Explore the Gymboree Audience
Below you'll find more information about the Gymboree audience, broken down in different categories based on their digital and physical behaviors. These are 172.4 thousand unique devices whose actions qualify for the Gymboree audience.
INTERESTS
The Gymboree audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Gymboree audience is Texas Activity Researchers.
| Interest | Composition | Index |
| Texas Activity Researchers | 1.23% | 4.06x |
| Texas County and Local Fair Visitors | 7.84% | 3.26x |
| Wireless Headphone Researchers | 0.08% | 3.06x |
| Austin Trip Planners | 3.49% | 2.67x |
| Houston Activity Researchers | 1.89% | 2.48x |
| Houston Trip Planners | 3.00% | 2.44x |
| San Antonio Spurs Fans | 3.98% | 2.29x |
| Texas Longhorn Fans | 3.53% | 2.02x |
| Texas Trip Planners | 3.61% | 2.02x |
| Men's Shoe Shoppers | 1.30% | 1.95x |
Composition Percentage:
The overlap percentage between the Gymboree audience and the Interest attribute.
Index: A comparison of the Gymboree audience to the internet population.
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APPAREL RETAILERS
The Gymboree audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Gymboree audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 14.02% | 45.79x |
| Express | 20.56% | 35.52x |
| Abercrombie & Fitch | 2.43% | 35.28x |
| Charlotte Russe | 3.08% | 35.07x |
| Coach | 7.55% | 34.77x |
| Hollister | 11.13% | 33.88x |
| Express Outlets | 2.65% | 33.09x |
| Forever 21 | 9.64% | 32.48x |
| Aeropostale | 16.17% | 31.86x |
| Banana Republic | 11.95% | 31.13x |
Composition Percentage:
The overlap percentage between the Gymboree audience and the Location attribute.
Index: A comparison of the Gymboree audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Gymboree audience is Texas News.
| Content Affinity | Composition | Index |
| Texas News | 6.03% | 6.61x |
| Serbia & Albania Cluster | 0.12% | 5.78x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 0.12% | 4.82x |
| Poland Cluster | 0.16% | 4.47x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.21% | 3.95x |
| Exotic Pets | 0.12% | 3.53x |
| Italy Cluster | 0.04% | 3.44x |
| Music Production | 0.12% | 3.38x |
| Bags & Luggage | 0.08% | 3.38x |
| Austin Cluster | 1.93% | 3.10x |
Composition Percentage:
The overlap percentage between the Gymboree audience and the Content Affinity attribute.
Index: A comparison of the Gymboree audience to the internet population.
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DEMOGRAPHICS
The Gymboree audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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