Dstillery Audiences

GOLDEN LIVING

Audience Size: 20.3 Thousand Devices

Explore the Golden Living Audience

Below you'll find more information about the Golden Living audience, broken down in different categories based on their digital and physical behaviors. These are 20.3 thousand unique devices whose actions qualify for the Golden Living audience.

Dstillery Crafted Audiences

INTERESTS

The Golden Living audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Golden Living audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 6.56% 4.73x
Daily Fantasy Sports Enthusiasts 5.74% 4.41x
Satellite TV Buyers 4.10% 3.07x
Halloween Decorations Shoppers 4.10% 3.03x
Country Music Festivals Enthusiasts 4.10% 2.97x
Destiny Video Game Fans 4.10% 2.86x
Digital Antenna Users 6.56% 2.84x
Minecraft Video Game Fans 4.10% 2.82x
Civil Engineers 3.28% 2.64x
Video and Computer Gaming Enthusiasts 3.28% 2.57x
Composition Percentage: The overlap percentage between the Golden Living audience and the Interest attribute.
Index: A comparison of the Golden Living audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Golden Living audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Golden Living audience is Express Outlets.

Location Composition Index
Express Outlets 1.31% 13.94x
Gymboree 2.96% 7.13x
Uniqlo 1.31% 7.13x
Columbia 1.21% 6.91x
Dressbarn 4.32% 6.66x
Hollister 2.56% 6.47x
Aeropostale 2.81% 6.42x
Brooks Brothers 3.32% 6.31x
J. Crew 2.86% 6.02x
Old Navy 6.03% 6.02x
Composition Percentage: The overlap percentage between the Golden Living audience and the Location attribute.
Index: A comparison of the Golden Living audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Golden Living audience is Chicago Cluster.

Content Affinity Composition Index
Chicago Cluster 4.10% 3.22x
Car Information 5.74% 2.42x
Car Forums 3.28% 2.12x
Christianity - Evangelism & Creationism 2.46% 1.93x
Song Lyrics & Sheet Music 2.46% 1.79x
People Search 2.46% 1.76x
Do It Yourself 4.92% 1.56x
Latest Sports News 4.92% 1.52x
Stock Market Investing Researchers 4.10% 1.47x
Voting Information 7.38% 1.43x
Composition Percentage: The overlap percentage between the Golden Living audience and the Content Affinity attribute.
Index: A comparison of the Golden Living audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Golden Living audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male