Dstillery Audiences

GOLDEN LIVING

Audience Size: 12.3 Thousand Devices

Explore the Golden Living Audience

Below you'll find more information about the Golden Living audience, broken down in different categories based on their digital and physical behaviors. These are 12.3 thousand unique devices whose actions qualify for the Golden Living audience.

Dstillery Crafted Audiences

INTERESTS

The Golden Living audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Golden Living audience is Indiana Hoosiers Fans.

Interest Composition Index
Indiana Hoosiers Fans 11.71% 4.92x
Indiana Pacers Fans 8.11% 3.55x
Online Auto Shoppers 8.11% 3.54x
Automotive Auctions Enthusiasts 8.11% 3.40x
Identity Theft Protection Researchers 5.41% 3.31x
Oklahoma Sooners Fans 3.60% 2.89x
Harley Davidson Shoppers 7.21% 2.82x
Sweepstakes Enthusiasts 5.41% 2.73x
Cabin Rental Researchers 6.31% 2.56x
Order-in Eaters 6.31% 2.55x
Composition Percentage: The overlap percentage between the Golden Living audience and the Interest attribute.
Index: A comparison of the Golden Living audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Golden Living audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Golden Living audience is Buckle.

Location Composition Index
Buckle 4.58% 4.65x
Journeys 4.07% 4.14x
Johnston and Murphy 6.19% 4.12x
Dressbarn 3.22% 3.75x
Supreme 0.15% 3.66x
Charlotte Russe 2.71% 3.66x
Brooks Brothers 1.95% 3.39x
Express 3.81% 3.34x
Chicos 3.14% 3.33x
Columbia 0.85% 3.25x
Composition Percentage: The overlap percentage between the Golden Living audience and the Location attribute.
Index: A comparison of the Golden Living audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Golden Living audience is Men's Fashion Shopping.

Content Affinity Composition Index
Men's Fashion Shopping 0.83% 104.03x
Local & Travel England - North Midlands 0.10% 79.74x
Assorted Topics (Toys, T-Shirts, Volvos) 0.89% 78.73x
Environmentally Friendly Cars 0.24% 62.30x
Canada Job Seekers Cluster 0.24% 50.12x
Golf & Boats 0.02% 45.48x
Apartment & Community Real Estate Researchers 0.83% 41.90x
Handyman Tools 0.10% 40.70x
Home Printing 0.83% 39.71x
Winnipeg Canada News 0.30% 39.08x
Composition Percentage: The overlap percentage between the Golden Living audience and the Content Affinity attribute.
Index: A comparison of the Golden Living audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Golden Living audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male