Dstillery Audiences

GOLD'S GYM

Audience Size: 143.9 Thousand Devices

Explore the Gold's Gym Audience

Below you'll find more information about the Gold's Gym audience, broken down in different categories based on their digital and physical behaviors. These are 143.9 thousand unique devices whose actions qualify for the Gold's Gym audience.

Dstillery Crafted Audiences

INTERESTS

The Gold's Gym audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gold's Gym audience is Texas Longhorn Fans.

Interest Composition Index
Texas Longhorn Fans 9.26% 3.71x
Small Business Administration Cares Act Researchers 0.39% 3.64x
Austin Trip Planners 7.22% 3.19x
Texas County and Local Fair Visitors 8.52% 3.09x
Office Reopening Researchers 2.22% 2.79x
Texas AM Aggies Fans 7.04% 2.78x
San Antonio Spurs Fans 5.74% 2.64x
Southern Central Voters 6.85% 2.57x
Houston Trip Planners 6.48% 2.55x
GIS Users 3.70% 2.53x
Composition Percentage: The overlap percentage between the Gold's Gym audience and the Interest attribute.
Index: A comparison of the Gold's Gym audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gold's Gym audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gold's Gym audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.60% 14.24x
REI 1.26% 6.73x
Lane Bryant 4.30% 6.61x
Ann Taylor 1.34% 6.55x
Madewell 1.66% 6.28x
Uniqlo 0.94% 6.24x
Topshop 0.16% 6.23x
Zumiez 5.81% 6.19x
Lululemon 2.89% 6.13x
Jos A. Bank Clothiers 3.81% 6.01x
Composition Percentage: The overlap percentage between the Gold's Gym audience and the Location attribute.
Index: A comparison of the Gold's Gym audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gold's Gym audience is Austin Cluster.

Content Affinity Composition Index
Austin Cluster 7.59% 6.21x
Texas University Athletics 3.89% 4.95x
Texas News 7.41% 4.34x
Missouri News Content Cluster 5.37% 3.95x
Feminism 0.17% 3.84x
Handyman Tools 0.01% 3.81x
Nursing 0.37% 3.70x
Golf & Boats 0.01% 3.69x
Alaska Cluster 0.74% 3.64x
Bags & Luggage 0.31% 3.60x
Composition Percentage: The overlap percentage between the Gold's Gym audience and the Content Affinity attribute.
Index: A comparison of the Gold's Gym audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gold's Gym audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male