Dstillery Audiences

GOHEALTH

Audience Size: 214.6 Thousand Devices

Explore the GoHealth Audience

Below you'll find more information about the GoHealth audience, broken down in different categories based on their digital and physical behaviors. These are 214.6 thousand unique devices whose actions qualify for the GoHealth audience.

Dstillery Crafted Audiences

INTERESTS

The GoHealth audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GoHealth audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 8.79% 3.38x
Ballet Enthusiasts 8.48% 3.28x
New York Trip Planners 8.89% 3.23x
Online Grocery Shoppers 9.10% 3.20x
New York Mets Fans 6.08% 3.01x
New York Rangers Fans 6.23% 2.99x
Symphony Music Enthusiasts 6.80% 2.82x
Broadway Fans 6.54% 2.74x
Essential Oils Enthusiasts 0.31% 2.73x
Opera Enthusiasts 5.83% 2.62x
Composition Percentage: The overlap percentage between the GoHealth audience and the Interest attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GoHealth audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GoHealth audience is Everlane.

Location Composition Index
Everlane 1.32% 65.24x
Supreme 1.28% 45.56x
Intermix 3.95% 25.34x
American Apparel 13.94% 23.62x
Calvin Klein 2.08% 23.29x
Zara 9.61% 23.02x
Uniqlo 5.67% 21.51x
Joe's Jeans 1.29% 20.86x
Levi Strauss 7.05% 20.20x
Topshop 1.41% 19.59x
Composition Percentage: The overlap percentage between the GoHealth audience and the Location attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GoHealth audience is Flags & Trump.

Content Affinity Composition Index
Flags & Trump 0.61% 83.07x
Golf & Boats 0.05% 53.20x
Canadian Real Estate Researcher Cluster 0.24% 49.62x
Quebec Job Seeker Cluster 0.09% 37.56x
Local & Travel England - North Midlands 0.09% 35.68x
Decoration & Fabric 0.08% 28.66x
Fashion & Cosmetics 0.05% 24.50x
Home Décor, Furniture, & Decorating 0.03% 22.99x
Quinceanera Planning 0.05% 16.58x
England Tourism 0.04% 12.02x
Composition Percentage: The overlap percentage between the GoHealth audience and the Content Affinity attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GoHealth audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male