3.75x
Ballet Enthusiasts 5.00% 3.61x
New York Mets Fans 6.39% 3.59x
St. Louis Trip Planners 10.00% 3.53x
Restaurant Supply Shoppers 0.56% 3.34x
North East State Fair Visitors 6.67% 3.27x
Broadway Fans 4.72% 3.25x
Composition Percentage: The overlap percentage between the GoHealth audience and the Interest attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GoHealth audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GoHealth audience is Everlane.

Location Composition Index
Everlane 0.45% 53.64x
Supreme 0.34% 35.98x
Intermix 1.67% 27.33x
American Apparel 6.38% 22.50x
Topshop 0.47% 20.36x
Uniqlo 2.81% 20.33x
Calvin Klein 0.76% 20.07x
Zara 4.09% 17.43x
Saint Laurent Paris 1.08% 15.41x
Patagonia 1.49% 14.59x
Composition Percentage: The overlap percentage between the GoHealth audience and the Location attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GoHealth audience is Missouri News Content Cluster.

Content Affinity Composition Index
Missouri News Content Cluster 9.17% 6.87x
Online Games 1.67% 6.58x
New York City Family & Activity Cluster 5.83% 6.32x
NYC Tourist Attractions 1.11% 5.46x
Florida College Athletics 0.83% 5.24x
Oregon News 9.72% 4.94x
Numerology & Astrology 0.83% 4.81x
New York City Real Estate Research Cluster 1.67% 4.40x
Mortgages & Insurance 0.83% 4.38x
Personal Investment & Advisor Researchers 1.11% 4.31x
Composition Percentage: The overlap percentage between the GoHealth audience and the Content Affinity attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GoHealth audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female