Dstillery Audiences

GOLD'S GYM

Audience Size: 21.4 Thousand Devices

Explore the Gold's Gym Audience

Below you'll find more information about the Gold's Gym audience, broken down in different categories based on their digital and physical behaviors. These are 21.4 thousand unique devices whose actions qualify for the Gold's Gym audience.

Dstillery Crafted Audiences

INTERESTS

The Gold's Gym audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gold's Gym audience is Weight Loss Researchers.

Interest Composition Index
Weight Loss Researchers 2.78% 4.29x
Homeowners 1.83% 3.45x
Orthodontics Researchers 0.91% 3.25x
Curly Hair Care Shoppers 1.83% 3.02x
Dachshund Content Readers 0.96% 2.91x
Africa Trip Planners 2.74% 2.91x
Home Coffee Makers 1.37% 2.90x
Ski and Snowboard Apparel Shoppers 1.83% 2.88x
Thai Food Enthusiasts 1.44% 2.80x
Running Enthusiasts 2.74% 2.66x
Composition Percentage: The overlap percentage between the Gold's Gym audience and the Interest attribute.
Index: A comparison of the Gold's Gym audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gold's Gym audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gold's Gym audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.36% 12.23x
Columbia 0.73% 11.62x
Uniqlo 0.45% 9.98x
Jos A. Bank Clothiers 1.33% 8.55x
Hollister 1.54% 8.29x
Express 3.21% 7.97x
Madewell 0.88% 7.66x
REI 0.64% 7.52x
Banana Republic 1.03% 7.50x
Journeys 3.96% 7.25x
Composition Percentage: The overlap percentage between the Gold's Gym audience and the Location attribute.
Index: A comparison of the Gold's Gym audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gold's Gym audience is Tennessee Cluster.

Content Affinity Composition Index
Tennessee Cluster 5.48% 7.62x
Motorcycles & Snowmobiles 1.37% 4.61x
Local Events & Travel Guide 0.91% 3.84x
Handyman Tools 0.01% 3.81x
Assorted Topics (Family, Household Wellness, The Beach) 0.96% 3.80x
South Dakota Cluster 0.91% 3.76x
Golf & Boats 0.01% 3.69x
Spain News - Madrid & Seville 0.82% 3.54x
Texas News 2.74% 3.48x
Sports - Golf, Hunting, Fishing 0.06% 3.36x
Composition Percentage: The overlap percentage between the Gold's Gym audience and the Content Affinity attribute.
Index: A comparison of the Gold's Gym audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gold's Gym audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female