Dstillery Audiences

GOHEALTH

Audience Size: 50.1 Thousand Devices

Explore the GoHealth Audience

Below you'll find more information about the GoHealth audience, broken down in different categories based on their digital and physical behaviors. These are 50.1 thousand unique devices whose actions qualify for the GoHealth audience.

Dstillery Crafted Audiences

INTERESTS

The GoHealth audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the GoHealth audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 5.80% 3.98x
New York City Events Researchers 5.76% 3.90x
Online Grocery Shoppers 10.37% 3.52x
New York Trip Planners 5.16% 3.46x
New York Rangers Fans 3.33% 3.16x
Caribbean Trip Planners 4.34% 2.97x
Oregon Ducks Fans 3.06% 2.96x
Symphony Music Enthusiasts 4.39% 2.93x
Restaurant Menu Researchers 3.88% 2.90x
New York Mets Fans 3.02% 2.83x
Composition Percentage: The overlap percentage between the GoHealth audience and the Interest attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The GoHealth audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the GoHealth audience is Levi Strauss.

Location Composition Index
Levi Strauss 4.38% 33.29x
Columbia 2.85% 22.63x
Club Monaco 2.54% 21.33x
American Apparel 7.04% 18.92x
Armani 4.44% 17.91x
Ralph Lauren 1.73% 17.36x
Uniqlo 2.54% 16.99x
Intermix 1.64% 16.66x
Zara 4.87% 15.90x
H&M 6.95% 14.89x
Composition Percentage: The overlap percentage between the GoHealth audience and the Location attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the GoHealth audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 4.25% 8.62x
New York City Real Estate Research Cluster 3.52% 8.48x
New York City Family & Activity Cluster 4.61% 7.57x
NYC Tourist Attractions 4.25% 6.22x
San Francisco Tourism 0.55% 4.87x
Oregon News 4.61% 4.76x
Art News & Products 0.37% 3.78x
Fashion Cluster 2.10% 3.64x
Hudson Valley New York Media 1.05% 3.48x
Marketing Professionals 0.78% 3.30x
Composition Percentage: The overlap percentage between the GoHealth audience and the Content Affinity attribute.
Index: A comparison of the GoHealth audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The GoHealth audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male